Agoracom Blog

betterU Education Corporation $BTRU.ca Scheduled to Launch National Marketing Campaign Across India During Prime Minister Trudeau’s State Visit $ARCL $BPI $FC.ca

Posted by AGORACOM-JC at 8:55 AM on Thursday, February 15th, 2018

Betteru large

  • Announced the completion of the first tranche of $1.25M from the $10M equity investment to be made by Hindustan Times over the next two years
  • Corporation will launch national marketing print campaign across India promoting betterU’s brand, courses, services as well as global partnerships.
  • Timing of the campaign is scheduled to coincide with Prime Minister Trudeau’s State visit

OTTAWA, Feb. 15, 2018 – betterU Education Corp. (TSX-V:BTRU) (FRANKFURT:5OGA), (the “Corporation” or “betterU”), is pleased to announce the completion of the first tranche of $1.25M from the $10M equity investment to be made by Hindustan Times over the next two years into betterU subject to TSXV and board approvals at time of consumption. This private placement announcement was first announced on December 21, 2017.

Starting February 19th 2018, the Corporation will launch a national marketing print campaign across India promoting betterU’s brand, courses, services as well as global partnerships. The timing of the campaign is scheduled to coincide with Prime Minister Trudeau’s State visit. The launch during the state visit will enhance the exposure of betterU’s campaigns, increase awareness about Canada’s brand along with supporting Canada and India’s collective innovation towards education. The Corporation’s national campaigns will run daily across Hindustan Times (English print), Hindustan (Hindi print) and The Mint (Business print) for the duration of Prime Minister Trudeau’s visit and will continue on regular intervals for the foreseeable future. “Our team is excited that millions of people across India will learn more about what betterU has to offer and how we can help advance their careers, upgrade their skills, prepare them for job opportunities and so much more. Mass marketing is a critical part of our business and this step is the first to significant awareness and growth,” said Brad Loiselle, President and CEO betterU.

About betterU

betterU, a global education marketplace, aims to provide access to quality education from around the world to foster growth and opportunity to those who want to better their lives. The company plans to bridge the prevailing gap in the education and job industry and enhance the lives of its prospective learners by developing an integrated education-to-employment ecosystem. betterU’s offerings can be categorized into several broad functions: to compliment school programs with flexible KG-12 programs preparing children for next stage of education, to provide access to global educational opportunities from leading educators, to foster an exceptional educational environment by providing befitting skills that lead to a better career, to bridge the gap between one’s existing education and prospective job requirement by training them and lastly, to connect the end user to various job opportunities.

www.betterU.ca and www.betterU.in

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

This press release may contain forward-looking statements and information, which may involve risks and uncertainties. The results or events predicted in these statements may differ materially from actual results or events. Factors that might cause a difference include, but are not limited to, competitive developments, risks associated with betterU’s growth, the state of the financial markets, regulatory risks and other factors. There can be no assurance or guarantees that any statements of forward-looking information contained in this release will prove to be accurate. Actual results and future events could differ materially from those anticipated in such statements. These and all subsequent written and oral statements containing forward-looking information are based on the estimates and opinions of management on the dates they are made and expressly qualified in their entirety by this notice. Unless otherwise required by applicable securities laws, betterU disclaims any intention or obligation to update or revise any forward-looking statements, whether because of new information, future events or otherwise. Readers should not place undue reliance on any statements of forward-looking information that speak only as of the date of this release. Further information on betterU’s public filings, including their most recent audited consolidated financial statements, are available at www.sedar.com.

For further information, please visit  http://www.betteru.ca/investor-overview/

On behalf of the Board of Director,
betterU Education Corp.
Brad Loiselle, CEO

For further information:

Investor Relations
1-613-695-4100 Ext. 233
Email: [email protected]

Tags: , , , , , ,

Comments are closed.