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Kidoz Dominates Kid-Safe Mobile Ads with 500M+ Monthly Reach and $3.9M Record Q1 Revenue

Posted by Brittany McNabb at 5:48 PM on Wednesday, June 25th, 2025

Kidoz Inc. (TSXV: KDOZ), a global leader in kid-safe mobile advertising, continues to separate itself from the pack, posting record Q1 2025 results and reinforcing its position as the trusted solution for brands navigating increasingly strict digital privacy laws. With nearly 5,000 apps powered by its platform and a reach of over 500 million children globally across more than 60 countries, Kidoz is not just participating in the kid-focused ad market—it’s shaping it.

In an exclusive interview, Kidoz CEO Jason Williams outlined the company’s remarkable growth trajectory, its expanding reputation among global brands, and why the company is perfectly positioned for continued success in a rapidly changing digital environment.

Breaking Records: Q1 2025 Marks a Milestone

Despite Q1 typically being Kidoz’s slowest season, the company delivered a record-breaking $3.9 million CAD (approximately $2.7 million USD) in revenue, representing 54% year-over-year growth. This performance is even more impressive considering the cyclical nature of advertising to kids, where spending typically accelerates later in the year.

Williams attributes this success to surging demand from major global brands, who are increasingly prioritizing digital safety, privacy, and performance. “We’ve built a product that ticks every box: value, scale, trust, and zero compliance risk,” said Williams. “There’s no other platform that can offer what we can at this level of scale in the in-app gaming space.”

The Competitive Advantage: Direct Brand Relationships

One of Kidoz’s key strategic shifts over the past two years has been the move to direct in-house ad sales, especially in the U.S. market. By reducing reliance on agencies and building direct relationships with brands like LEGO, Mattel, and McDonald’s, Kidoz has gained greater control over campaign execution, pricing, and customer feedback.

Williams emphasized that these direct conversations are not only happening more frequently but have also grown more meaningful:

  • Brands are proactively seeking Kidoz for trusted, fully compliant solutions.
  • Compliance is no longer a “nice-to-have” but an essential requirement in the face of evolving privacy laws.
  • The company’s reputation is solidifying, with brand partners now eager to explore what Kidoz can deliver.

Privacy and Compliance: Kidoz’s Core Strength

As new privacy regulations like COPPA 2.0 and age-gating requirements for mixed-audience apps begin to reshape the landscape, Kidoz’s long-standing commitment to compliance is proving invaluable. The company’s technology was built from the ground up to be fully privacy-safe, requiring no tracking or data collection—a critical differentiator as regulators worldwide increase scrutiny and fines for violations.

Key Compliance Advantages:

  • Fully COPPA and GDPR-K compliant.
  • Strategic partnership with Safe Harbor certification partner Privo.
  • Zero data tracking—completely privacy-by-design.
  • Reduced brand risk, enabling marketing managers to “sleep easy” knowing their campaigns are compliant.

Williams summed it up: “There’s no sales pitch here. It’s just a fact. The macro environment says you can’t afford to break the rules. We’re the safest path forward—and we don’t sacrifice performance.”

Profitability with Purpose

Unlike many fast-growing tech companies that prioritize top-line growth at the expense of profitability, Kidoz is delivering both.

  • Q1 2025 marked the company’s second consecutive profitable quarter.
  • Net income, gross income, EBITDA, and free cash flow all grew alongside revenue.
  • The company continues to invest in innovation while driving operational efficiency.

Kidoz’s ability to grow profitably without sacrificing quality, scale, or compliance is rare in the digital advertising sector and speaks to its disciplined management approach.

Riding Tailwinds, Not Facing Headwinds: The AI Advantage

While artificial intelligence (AI) is disrupting traditional digital advertising—particularly click-based web advertising—Kidoz’s business model is largely insulated. Unlike Google’s ad platform, which faces AI-driven search disruption, Kidoz’s core is in entertainment and in-app gaming.

“Gaming is one of the world’s most popular entertainment forms,” Williams explained. “AI isn’t replacing entertainment. In fact, AI is helping us improve our monetization tools, targeting, and operations. AI is wind behind us, not in front of us.”

The company is also benefiting from a broader media shift toward gaming as an advertising channel, which Williams noted is now capturing more attention—and more ad budgets—from major brands and media planners.

Looking Ahead: Sustaining Growth Through Innovation

While Q2 and Q3 are traditionally softer quarters due to the seasonal nature of kid-focused advertising, Kidoz is proactively working to mitigate these lulls:

  • New products are in development to create more year-round revenue opportunities.
  • Direct sales strategies continue to expand.
  • The company is investing heavily in building the most competitive, privacy-first tools in the market.

Williams made it clear: Kidoz is not standing still. The company is committed to continuous improvement, aiming to flatten seasonal dips and push toward consistent, year-round growth.

Conclusion: The Trusted Leader in Kid-Safe Mobile Advertising

Kidoz has firmly established itself as the go-to solution for privacy-first, kid-safe mobile advertising.

  • Trusted by the biggest brands.
  • Compliant with the world’s strictest privacy laws.
  • Profitable, scalable, and growing.

In a market where brand safety, privacy, and trust are more valuable than ever, Kidoz stands alone in its ability to deliver results at scale—without sacrificing compliance or performance.

For investors looking for a small-cap tech company with a proven growth story, real profitability, and a strong strategic moat, Kidoz may be one of the most compelling opportunities in the market today.

“This isn’t just a growth story,” Williams said. “It’s a growth story with purpose, with discipline, and with the trust of the world’s most respected brands.”

Watch the interview here: https://agoracom.com/ir/Kidoz/forums/discussion/topics/810855-VIDEO—Kidoz-Approaches-%2456M-In-Revenue-Last-3-Years-As-Leader-In-Kid-Safe-Mobile-Advertising/messages/2437958

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Kidoz Delivers Record Quarter WIth $10.7 Million In Revenue For Q4-24

Posted by Brittany McNabb at 11:04 AM on Thursday, April 10th, 2025

Kidoz Inc. (TSXV: KIDZ), the global leader in child-safe mobile advertising, just posted its strongest quarter to date—solidifying its position as the default monetization platform for digital content aimed at children under 13. 

With quarterly revenue hitting $10.7 million and a pre-tax profit of $2.9 million, the company not only returned to profitability but also showcased the strength of its privacy-first model in a rapidly evolving regulatory environment.

STRATEGIC GROWTH BACKED BY INDUSTRY GIANTS

Kidoz’s impressive growth is underpinned by key partnerships and widespread industry adoption:

  • Integrated into nearly 5,000 kid-focused apps
  • Reaches over 400 million monthly active users globally
  • Trusted by brands like Disney, LEGO, Mattel, McDonald’s, and Hasbro
  • Certified partner of Apple and Google

The company’s AI-powered contextual ad engine, which targets content—not personal behavior—is proving essential as tech platforms introduce tools to support age-appropriate experiences.

THE KID SAFE REGULATORY ADVANTAGE

As lawmakers tighten the rules around data privacy—particularly for children—Kidoz stands apart. The company is fully compliant with global standards like COPPA and GDPR-K and is already aligned with forthcoming legislation like COPPA 2.0, which will mandate age-gating and data separation for under-13 audiences.

“Unlike traditional ad networks, we don’t collect our profile user data. Our contextual AI targeting is designed from the ground up to protect kids’ privacy—and that’s become our biggest competitive advantage.”
— Jason Williams, CEO of Kidoz Inc.

LOOKING AHEAD: PROFITABILITY, SCALE & MARKET SHARE

Kidoz has committed to maintaining quarterly profitability throughout 2025. With regulators enforcing stricter data use policies and major brands seeking safe ad environments, the company is capturing a growing share of a market forecast to surpass $100 billion in digital ad spend.

With a clear regulatory tailwind, scalable technology, and a rapidly growing client base, Kidoz is not just adapting to change—it’s defining the future of child-focused digital advertising.

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Kidoz Inc. Shatters Record with $10.7M In Q4 Revenue as New Regulations Create Seismic Shift in Kids Digital Advertising

Posted by Brittany McNabb at 10:35 AM on Thursday, April 10th, 2025

A Profitable Powerhouse in a Growing, Regulated Market

In a digital landscape defined by privacy concerns and platform volatility, Kidoz Inc. (TSXV: KIDZ) has quietly emerged as a global leader in one of the most complex and regulated corners of the online advertising world: kid-safe mobile ads.

While most small-cap tech companies struggle to achieve profitability—let alone consistency—Kidoz just delivered a record-shattering Q4 2024 with USD $7.44 million in revenue (CAD $10.7 million) and USD $2.2 million (CAD $2.9 million) in pre-tax profit. Even more impressive, the company did this while remaining fully compliant with some of the world’s most stringent child data privacy laws, building what many now consider the gold standard in COPPA-compliant mobile advertising.

Trusted by Global Brands, Powered by Homegrown Tech

With a global reach spanning 400 million kids across nearly 5,000 apps, Kidoz has built the go-to ad network for industry titans including Disney, McDonald’s, Lego, Mattel, and Hasbro. Unlike many ad tech players who rely on third-party platforms and opaque practices, Kidoz is vertically integrated—owning the platform, the tech, the compliance infrastructure, and the customer relationships.

Kidoz CEO Jason Williams credits this clarity and transparency as a major factor behind their success.

“We don’t just talk about being brand safe—we show how our tech works. We built it. We certify it. We walk into meetings with full transparency,” Williams stated in a recent investor interview.

The Compliance Catalyst: Regulation That Works in Kidoz’s Favor

A major tailwind driving Kidoz’s growth? Regulatory change.

From the expansion of COPPA 2.0 in the U.S. to new legislation in Utah and Europe, developers are now being mandated to separate under-13 users from general audiences through age gating. This structural change creates a new layer of demand for platforms that are purpose-built for compliant monetization—something Kidoz has been doing for years.

Williams called it a “seismic shift” in the ecosystem.

“As developers are forced to separate under-13 traffic, they need monetization partners who are compliant, trusted, and scalable. That’s Kidoz.”

In short, what used to be an optional niche—kid-safe advertising—is now becoming mandatory. Kidoz’s early investment in compliance is now turning into a powerful competitive moat.

AI-Powered Contextual Targeting: Performance Without Compromise

Kidoz is also rewriting the rules on how advertising can be both effective and ethical.

Using proprietary AI-powered contextual targeting, Kidoz scans and categorizes tens of thousands of apps to place ads based not on user data (which is restricted for children), but on non-invasive contextual signals like game type and genre. The system allows advertisers to place high-performing ads in environments that are both brand-safe and child-appropriate.

“You’re not allowed to track kids. That’s the law. So we built our AI to work without user data, using context instead,” said Williams.

This innovation isn’t just helping brands like Mattel and Lego place ads—it’s opening new revenue streams for Kidoz in massive verticals like app install campaigns, where contextual precision is just as critical.

Supply Path Optimization and Direct Brand Trust

Another driving force in Kidoz’s success is the growing advertiser trend of “supply path optimization”—the desire to spend ad dollars closer to the actual media, reducing layers of intermediaries. Kidoz’s direct integration with app developers, combined with its open-book approach, makes it an ideal partner.

Williams emphasizes that trust is currency in this new environment.

“We built long-term relationships with brands because we take full responsibility. We’re not just another layer—we’re the platform.”

Not a One-Quarter Wonder: Momentum Into 2025 and Beyond

While Q4 is traditionally the strongest quarter for ad spending due to the holiday season, Kidoz is not resting on seasonal tailwinds. The company reports strong momentum heading into 2025, with growth strategies designed to extend profitability across multiple quarters.

“Our goal is to be profitable not just in Q4, but in Q1, Q2, and Q3. We’ve built the foundation to scale sustainably,” said Williams.

Kidoz is also positioned to benefit from a regulatory domino effect. As more regions adopt mandatory age gating and stricter privacy enforcement, the company expects a multiplication of its monetizable ad inventory.

Conclusion: Right Product, Right Market, Right Time

Kidoz Inc. is no longer just an under-the-radar player in digital advertising. It is now a profitable, trusted leader at the intersection of child safety, advertising performance, and regulatory transformation.

With new laws acting as an accelerant rather than a barrier—and with a platform trusted by the world’s biggest brands—Kidoz is doing more than keeping pace. It’s setting the standard.

Watch the interview here: 

https://agoracom.com/ir/Kidoz/forums/discussion/topics/809654-VIDEO—Kidoz-Delivers-Record-Quarter-WIth-%2410.7-Million-In-Revenue-For-Q4-24/messages/2435190

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3 Billion Gamers, $21B Market—Why Kidoz Is Winning in Mobile AdTech

Posted by Brittany McNabb at 4:16 PM on Tuesday, March 25th, 2025

In the ever-evolving world of entertainment, gaming is no longer just a pastime—it’s the most powerful and profitable media format in the world. Surpassing film, music, and television, mobile gaming has emerged as the dominant platform for engagement, particularly among younger audiences. At the center of this transformation is Kidoz Inc. (TSXV:KIDZ), a mobile AdTech leader specializing in safe, COPPA- and GDPR-compliant digital advertising for kids and families.

As brands shift their media strategies toward platforms that guarantee attention, interaction, and safety, Kidoz is proving to be a high-performing partner in the mobile gaming ecosystem.

Gaming: The Modern Entertainment Powerhouse

Over the past decade, gaming has gone from niche to mainstream. With over 3 billion active players globally, gaming now generates more revenue than film and music combined. It’s more immersive, more social, and more accessible than ever, thanks to the ubiquity of smartphones and tablets. And while older generations still turn to traditional media, younger audiences—especially Gen Alpha and Gen Z—are spending more time gaming than on any other media platform.

This is where Kidoz thrives.

Operating within this high-growth market, Kidoz enables brands to reach young audiences where they spend their time—inside games and apps—without compromising safety or privacy. With the Kidoz Contextual Ad Network, advertisers can deliver age-appropriate, engaging content across thousands of kid-focused mobile platforms, video channels, and websites.

Record-Breaking Revenue in Q4 2024

Kidoz’s latest financial performance underscores the value of its position in the gaming-driven ad market. In Q4 2024, Kidoz reported record revenue of USD $7.44 million, marking a +23% year-over-year increase and a +225% gain over Q3 2024. The company also delivered a pre-tax profit of $2.2 million, reversing a loss from the prior quarter.

Other financial milestones include:

  • Adjusted EBITDA: $2.17 million (up from $591K in Q4 2023) 
  • Free Cash Flow: $2.34 million (vs. $37.8K in Q4 2023) 
  • Cash Reserves: $2.78 million at year-end 2024 

This performance is being driven by greater direct brand investment, increased adoption of Kidoz’s programmatic ad solutions, and strong platform optimization—making the company a standout in an increasingly crowded space.

Tapping into Gen Alpha with Contextual Precision

Gen Alpha is growing up in a world where gaming is not just entertainment—it’s culture. Mobile games are where they watch videos, socialize with friends, and engage with content. Unlike previous generations, Gen Alpha is mobile-first by default.

Kidoz’s technology ensures brands can reach this audience in a compliant, respectful, and meaningful way. The platform leverages AI-powered contextual targeting to ensure that ads are relevant, safe, and delivered in the right environment—without relying on personal data or intrusive tracking methods.

This makes Kidoz a go-to solution for brands like LEGO, Mattel, Disney, and Kraft, all of whom have launched campaigns through the Kidoz network to engage young users effectively and ethically.

The Future of AdTech Is Kid-Safe, High-Performance, and Global

Looking ahead to 2025 and beyond, Kidoz is expanding its global footprint through direct brand relationships and strategic event participation. With industry-leading tools like the Kidoz Publisher SDK and Kidoz COPPA Shield, the company continues to raise the standard for what’s possible in mobile advertising.

With the kids’ digital advertising market projected to surpass $21 billion by 2031, and regulatory changes like COPPA 2.0 expected to expand the total addressable market, Kidoz is not only riding the wave—it’s helping to shape it.

As gaming cements itself as the entertainment format of the future, Kidoz is uniquely positioned to be the platform that connects the world’s most trusted brands with the next generation of digital consumers—securely, effectively, and at scale.

Source: https://www.kidoz.net/blog/gaming-reigns-supreme-the-entertainment-industrys-powerhouse

YOUR NEXT STEPS 

 

Visit $KIDZ HUB On AGORACOM:http:// https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

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This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

For our full website disclaimer, please visithttp://  https://agoracom.com/terms-and-conditions

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2025: Kidoz Set to Lead Kids’ Advertising Innovation on the Global Stage as Market Projected to Surpass $21 Billion by 2031

Posted by Brittany McNabb at 10:00 AM on Tuesday, January 21st, 2025

Introduction

The global kids’ digital advertising market is witnessing unprecedented growth, driven by Gen Alpha’s digital-first engagement. With the market projected to exceed $21 billion by 2031, opportunities abound for companies that can deliver safe, engaging, and compliant advertising solutions. Kidoz Inc., with its track record of innovation and strategic positioning, is set to lead this transformation, providing brands with unparalleled access to the rapidly expanding mobile and gaming spaces.

Industry Outlook and Kidoz’s Trajectory

The rise of mobile platforms as a dominant medium for children’s entertainment highlights a paradigm shift in advertising. Children aged 2-12 now rank mobile gaming as their third most popular media platform, surpassing even TikTok. This trend underscores the need for targeted, ethical advertising solutions—a niche where Kidoz thrives.

With a record-breaking revenue of $13.3 million in 2023, Kidoz has established itself as a cornerstone for brands aiming to connect with young audiences. Through COPPA-compliant technologies and strategic partnerships with industry leaders like Lego and Mattel, Kidoz is uniquely positioned to capitalize on the growing demand for kid-safe advertising.

Voices of Authority

As highlighted at major industry forums, including the London Toy Fair and Spielwarenmesse in Nuremberg, experts emphasize the critical importance of privacy-compliant, contextually driven advertising. Speaking to this, Kidoz CEO Jason Williams notes:
“Our mission is to provide a platform where brands can create memorable connections with children while maintaining the highest standards of safety and compliance.”

Kidoz’s FLASH Highlights

Kidoz’s standout achievements solidify its role as an industry leader:

  1. Global Reach: Facilitating billions of impressions monthly through partnerships with major publishers and advertisers.
  2. Technological Leadership: Delivering advanced SDK solutions tailored to meet privacy regulations worldwide.
  3. Prestigious Partnerships: Collaborations with globally recognized brands ensure that Kidoz remains at the forefront of innovation.

These accomplishments align seamlessly with the optimism surrounding the kids’ advertising sector, reinforcing Kidoz’s ability to thrive in a competitive market.

Real-world Relevance

For brands, leveraging Kidoz’s platform means accessing a proven channel to reach young audiences without compromising trust. A campaign launched with Kidoz not only garners high engagement but also reassures parents and guardians about content appropriateness. For instance, a toy company using Kidoz to promote a new product can see measurable ad recall among children, translating directly to increased brand loyalty.

Looking Ahead with Kidoz

The upcoming international showcases at London, New York City, and Nuremberg underline Kidoz’s global ambitions. These events provide opportunities for the company to forge new partnerships, unveil advancements in ad tech, and explore novel ways to connect with children ethically. As Kidoz embraces these prospects, its vision for innovative, compliant advertising positions it as a pivotal player in the future of kids’ digital engagement.

Conclusion

Kidoz stands out as a transformative force in the kids’ advertising market. By aligning its strategies with the industry’s growth trajectory and maintaining a steadfast commitment to safety and innovation, the company offers a compelling narrative for brands and investors alike. As Kidoz embarks on its 2025 world tour, it invites stakeholders to join in shaping the next chapter of kids’ digital advertising.

Source: https://www.kidoz.net/blog/kidoz-is-going-global-join-us-on-our-2025-world-tour

 

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM:http:// https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit http://  https://agoracom.com/terms-and-conditions

 

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Posted in AGORACOM Client Feature, AGORACOM Sector Spotlight, AGORACOM Small Cap Stocks For Investment, All Recent Posts, Kidoz | Comments Off on 2025: Kidoz Set to Lead Kids’ Advertising Innovation on the Global Stage as Market Projected to Surpass $21 Billion by 2031

94% of Gen Z Are Gamers – Kidoz’s Contextual Ads Turn Play into Profit

Posted by Brittany McNabb at 10:49 AM on Friday, November 29th, 2024

Mobile gaming has become a dominant force in entertainment, particularly for Gen Z. This generation’s deep connection with digital platforms presents unique opportunities for brands looking to create meaningful engagement. Kidoz Inc., a global leader in COPPA- and GDPR-compliant mobile advertising, is pioneering this space by offering advanced solutions to connect brands with younger audiences in a safe, effective, and innovative manner.

Understanding Gen Z’s Digital Landscape

Gen Z, the first true digital-native generation, spends significant time on their smartphones, with mobile gaming becoming a key part of their daily routines. Their preferences lean toward interactive, immersive experiences that combine fun with value. Brands aiming to resonate with this audience must not only align their messaging with Gen Z’s gaming behaviors but also provide experiences that feel personal, genuine, and engaging.

Kidoz’s Contextual Ad Network provides the ideal ecosystem for brands to tap into Gen Z’s behaviors without compromising safety or compliance. With advanced targeting tools and a commitment to privacy, Kidoz empowers brands to seamlessly integrate into these highly personal digital experiences.

Why Mobile Gaming Matters for Brand Engagement

  • High Engagement Rates: Gen Z gamers are not passive viewers; they actively engage with content, making mobile gaming an ideal platform for dynamic ad campaigns.
  • Cultural Relevance: Gaming has transcended its niche roots to become a cultural hub, with trends often originating from gaming platforms and communities.
  • Diverse Demographics: Gaming reaches across various subcultures, allowing brands to tailor campaigns to specific interests and values within Gen Z.
  • Future-Ready Ecosystem: With the expected adoption of COPPA 2.0, Kidoz anticipates a significant expansion of its addressable market, cementing mobile gaming as a cornerstone of brand strategy.

Best Practices for Brands in Mobile Gaming

  1. Authenticity is Key
    Gen Z values authenticity above all else. Brands must integrate seamlessly into gaming environments, ensuring ads or partnerships feel organic rather than intrusive.
  2. Leverage Contextual Targeting
    Using contextual advertising ensures that your brand appears in relevant and appropriate spaces, enhancing engagement and preserving user trust.
  3. Interactive Content Wins
    Gamified ads, in-app challenges, or rewards can significantly boost engagement by offering value and fun simultaneously.
  4. Commit to Inclusivity
    Gen Z expects brands to embrace diversity and inclusivity. Representation within gaming campaigns can build stronger connections with this audience.

How Kidoz Innovates for Brands and Gen Z

Kidoz’s market-leading suite of products includes:

  • Publisher SDK: Seamlessly integrates brand messages into safe, compliant environments for Gen Z and families.
  • Prado Advertising Platform: A cutting-edge system that expands Kidoz’s mobile advertising solutions to new industries while maintaining its contextual, privacy-first approach.
  • COPPA Privacy Shield: Provides assurance of compliance, enabling brands to confidently target younger audiences while adhering to global regulatory standards.

By fostering direct relationships with leading advertisers like LEGO, Mattel, and Disney, Kidoz is uniquely positioned to lead the industry. Its advancements in contextual targeting, enhanced ad delivery systems, and direct brand partnerships allow advertisers to maximize ROI while maintaining trust and relevance with Gen Z.

The Kidoz Advantage

  • A 47% reduction in net losses in Q3 2024 demonstrates operational efficiency and strong potential for profitability.
  • Increasing trust through direct relationships with top-tier brands, driving revenue and reducing reliance on intermediaries.
  • A firm position as the leader in gaming media for Generation Alpha, with unparalleled expertise in contextual targeting and compliance.
  • A forward-looking approach to evolving industry regulations, positioning Kidoz to capitalize on an expanded market opportunity.
  • Q2-24 Revenue Surge: +38%, reaching $2.48M

Conclusion: Leading the Way for Brands and Gamers

Kidoz’s innovative platform bridges the gap between brands and Gen Z gamers, enabling meaningful, effective engagement in an ever-evolving digital landscape. As mobile gaming continues to shape culture and consumer habits, Kidoz stands out as a transformative force, providing a safe, creative, and impactful way for brands to connect with the next generation.

For more insights into how Kidoz is driving change in the mobile gaming industry, visit their blog here.

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DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

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This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

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Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

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Inside The $21 Billion Kids’ Ad Market – How Kidoz Captures Gen Alpha’s Attention Safely

Posted by Brittany McNabb at 10:44 AM on Tuesday, November 12th, 2024

Introduction:
As digital advertising for children continues to expand globally, the industry is undergoing significant growth, with mobile gaming emerging as one of the top platforms competing for Gen Alpha’s attention. According to the latest survey from Precise TV and Giraffe Insights, mobile gaming is now the third most popular media platform among Gen Alpha, capturing the engagement of 91% of U.S. kids ages 2-12. Kidoz Inc., a leader in kid-safe digital advertising, aligns closely with these trends, leveraging its secure, COPPA-compliant platform to deliver engaging ads across popular gaming and app channels, making it a valuable partner for brands aiming to reach Generation Alpha effectively.

Industry Outlook and Kidoz’s Trajectory
The projected growth in the global kids’ digital advertising market, expected to reach over $21 billion by 2031, highlights the momentum behind brands targeting younger audiences through digital channels. Kidoz has responded by advancing its kid-safe ad tech solutions, aligning with the shift toward mobile gaming, which ranks just behind YouTube and VOD streaming in popularity for Gen Alpha. By offering a secure environment on mobile and tablet games, Kidoz taps into this high-growth space, positioned to maximize engagement for brands like Lego, Mattel, and Nintendo while adhering to strict privacy regulations.

Voices of Authority
Precise TV’s Chief Commercial Officer, Denis Crushell, underscores this opportunity: “With the global kids digital advertising market expected to surpass a value of $21.1 billion by the end of 2031, there’s a significant opportunity for targeted, effective, and ethical advertising.” Kidoz is well-positioned to capitalize on this, resonating with Crushell’s call for engaging, secure, and effective digital advertising solutions for the youngest audiences.

Kidoz’s Highlights:
Kidoz’s achievements solidify its leadership in this fast-evolving market:

  • Trusted Partner of Industry Titans: Kidoz’s platform has earned partnerships with Apple and Google, reinforcing its position as a trustworthy provider.
  • Big-Name Brand Portfolio: Known for facilitating ads from leading brands such as Lego, Nintendo, and Mattel, Kidoz attracts major players due to its safe, effective engagement strategies for Gen Alpha.
  • Record Revenue: In 2023, Kidoz generated $13.3 million in total revenue, including $2.48 million in Q2 alone, underscoring its expanding market reach and effectiveness.
  • Strong Data-Driven Outcomes: With billions of monthly ad impressions, Kidoz’s platform provides brands with reliable engagement metrics, empowering advertisers with measurable reach to their target audiences.

Real-World Relevance
Kidoz’s contributions extend beyond mere ad distribution; by making digital environments safer and more engaging for young users, Kidoz has built an industry standard. For instance, Kidoz’s solutions allow parents to confidently know their children are interacting in an age-appropriate, ad-safe space, while brands benefit from high engagement and ad recall rates on mobile, a platform now more popular than TikTok among Gen Alpha.

Looking Ahead with Kidoz
As Kidoz continues to scale its revenue, diversify brand partnerships, and enhance its technology, the company is well-poised to grow alongside the digital advertising industry’s upward trajectory. By securing high-impact partnerships, generating substantial ad engagement, and focusing on kid-safe experiences, Kidoz reinforces its position at the forefront of Gen Alpha-focused advertising innovation.

Source: https://venturebeat.com/games/precise-tv-gen-alpha-gaming-media-habits-summer-2024/

 

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DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

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This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

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Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

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The $25.9 Billion Opportunity: Why Kidoz is the Go-To Brand for Safe Kids Digital Advertising!

Posted by Brittany McNabb at 8:52 PM on Friday, November 1st, 2024

Introduction:

With the global Kids Digital Advertising market set to surge from $3.4 billion in 2023 to an impressive $25.9 billion by 2033, the industry is poised for transformative growth. Central to this expansion is a demand for engaging, kid-friendly content that blends safety with creativity, propelling companies like Kidoz Inc. into the spotlight. Known for its expertise in kid-safe advertising technology, Kidoz stands at the forefront, aligning its services with the market’s booming trajectory and setting standards for safety, interactivity, and creativity. Through strategic achievements and milestones, Kidoz is well-positioned to capture significant value as the market grows.

Industry Outlook and Kidoz’s Trajectory

The kids’ digital advertising market is expanding rapidly, fueled by rising mobile and internet usage among children and a growing number of platforms that cater specifically to young audiences. With North America holding over a 36% share and mobile capturing more than 44% of the market, this environment highlights the value in mobile-friendly and interactive formats—areas where Kidoz has established robust expertise. As video ads lead the industry due to their high engagement rate, Kidoz is strategically positioned to leverage its focus on innovative and immersive ad solutions that meet both regulatory and audience demands.

Voices of Authority

Industry analysts emphasize that advancements in mobile advertising and augmented reality (AR) are reshaping the digital landscape for young audiences. Industry leaders echo this sentiment, highlighting a critical need for engaging yet responsible advertising strategies. This aligns well with Kidoz’s mission, which centers on combining engagement with regulatory compliance to deliver high-quality, safe advertising. Kidoz’s commitment to these values not only meets but anticipates growing consumer and regulatory expectations, making it a trusted choice for advertisers.

Kidoz’s Highlights

Kidoz’s impressive track record is grounded in a series of achievements that not only position it as a key player in the kids’ digital advertising market but also set it apart in terms of growth and innovation. A defining highlight is Kidoz’s expansion into COPPA-compliant advertising technology, a step that aligns with stricter regulatory standards and assures advertisers of a safe and engaging environment for young audiences. Kidoz’s ad network spans more than 5,000 apps and reaches over 400 million children, teens, and families globally. Kidoz is a trusted partner of Apple and Google, working with major brands like LEGO, Nintendo, and Mattel to deliver safe, engaging digital experiences for young audiences.

The recent revenue surge to $2.48 million for Q2 2024 also speaks to Kidoz’s market traction, reflecting its ability to capture a significant share in this rapidly growing space. Further strengthening its competitive advantage, Kidoz’s partnerships with major tech brands leverage advanced mobile and desktop advertising formats tailored specifically for kids, making it one of the few companies in the sector that combines reach with stringent safety standards. By harnessing augmented reality (AR) and gamified ad formats, Kidoz continues to redefine interactive advertising, setting the bar for effective, educational, and child-safe digital campaigns.

Real-world Relevance

Kidoz’s ad technology offers a practical solution for brands seeking to connect with the younger demographic in a safe and educational manner. For example, imagine a math-learning app where ads appear as fun, interactive challenges. This engagement not only reaches children but also reassures parents and caregivers, addressing privacy concerns while maintaining relevance. Kidoz’s ad formats make educational content accessible and engaging, striking the right balance between marketing needs and user experience.

Looking Ahead with Kidoz

As the kids’ digital advertising market grows, Kidoz remains dedicated to innovating within safe, regulation-compliant spaces. The company’s future initiatives will likely focus on refining its interactive content offerings, such as gamified ads and AR-based experiences. With an eye on market demands, Kidoz is set to attract an increasing share of brands seeking secure, creative ways to reach younger audiences—amplifying both its reach and industry impact.

Conclusion:

As the digital advertising industry for kids gears up for unprecedented growth, Kidoz stands out as a compelling leader, bringing innovative solutions to the evolving market. The company’s achievements and strategic positioning align with the $25.9 billion market forecast, suggesting a promising trajectory.

Source: https://market.us/report/kids-digital-advertising-market/

 

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DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

 

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Optimizing Brand Spending with AdTech Innovation: Kidoz at the Forefront of a $3.25 Billion Industry

Posted by Brittany McNabb at 2:15 PM on Wednesday, October 9th, 2024

Introduction

As digital transformation continues to reshape industries, the advertising technology (AdTech) sector is gaining incredible momentum. Projected to hit a staggering $3.25 billion by 2031, this booming market is revolutionizing how businesses approach brand spending and audience engagement. Central to this evolution is Kidoz Inc., a pioneering leader in kid-safe digital advertising, poised to leverage emerging opportunities and capitalize on industry growth trends. With the rapid rise of data-driven decision-making and artificial intelligence, companies like Kidoz are strategically positioned to optimize brand spending and lead the AdTech revolution.

Industry Outlook and Kidoz’s Trajectory

The global AdTech market is set for explosive growth, with an estimated CAGR of 14.7% through 2031. At the heart of this expansion is the increasing reliance on data analytics, artificial intelligence (AI), and machine learning (ML) to drive efficient brand spending. Businesses worldwide are recognizing the importance of optimizing advertising strategies to reach their target audiences more effectively, and Kidoz is a key player in this rapidly evolving space. As one of the few platforms focused on child-friendly content, Kidoz has become a vital asset for brands aiming to engage young audiences in a safe, compliant environment. By combining advanced technology with a commitment to safety, Kidoz offers advertisers a unique value proposition in the AdTech landscape.

Voices of Authority

Industry experts underscore the transformative power of AdTech in optimizing marketing performance. As Cars24 Arabia’s Utkarsh Verma highlighted, “The future of brand spending lies in the continued integration of technology and data into every aspect of marketing.” This shift towards data-driven decisions and real-time campaign optimization mirrors Kidoz’s own strategic direction. Through advanced AI and machine learning, Kidoz helps advertisers fine-tune their campaigns to ensure maximum efficiency and reach. By aligning with these cutting-edge trends, Kidoz not only meets industry demands but also sets the standard for the next generation of AdTech solutions.

Kidoz’s Highlights

Kidoz’s impressive growth and success can be attributed to several key milestones, all of which reflect the company’s leadership in the AdTech space. The platform’s proprietary ad network, built specifically for kids, offers advertisers access to a global audience across premium, kid-safe content. Kidoz also ensures strict compliance with COPPA and GDPR, solidifying its reputation as a trusted partner for brands looking to engage young audiences in a responsible manner.

Additionally, Kidoz’s partnership with major tech companies and global brands has further amplified its presence. By providing innovative tools and services, Kidoz enables advertisers to launch creative, engaging campaigns tailored to the preferences of their target demographic. This unique combination of safety, scalability, and cutting-edge technology sets Kidoz apart in an increasingly competitive market.

Real-world Relevance

Kidoz’s influence in the AdTech market is not just theoretical—it’s rooted in real-world applications. For example, in an industry where data is king, Kidoz helps advertisers harness vast amounts of information to create personalized, highly targeted campaigns. Much like how above-the-line campaigns (such as radio and out-of-home advertising) benefit from data-backed optimization, Kidoz applies the same principles to digital advertising for kids. By analyzing audience behaviors and trends in real-time, Kidoz ensures that its advertising partners get the most out of their marketing budgets, delivering impactful results while maintaining a safe environment for children.

Moreover, Kidoz’s integration of AI and machine learning allows brands to refine their messaging dynamically. This is particularly crucial in a market that demands agility and adaptability. As consumer preferences shift, Kidoz enables advertisers to make adjustments on the fly, ensuring that their campaigns remain relevant and effective.

Looking Ahead with Kidoz

As the global AdTech market continues to expand, Kidoz is well-positioned to lead the charge. The company’s commitment to innovation, safety, and compliance provides a solid foundation for future growth. With the integration of AI and machine learning expected to deepen in the coming years, Kidoz stands ready to unlock even more value for its advertising partners. This forward-looking approach ensures that Kidoz will not only meet the needs of today’s brands but also anticipate the demands of tomorrow’s dynamic digital landscape.

As Kidoz continues to refine its offerings and expand its reach, it remains a beacon of leadership in the kid-safe advertising industry. The company’s ability to marry cutting-edge technology with responsible content delivery positions it as a key player in the AdTech ecosystem, one that is poised to thrive in the ever-evolving world of digital marketing.

Conclusion

In the fast-growing AdTech industry, Kidoz stands out as a leader with a clear vision for the future. By leveraging advanced technology, data-driven strategies, and a commitment to safety, Kidoz offers advertisers a powerful platform to optimize their brand spending and engage with young audiences effectively. As the AdTech market surges toward a projected $3.25 billion valuation, Kidoz is perfectly aligned to capitalize on this growth, driving success for both its partners and itself.

Source: https://campaignme.com/optimising-brand-spending-with-adtech-solutions/

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DISCLAIMER AND DISCLOSURE 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

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Kidoz Positioned for Growth While Navigating the $3.2 Billion AdTech Surge

Posted by Brittany McNabb at 1:24 PM on Monday, September 30th, 2024

Introduction:

The global AdTech market is on the brink of a significant transformation, with the latest projections showing the market is set to hit USD 3.249 billion by 2032, driven by a compound annual growth rate (CAGR) of 14.7%. This rapid growth reflects the increasing demand for more sophisticated, targeted, and data-driven advertising solutions across digital platforms. As one of the key players in child-safe digital advertising, Kidoz Inc. is poised to capitalize on this booming sector, leveraging its strong market position and innovative platform to drive further success.

AdTech Market: A Snapshot of Booming Growth 

According to recent reports, the AdTech market is experiencing unprecedented growth, as companies across industries recognize the value of targeted, personalized advertising powered by advanced technologies. The sector is being driven by increased consumer engagement on mobile devices, the rise of programmatic advertising, and the growing adoption of artificial intelligence (AI) and machine learning (ML) tools. These technologies are transforming how advertisers reach their audiences, enabling more effective campaigns that deliver higher returns on investment.

As the AdTech market expands, brands are increasingly seeking platforms that offer high levels of accuracy, transparency, and safety—particularly when it comes to advertising to sensitive demographics, such as children and young audiences. This is where Kidoz, with its commitment to compliance and child-safe advertising, stands out as a leader in the industry.

Kidoz: A Leader in Child-Safe AdTech 

Kidoz has carved out a niche in the AdTech industry by specializing in safe, compliant advertising for children and families. The company’s platform is designed to meet the stringent privacy regulations surrounding child-directed advertising, including the Children’s Online Privacy Protection Act (COPPA) and General Data Protection Regulation (GDPR). These standards ensure that Kidoz’s clients can reach younger audiences without compromising on data security or privacy.

Kidoz’s ad network spans more than 5,000 apps and reaches over 400 million children, teens, and families globally. By focusing on creating a secure, engaging environment for advertisers and users alike, Kidoz has positioned itself as the go-to platform for brands seeking to connect with younger demographics. The company’s innovative platform not only meets the regulatory requirements but also enhances the effectiveness of digital ad campaigns, making it a key player in the fast-growing AdTech space.

Programmatic Advertising and Kidoz’s Competitive Edge 

A significant driver of the AdTech market’s growth is the rise of programmatic advertising, which uses automated systems to buy and sell ads in real-time. This approach allows advertisers to target specific audiences more efficiently and at scale. Kidoz’s platform is fully integrated with programmatic technology, allowing brands to serve ads in-app, where children and families spend much of their digital time.

By integrating programmatic advertising with a focus on child-safe environments, Kidoz offers a unique value proposition. Brands can leverage Kidoz’s extensive reach and targeting capabilities while ensuring they are adhering to all necessary safety protocols. This combination of automation, safety, and reach makes Kidoz a standout in the competitive AdTech market, particularly as demand for programmatic solutions continues to rise.

Data-Driven Insights: The Future of Advertising with Kidoz 

Another key trend driving the growth of the AdTech market is the increasing reliance on data-driven advertising strategies. Brands are moving away from broad, untargeted campaigns and are instead focusing on highly personalized content that resonates with specific audiences. Kidoz’s platform excels in this area, providing brands with the ability to serve relevant ads based on user behavior, preferences, and engagement patterns, all while maintaining compliance with privacy regulations.

Kidoz’s AI-driven technology ensures that ads are not only served in a compliant and safe manner but are also optimized for performance. The platform’s robust data analytics tools allow advertisers to track the effectiveness of their campaigns in real-time, providing insights that help brands refine their strategies and improve outcomes. This data-centric approach is becoming increasingly important as advertisers seek to maximize the return on their digital ad spend, making Kidoz a valuable partner for brands navigating the complexities of the AdTech landscape.

Kidoz’s Role in the Future of AdTech 

As the AdTech market continues to grow and evolve, Kidoz is well-positioned to remain at the forefront of the industry. The company’s commitment to safety, privacy, and innovation aligns with the broader trends shaping the future of digital advertising. With its extensive reach, programmatic capabilities, and focus on data-driven insights, Kidoz is poised to capture a significant share of the booming AdTech market.

Furthermore, as regulations surrounding digital privacy become stricter, Kidoz’s expertise in compliant advertising will only become more valuable to brands. The company’s ability to navigate the complexities of child-directed advertising gives it a unique competitive advantage in a market that is becoming increasingly focused on data protection and user safety.

Conclusion: A Strong Future Ahead for Kidoz 

The AdTech market is undergoing a period of rapid growth, and Kidoz is uniquely positioned to capitalize on the opportunities this presents. With its innovative platform, commitment to compliance, and focus on child-safe advertising, Kidoz is a key player in the evolving digital advertising landscape. As the market continues to expand, Kidoz’s proven ability to deliver effective, safe, and data-driven advertising solutions will ensure its continued success in the years to come.

Source: https://www.openpr.com/news/3668283/adtech-market-size-to-hit-usd-3-249-billion-with-booming-cagr

 

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