Agoracom Blog

PODCAST: Team Dignitas Captain And CEO Talk Winning Esports Strategies $

Posted by AGORACOM-JC at 12:16 PM on Thursday, July 27th, 2017

Listen to the full episode here:

Team Dignitas was formed in September 2003, after the merger of two excellent Battlefield 1942 teams. The new ‘Dignitas’ Battlefield team went on to be very successful and after attending CeBIT (2004) it held discussions with ABIT and within a few months had secured its first sponsor.

In 2016, as more traditional sports team owners were discovering the potential of Esports, the NBA’s Philadelphia 76ers acquired Team Digitas, becoming the first North American franchise to own an Esports team.

Team members from teams ‘Dignitas’ (L) and ‘Evil Genius’ (R) are seen on the screen during the live taping of the League of Legends North American Championship Series Spring round robin competition, at the MBS Media Campus in Manhattan Beach, California February 22, 2014. (Photo credit should read ROBYN BECK/AFP/Getty Images)

In this SportsMoney podcast I chatted with Team Dignitas CEO Jonathan Kemp and team captain for Team Dignitas CS:GO Female team, Emmalee Garrido, separately. Kemp discusses the business strategy of Team Digitas; Garrido how she became involved in Esports, her training and what life is like as a professonal gamer.


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