Small-Cap IR Lesson: Obama Ran 70,000,000 + Ads In January…Dwarfs All Candidates
February 28th, 2008If this guy is using the web to attract voters and beat his competitors in a US Presidential election, do you think it’s a strategy that might work for your small-cap company?
Obama ran more than 70,000,000 display ads in January and coincidentally started running away with the nomination.
If you want to reach your target audience, the web is the solution. Period. No dog and pony shows, no lists. Use the web to pinpoint your audience and deliver your message. Simple as that.
Regards,
George
October 19th, 2008 at 9:11 pm
[...] personal politics aside, Barack Obama has run a simply masterful online campaign for the hearts, minds, votes and wallets of American voters, with the latter point being most [...]