Project Delays Now Behind Them In Massive Push Toward 50,000 Installs
VSBLTY uses AI and ML to create real-time advertising and security solutions for traditional digital displays and cameras found in stores, stadiums, and smart cities. They are a world leader in Proactive Digital Display technology
The global retail digital display market is projected to experience significant growth over the next few years to $100B … with the total addressable market at $296B in 4 years.
VSBLTY Is Reinventing Real World Retail & Security With Partners like:
- Intel
- AB InBev
- AustinGIS
- SensorMatic
- Al Jabir Group
- …. And Winkel Media
Winkel Media is a joint venture of VSBLTY, Anheuser-Busch InBev and Latin American partner Retailigent Media, which has developed the first retail Digital Out of Home (DOOH) network in Latin America. This network provides the world’s biggest CPG brands and agencies with the powerful ability to target customers while they are in-store.
WINKEL MEDIA SALES IN Q1 2023 ALREADY SURPASS 2022
According to Winkel Media Co-Founder & CCO Diego Sanchez, the solution has been so successful that CPG brands are seeing a remarkable 25-50% uplift in sales, which has them thirsting for more locations and rocketed sales of Winkel Media in the first quarter of 2023 right past all of 2022.
GROWING PAINS AND LEARNING CURVE NOW BEHIND THEM
Sanchez and $VSBY CEO Jay Hutton both concede that the drive towards 50,000 locations has been slower than expected as the partners needed more time than expected to align their priorities, which they chalk up to growing pains. However, both confirm that alignment has now taken place and expect the growth curve to accelerate.
7 TOP CPGS NOW WORKING WITH WINKEL
More importantly however, according to Sanchez, is the performance metrics of the 2,000+ “sellable locations” which have gone a long way toward solving the learning curve Bodegas across Latin America were experiencing with this new breakthrough technology.
The performance metrics have also done wonders driving demand from the world’s biggest agencies and CPG brands. Specifically,Sanchez discusses working with 7 of the top global CPGs like Coca Cola, Pepsico, Nestle, PNG, Bimbo and attaining pre-buys for the network, as well as rebuys and yearly “always on” contracts.
Want to learn more? Sit back relax and watch this powerful interview.