- Successfully launched its full-scale mass marketing print campaign through Hindustan Times, Hindustan and The Mint last week across India
- Company ran their campaign during both the Prime Minister of Canada’s visit to India following the Global Business Summit whereby over 2,000 delegates and 400 CEOs from around the world came together in Delhi, India on February 23rd and 24th
OTTAWA, March 01, 2018 — betterU Education Corp. (TSX-V:BTRU) (FRANKFURT:5OGA), (the “Company” or “betterU”) is pleased to announce that it has successfully launched its full-scale mass marketing print campaign through Hindustan Times, Hindustan and The Mint last week across India. The Company ran their campaign during both the Prime Minister of Canada’s visit to India following the Global Business Summit whereby over 2,000 delegates and 400 CEOs from around the world came together in Delhi, India on February 23rd and 24th.
betterU Launch Print Campaign Ads 2018
The launch of the Company’s print campaign was timed and aligned with both these events so that each morning international global leaders would read about betterU. The campaign focused on the marketing of betterU’s brand, product and services, as well as supporting the Company’s education and employment partners.
From February 19th to February 24th during the campaign period, betterU saw an increase of over 38,000 new unique visitors to their platform along with an increase in inquiries exceeding well over 1,000 incoming calls along with dozens of partnership requests. The Company’s print campaigns maintained a common theme supporting Education to Employment and betterU’s brand. Over 2018, betterU plans to continue national marketing campaigns to run weekly that will continue to drive national awareness and help grow betterU’s revenue streams as well as partnership growth.
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/ee4fa85b-210d-4857-b0ab-fb20f9988e54
About betterU
betterU, a global education marketplace, aims to provide access to quality education from around the world to foster growth and opportunity to those who want to better their lives. The company plans to bridge the prevailing gap in the education and job industry and enhance the lives of its prospective learners by developing an integrated education-to-employment ecosystem. betterU’s offerings can be categorized into several broad functions: to compliment school programs with flexible KG-12 programs preparing children for next stage of education, to provide access to global educational opportunities from leading educators, to foster an exceptional educational environment by providing befitting skills that lead to a better career, to bridge the gap between one’s existing education and prospective job requirement by training them and lastly, to connect the end user to various job opportunities.
www.betterU.ca and www.betterU.in
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
This press release may contain forward-looking statements and information, which may involve risks and uncertainties. The results or events predicted in these statements may differ materially from actual results or events. Factors that might cause a difference include, but are not limited to, competitive developments, risks associated with betterU’s growth, the state of the financial markets, regulatory risks and other factors. There can be no assurance or guarantees that any statements of forward-looking information contained in this release will prove to be accurate. Actual results and future events could differ materially from those anticipated in such statements. These and all subsequent written and oral statements containing forward-looking information are based on the estimates and opinions of management on the dates they are made and expressly qualified in their entirety by this notice. Unless otherwise required by applicable securities laws, betterU disclaims any intention or obligation to update or revise any forward-looking statements, whether because of new information, future events or otherwise. Readers should not place undue reliance on any statements of forward-looking information that speak only as of the date of this release. Further information on betterU’s public filings, including their most recent audited consolidated financial statements, are available at www.sedar.com.
For further information, please visit http://www.betteru.ca/investor-overview/
On behalf of the Board of Directors,
betterU Education Corp.
Brad Loiselle, CEO
For further information:
Investor Relations
1-613-695-4100 Ext. 233
Email: [email protected]
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