Agoracom Blog Home

Posts Tagged ‘adtech’

94% of Gen Z Are Gamers – Kidoz’s Contextual Ads Turn Play into Profit

Posted by Brittany McNabb at 10:49 AM on Friday, November 29th, 2024

Mobile gaming has become a dominant force in entertainment, particularly for Gen Z. This generation’s deep connection with digital platforms presents unique opportunities for brands looking to create meaningful engagement. Kidoz Inc., a global leader in COPPA- and GDPR-compliant mobile advertising, is pioneering this space by offering advanced solutions to connect brands with younger audiences in a safe, effective, and innovative manner.

Understanding Gen Z’s Digital Landscape

Gen Z, the first true digital-native generation, spends significant time on their smartphones, with mobile gaming becoming a key part of their daily routines. Their preferences lean toward interactive, immersive experiences that combine fun with value. Brands aiming to resonate with this audience must not only align their messaging with Gen Z’s gaming behaviors but also provide experiences that feel personal, genuine, and engaging.

Kidoz’s Contextual Ad Network provides the ideal ecosystem for brands to tap into Gen Z’s behaviors without compromising safety or compliance. With advanced targeting tools and a commitment to privacy, Kidoz empowers brands to seamlessly integrate into these highly personal digital experiences.

Why Mobile Gaming Matters for Brand Engagement

  • High Engagement Rates: Gen Z gamers are not passive viewers; they actively engage with content, making mobile gaming an ideal platform for dynamic ad campaigns.
  • Cultural Relevance: Gaming has transcended its niche roots to become a cultural hub, with trends often originating from gaming platforms and communities.
  • Diverse Demographics: Gaming reaches across various subcultures, allowing brands to tailor campaigns to specific interests and values within Gen Z.
  • Future-Ready Ecosystem: With the expected adoption of COPPA 2.0, Kidoz anticipates a significant expansion of its addressable market, cementing mobile gaming as a cornerstone of brand strategy.

Best Practices for Brands in Mobile Gaming

  1. Authenticity is Key
    Gen Z values authenticity above all else. Brands must integrate seamlessly into gaming environments, ensuring ads or partnerships feel organic rather than intrusive.
  2. Leverage Contextual Targeting
    Using contextual advertising ensures that your brand appears in relevant and appropriate spaces, enhancing engagement and preserving user trust.
  3. Interactive Content Wins
    Gamified ads, in-app challenges, or rewards can significantly boost engagement by offering value and fun simultaneously.
  4. Commit to Inclusivity
    Gen Z expects brands to embrace diversity and inclusivity. Representation within gaming campaigns can build stronger connections with this audience.

How Kidoz Innovates for Brands and Gen Z

Kidoz’s market-leading suite of products includes:

  • Publisher SDK: Seamlessly integrates brand messages into safe, compliant environments for Gen Z and families.
  • Prado Advertising Platform: A cutting-edge system that expands Kidoz’s mobile advertising solutions to new industries while maintaining its contextual, privacy-first approach.
  • COPPA Privacy Shield: Provides assurance of compliance, enabling brands to confidently target younger audiences while adhering to global regulatory standards.

By fostering direct relationships with leading advertisers like LEGO, Mattel, and Disney, Kidoz is uniquely positioned to lead the industry. Its advancements in contextual targeting, enhanced ad delivery systems, and direct brand partnerships allow advertisers to maximize ROI while maintaining trust and relevance with Gen Z.

The Kidoz Advantage

  • A 47% reduction in net losses in Q3 2024 demonstrates operational efficiency and strong potential for profitability.
  • Increasing trust through direct relationships with top-tier brands, driving revenue and reducing reliance on intermediaries.
  • A firm position as the leader in gaming media for Generation Alpha, with unparalleled expertise in contextual targeting and compliance.
  • A forward-looking approach to evolving industry regulations, positioning Kidoz to capitalize on an expanded market opportunity.
  • Q2-24 Revenue Surge: +38%, reaching $2.48M

Conclusion: Leading the Way for Brands and Gamers

Kidoz’s innovative platform bridges the gap between brands and Gen Z gamers, enabling meaningful, effective engagement in an ever-evolving digital landscape. As mobile gaming continues to shape culture and consumer habits, Kidoz stands out as a transformative force, providing a safe, creative, and impactful way for brands to connect with the next generation.

For more insights into how Kidoz is driving change in the mobile gaming industry, visit their blog here.

YOUR NEXT STEPS 

 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

 

Inside The $21 Billion Kids’ Ad Market – How Kidoz Captures Gen Alpha’s Attention Safely

Posted by Brittany McNabb at 10:44 AM on Tuesday, November 12th, 2024

Introduction:
As digital advertising for children continues to expand globally, the industry is undergoing significant growth, with mobile gaming emerging as one of the top platforms competing for Gen Alpha’s attention. According to the latest survey from Precise TV and Giraffe Insights, mobile gaming is now the third most popular media platform among Gen Alpha, capturing the engagement of 91% of U.S. kids ages 2-12. Kidoz Inc., a leader in kid-safe digital advertising, aligns closely with these trends, leveraging its secure, COPPA-compliant platform to deliver engaging ads across popular gaming and app channels, making it a valuable partner for brands aiming to reach Generation Alpha effectively.

Industry Outlook and Kidoz’s Trajectory
The projected growth in the global kids’ digital advertising market, expected to reach over $21 billion by 2031, highlights the momentum behind brands targeting younger audiences through digital channels. Kidoz has responded by advancing its kid-safe ad tech solutions, aligning with the shift toward mobile gaming, which ranks just behind YouTube and VOD streaming in popularity for Gen Alpha. By offering a secure environment on mobile and tablet games, Kidoz taps into this high-growth space, positioned to maximize engagement for brands like Lego, Mattel, and Nintendo while adhering to strict privacy regulations.

Voices of Authority
Precise TV’s Chief Commercial Officer, Denis Crushell, underscores this opportunity: “With the global kids digital advertising market expected to surpass a value of $21.1 billion by the end of 2031, there’s a significant opportunity for targeted, effective, and ethical advertising.” Kidoz is well-positioned to capitalize on this, resonating with Crushell’s call for engaging, secure, and effective digital advertising solutions for the youngest audiences.

Kidoz’s Highlights:
Kidoz’s achievements solidify its leadership in this fast-evolving market:

  • Trusted Partner of Industry Titans: Kidoz’s platform has earned partnerships with Apple and Google, reinforcing its position as a trustworthy provider.
  • Big-Name Brand Portfolio: Known for facilitating ads from leading brands such as Lego, Nintendo, and Mattel, Kidoz attracts major players due to its safe, effective engagement strategies for Gen Alpha.
  • Record Revenue: In 2023, Kidoz generated $13.3 million in total revenue, including $2.48 million in Q2 alone, underscoring its expanding market reach and effectiveness.
  • Strong Data-Driven Outcomes: With billions of monthly ad impressions, Kidoz’s platform provides brands with reliable engagement metrics, empowering advertisers with measurable reach to their target audiences.

Real-World Relevance
Kidoz’s contributions extend beyond mere ad distribution; by making digital environments safer and more engaging for young users, Kidoz has built an industry standard. For instance, Kidoz’s solutions allow parents to confidently know their children are interacting in an age-appropriate, ad-safe space, while brands benefit from high engagement and ad recall rates on mobile, a platform now more popular than TikTok among Gen Alpha.

Looking Ahead with Kidoz
As Kidoz continues to scale its revenue, diversify brand partnerships, and enhance its technology, the company is well-poised to grow alongside the digital advertising industry’s upward trajectory. By securing high-impact partnerships, generating substantial ad engagement, and focusing on kid-safe experiences, Kidoz reinforces its position at the forefront of Gen Alpha-focused advertising innovation.

Source: https://venturebeat.com/games/precise-tv-gen-alpha-gaming-media-habits-summer-2024/

 

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions



The $25.9 Billion Opportunity: Why Kidoz is the Go-To Brand for Safe Kids Digital Advertising!

Posted by Brittany McNabb at 8:52 PM on Friday, November 1st, 2024

Introduction:

With the global Kids Digital Advertising market set to surge from $3.4 billion in 2023 to an impressive $25.9 billion by 2033, the industry is poised for transformative growth. Central to this expansion is a demand for engaging, kid-friendly content that blends safety with creativity, propelling companies like Kidoz Inc. into the spotlight. Known for its expertise in kid-safe advertising technology, Kidoz stands at the forefront, aligning its services with the market’s booming trajectory and setting standards for safety, interactivity, and creativity. Through strategic achievements and milestones, Kidoz is well-positioned to capture significant value as the market grows.

Industry Outlook and Kidoz’s Trajectory

The kids’ digital advertising market is expanding rapidly, fueled by rising mobile and internet usage among children and a growing number of platforms that cater specifically to young audiences. With North America holding over a 36% share and mobile capturing more than 44% of the market, this environment highlights the value in mobile-friendly and interactive formats—areas where Kidoz has established robust expertise. As video ads lead the industry due to their high engagement rate, Kidoz is strategically positioned to leverage its focus on innovative and immersive ad solutions that meet both regulatory and audience demands.

Voices of Authority

Industry analysts emphasize that advancements in mobile advertising and augmented reality (AR) are reshaping the digital landscape for young audiences. Industry leaders echo this sentiment, highlighting a critical need for engaging yet responsible advertising strategies. This aligns well with Kidoz’s mission, which centers on combining engagement with regulatory compliance to deliver high-quality, safe advertising. Kidoz’s commitment to these values not only meets but anticipates growing consumer and regulatory expectations, making it a trusted choice for advertisers.

Kidoz’s Highlights

Kidoz’s impressive track record is grounded in a series of achievements that not only position it as a key player in the kids’ digital advertising market but also set it apart in terms of growth and innovation. A defining highlight is Kidoz’s expansion into COPPA-compliant advertising technology, a step that aligns with stricter regulatory standards and assures advertisers of a safe and engaging environment for young audiences. Kidoz’s ad network spans more than 5,000 apps and reaches over 400 million children, teens, and families globally. Kidoz is a trusted partner of Apple and Google, working with major brands like LEGO, Nintendo, and Mattel to deliver safe, engaging digital experiences for young audiences.

The recent revenue surge to $2.48 million for Q2 2024 also speaks to Kidoz’s market traction, reflecting its ability to capture a significant share in this rapidly growing space. Further strengthening its competitive advantage, Kidoz’s partnerships with major tech brands leverage advanced mobile and desktop advertising formats tailored specifically for kids, making it one of the few companies in the sector that combines reach with stringent safety standards. By harnessing augmented reality (AR) and gamified ad formats, Kidoz continues to redefine interactive advertising, setting the bar for effective, educational, and child-safe digital campaigns.

Real-world Relevance

Kidoz’s ad technology offers a practical solution for brands seeking to connect with the younger demographic in a safe and educational manner. For example, imagine a math-learning app where ads appear as fun, interactive challenges. This engagement not only reaches children but also reassures parents and caregivers, addressing privacy concerns while maintaining relevance. Kidoz’s ad formats make educational content accessible and engaging, striking the right balance between marketing needs and user experience.

Looking Ahead with Kidoz

As the kids’ digital advertising market grows, Kidoz remains dedicated to innovating within safe, regulation-compliant spaces. The company’s future initiatives will likely focus on refining its interactive content offerings, such as gamified ads and AR-based experiences. With an eye on market demands, Kidoz is set to attract an increasing share of brands seeking secure, creative ways to reach younger audiences—amplifying both its reach and industry impact.

Conclusion:

As the digital advertising industry for kids gears up for unprecedented growth, Kidoz stands out as a compelling leader, bringing innovative solutions to the evolving market. The company’s achievements and strategic positioning align with the $25.9 billion market forecast, suggesting a promising trajectory.

Source: https://market.us/report/kids-digital-advertising-market/

 

YOUR NEXT STEPS 

 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE  

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

 

How Fobi AI is Shaping the Future of Data Intelligence and Driving Innovation Across Industries

Posted by Brittany McNabb at 2:42 PM on Tuesday, October 15th, 2024

In today’s data-driven world, companies that can effectively harness the power of real-time insights are positioned for long-term success. Leading the charge in this space is Fobi AI, a Vancouver-based company revolutionizing the way businesses manage, analyze, and leverage data. With its advanced AI-powered technology and a range of innovative solutions, Fobi AI is empowering companies worldwide to optimize their operations and thrive in an increasingly competitive environment. As the digital landscape evolves, Fobi continues to break new ground, setting the standard for what’s possible with data intelligence.

A Global Leader in Data Intelligence

Founded in 2017, Fobi AI has quickly ascended to become a global leader in data intelligence, with its solutions used in over 150 countries. The company has made its mark by offering businesses real-time data insights that enable them to make smarter, faster decisions. By transforming raw data into actionable insights, Fobi allows businesses to see the bigger picture and react in real time—whether it’s identifying customer preferences, optimizing inventory, or refining marketing strategies.

Fobi’s data platform integrates seamlessly with existing point-of-sale (POS) systems, providing businesses with a 360-degree view of their operations, both online and offline. This holistic approach gives companies unprecedented visibility, enabling them to fine-tune their strategies and improve overall efficiency.

Game-Changing Partnerships

A significant part of Fobi’s success lies in its strategic partnerships with some of the world’s largest and most prestigious organizations. These collaborations have not only expanded Fobi’s reach but also validated its technology across multiple sectors.

Some of the company’s key partnerships include:

  • TELUS and AWS Cloud, which provide Fobi with access to cutting-edge infrastructure and resources to ensure its platform is scalable and secure on a global level.
  • Major organizations like NASDAQ, NCAA, and The Oscars have also embraced Fobi’s technology, using it to enhance fan and attendee experiences through real-time data insights, engagement, and mobile wallet passes.

These partnerships underscore the flexibility and reliability of Fobi’s platform, making it an essential tool for organizations looking to engage with their audiences in a meaningful way.

Driving Innovation Across Multiple Industries

Fobi AI’s technology is not confined to one particular sector. The company’s solutions have found applications in retail, sports and entertainment, hospitality, tourism, and more. By offering real-time insights into customer behavior and operational efficiency, Fobi is enabling businesses in these industries to stay ahead of the curve.

For example, in retail and consumer packaged goods (CPG), Fobi’s data platform helps brands and retailers optimize inventory, reduce waste, and improve customer engagement. Fobi’s ability to aggregate data from multiple sources provides these companies with detailed insights into consumer behavior, helping them personalize the customer experience and improve sales performance.

In the sports and entertainment industry, Fobi has played a pivotal role in enhancing fan experiences through its mobile wallet passes and real-time data analytics. These innovations have helped streamline ticketing, improve engagement, and deliver seamless in-event experiences. Organizations like Squamish Search & Rescue and other event organizers trust Fobi to deliver reliable, user-friendly solutions that keep fans and attendees connected.

A Vision for the Future: Real-Time Insights at Scale

Fobi AI’s vision extends beyond just data analytics—it’s about creating a future where businesses can thrive by harnessing the power of real-time insights. The company’s flagship Fobi Insights Portal aggregates data from multiple sources, including POS systems, giving businesses a comprehensive view of their operations. By unlocking real-time insights, companies can make smarter, more informed decisions that improve performance and drive growth.

Fobi’s ability to make 100% of data actionable from a single, easy-to-use platform gives businesses a competitive advantage. With customizable, plug-and-play solutions, Fobi ensures that companies can start leveraging data insights quickly, without the need for extensive IT infrastructure or lengthy onboarding processes.

Fobi’s Global Impact

With offices in five countries, Fobi’s influence is truly global. The company’s mobile-first solutions have been deployed across the world, helping businesses in diverse markets harness the power of data to fuel their success. To date, Fobi has issued over 100 million mobile wallet passes, underscoring the growing demand for its innovative solutions.

By delivering real-time data insights on a global scale, Fobi is not only helping businesses improve their bottom line but also driving innovation across industries. As more organizations adopt Fobi’s platform, the company’s impact will only continue to grow.

Conclusion: A Leader in Data-Driven Innovation

Fobi AI’s success can be attributed to its relentless focus on innovation, strategic partnerships, and global scalability. By offering businesses the tools they need to leverage real-time data, Fobi is driving a new era of operational efficiency and customer engagement. Whether it’s through improving retail strategies, enhancing fan experiences, or optimizing inventory management, Fobi AI is empowering businesses to unlock the true potential of their data.

As industries continue to evolve, Fobi AI stands out as a company that is not only adapting to the changes but leading the charge. With a proven track record of success and a forward-thinking approach to data intelligence, Fobi is well-positioned to remain at the forefront of this revolution.

YOUR NEXT STEPS 

 

Visit $FOBI HUB On AGORACOM: https://agoracom.com/ir/FobiAI

Visit $FOBI 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/FobiAI/profile

Visit $FOBI Official Verified Discussion Forum On AGORACOM:

https://agoracom.com/ir/FobiAI/forums/discussion

Watch $FOBI Videos On AGORACOM YouTube Channel:

https://www.youtube.com/playlist?list=PLfL457LW0vdKRzZ61NXeYFyshLOXxNJO2

 

DISCLAIMER AND DISCLOSURE 

 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000. 

 

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

Optimizing Brand Spending with AdTech Innovation: Kidoz at the Forefront of a $3.25 Billion Industry

Posted by Brittany McNabb at 2:15 PM on Wednesday, October 9th, 2024

Introduction

As digital transformation continues to reshape industries, the advertising technology (AdTech) sector is gaining incredible momentum. Projected to hit a staggering $3.25 billion by 2031, this booming market is revolutionizing how businesses approach brand spending and audience engagement. Central to this evolution is Kidoz Inc., a pioneering leader in kid-safe digital advertising, poised to leverage emerging opportunities and capitalize on industry growth trends. With the rapid rise of data-driven decision-making and artificial intelligence, companies like Kidoz are strategically positioned to optimize brand spending and lead the AdTech revolution.

Industry Outlook and Kidoz’s Trajectory

The global AdTech market is set for explosive growth, with an estimated CAGR of 14.7% through 2031. At the heart of this expansion is the increasing reliance on data analytics, artificial intelligence (AI), and machine learning (ML) to drive efficient brand spending. Businesses worldwide are recognizing the importance of optimizing advertising strategies to reach their target audiences more effectively, and Kidoz is a key player in this rapidly evolving space. As one of the few platforms focused on child-friendly content, Kidoz has become a vital asset for brands aiming to engage young audiences in a safe, compliant environment. By combining advanced technology with a commitment to safety, Kidoz offers advertisers a unique value proposition in the AdTech landscape.

Voices of Authority

Industry experts underscore the transformative power of AdTech in optimizing marketing performance. As Cars24 Arabia’s Utkarsh Verma highlighted, “The future of brand spending lies in the continued integration of technology and data into every aspect of marketing.” This shift towards data-driven decisions and real-time campaign optimization mirrors Kidoz’s own strategic direction. Through advanced AI and machine learning, Kidoz helps advertisers fine-tune their campaigns to ensure maximum efficiency and reach. By aligning with these cutting-edge trends, Kidoz not only meets industry demands but also sets the standard for the next generation of AdTech solutions.

Kidoz’s Highlights

Kidoz’s impressive growth and success can be attributed to several key milestones, all of which reflect the company’s leadership in the AdTech space. The platform’s proprietary ad network, built specifically for kids, offers advertisers access to a global audience across premium, kid-safe content. Kidoz also ensures strict compliance with COPPA and GDPR, solidifying its reputation as a trusted partner for brands looking to engage young audiences in a responsible manner.

Additionally, Kidoz’s partnership with major tech companies and global brands has further amplified its presence. By providing innovative tools and services, Kidoz enables advertisers to launch creative, engaging campaigns tailored to the preferences of their target demographic. This unique combination of safety, scalability, and cutting-edge technology sets Kidoz apart in an increasingly competitive market.

Real-world Relevance

Kidoz’s influence in the AdTech market is not just theoretical—it’s rooted in real-world applications. For example, in an industry where data is king, Kidoz helps advertisers harness vast amounts of information to create personalized, highly targeted campaigns. Much like how above-the-line campaigns (such as radio and out-of-home advertising) benefit from data-backed optimization, Kidoz applies the same principles to digital advertising for kids. By analyzing audience behaviors and trends in real-time, Kidoz ensures that its advertising partners get the most out of their marketing budgets, delivering impactful results while maintaining a safe environment for children.

Moreover, Kidoz’s integration of AI and machine learning allows brands to refine their messaging dynamically. This is particularly crucial in a market that demands agility and adaptability. As consumer preferences shift, Kidoz enables advertisers to make adjustments on the fly, ensuring that their campaigns remain relevant and effective.

Looking Ahead with Kidoz

As the global AdTech market continues to expand, Kidoz is well-positioned to lead the charge. The company’s commitment to innovation, safety, and compliance provides a solid foundation for future growth. With the integration of AI and machine learning expected to deepen in the coming years, Kidoz stands ready to unlock even more value for its advertising partners. This forward-looking approach ensures that Kidoz will not only meet the needs of today’s brands but also anticipate the demands of tomorrow’s dynamic digital landscape.

As Kidoz continues to refine its offerings and expand its reach, it remains a beacon of leadership in the kid-safe advertising industry. The company’s ability to marry cutting-edge technology with responsible content delivery positions it as a key player in the AdTech ecosystem, one that is poised to thrive in the ever-evolving world of digital marketing.

Conclusion

In the fast-growing AdTech industry, Kidoz stands out as a leader with a clear vision for the future. By leveraging advanced technology, data-driven strategies, and a commitment to safety, Kidoz offers advertisers a powerful platform to optimize their brand spending and engage with young audiences effectively. As the AdTech market surges toward a projected $3.25 billion valuation, Kidoz is perfectly aligned to capitalize on this growth, driving success for both its partners and itself.

Source: https://campaignme.com/optimising-brand-spending-with-adtech-solutions/

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

 Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

Kidoz Positioned for Growth While Navigating the $3.2 Billion AdTech Surge

Posted by Brittany McNabb at 1:24 PM on Monday, September 30th, 2024

Introduction:

The global AdTech market is on the brink of a significant transformation, with the latest projections showing the market is set to hit USD 3.249 billion by 2032, driven by a compound annual growth rate (CAGR) of 14.7%. This rapid growth reflects the increasing demand for more sophisticated, targeted, and data-driven advertising solutions across digital platforms. As one of the key players in child-safe digital advertising, Kidoz Inc. is poised to capitalize on this booming sector, leveraging its strong market position and innovative platform to drive further success.

AdTech Market: A Snapshot of Booming Growth 

According to recent reports, the AdTech market is experiencing unprecedented growth, as companies across industries recognize the value of targeted, personalized advertising powered by advanced technologies. The sector is being driven by increased consumer engagement on mobile devices, the rise of programmatic advertising, and the growing adoption of artificial intelligence (AI) and machine learning (ML) tools. These technologies are transforming how advertisers reach their audiences, enabling more effective campaigns that deliver higher returns on investment.

As the AdTech market expands, brands are increasingly seeking platforms that offer high levels of accuracy, transparency, and safety—particularly when it comes to advertising to sensitive demographics, such as children and young audiences. This is where Kidoz, with its commitment to compliance and child-safe advertising, stands out as a leader in the industry.

Kidoz: A Leader in Child-Safe AdTech 

Kidoz has carved out a niche in the AdTech industry by specializing in safe, compliant advertising for children and families. The company’s platform is designed to meet the stringent privacy regulations surrounding child-directed advertising, including the Children’s Online Privacy Protection Act (COPPA) and General Data Protection Regulation (GDPR). These standards ensure that Kidoz’s clients can reach younger audiences without compromising on data security or privacy.

Kidoz’s ad network spans more than 5,000 apps and reaches over 400 million children, teens, and families globally. By focusing on creating a secure, engaging environment for advertisers and users alike, Kidoz has positioned itself as the go-to platform for brands seeking to connect with younger demographics. The company’s innovative platform not only meets the regulatory requirements but also enhances the effectiveness of digital ad campaigns, making it a key player in the fast-growing AdTech space.

Programmatic Advertising and Kidoz’s Competitive Edge 

A significant driver of the AdTech market’s growth is the rise of programmatic advertising, which uses automated systems to buy and sell ads in real-time. This approach allows advertisers to target specific audiences more efficiently and at scale. Kidoz’s platform is fully integrated with programmatic technology, allowing brands to serve ads in-app, where children and families spend much of their digital time.

By integrating programmatic advertising with a focus on child-safe environments, Kidoz offers a unique value proposition. Brands can leverage Kidoz’s extensive reach and targeting capabilities while ensuring they are adhering to all necessary safety protocols. This combination of automation, safety, and reach makes Kidoz a standout in the competitive AdTech market, particularly as demand for programmatic solutions continues to rise.

Data-Driven Insights: The Future of Advertising with Kidoz 

Another key trend driving the growth of the AdTech market is the increasing reliance on data-driven advertising strategies. Brands are moving away from broad, untargeted campaigns and are instead focusing on highly personalized content that resonates with specific audiences. Kidoz’s platform excels in this area, providing brands with the ability to serve relevant ads based on user behavior, preferences, and engagement patterns, all while maintaining compliance with privacy regulations.

Kidoz’s AI-driven technology ensures that ads are not only served in a compliant and safe manner but are also optimized for performance. The platform’s robust data analytics tools allow advertisers to track the effectiveness of their campaigns in real-time, providing insights that help brands refine their strategies and improve outcomes. This data-centric approach is becoming increasingly important as advertisers seek to maximize the return on their digital ad spend, making Kidoz a valuable partner for brands navigating the complexities of the AdTech landscape.

Kidoz’s Role in the Future of AdTech 

As the AdTech market continues to grow and evolve, Kidoz is well-positioned to remain at the forefront of the industry. The company’s commitment to safety, privacy, and innovation aligns with the broader trends shaping the future of digital advertising. With its extensive reach, programmatic capabilities, and focus on data-driven insights, Kidoz is poised to capture a significant share of the booming AdTech market.

Furthermore, as regulations surrounding digital privacy become stricter, Kidoz’s expertise in compliant advertising will only become more valuable to brands. The company’s ability to navigate the complexities of child-directed advertising gives it a unique competitive advantage in a market that is becoming increasingly focused on data protection and user safety.

Conclusion: A Strong Future Ahead for Kidoz 

The AdTech market is undergoing a period of rapid growth, and Kidoz is uniquely positioned to capitalize on the opportunities this presents. With its innovative platform, commitment to compliance, and focus on child-safe advertising, Kidoz is a key player in the evolving digital advertising landscape. As the market continues to expand, Kidoz’s proven ability to deliver effective, safe, and data-driven advertising solutions will ensure its continued success in the years to come.

Source: https://www.openpr.com/news/3668283/adtech-market-size-to-hit-usd-3-249-billion-with-booming-cagr

 

YOUR NEXT STEPS

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

If you have any questions, please direct them to [email protected]

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

Kidoz Positioned to Capitalize on Booming AdTech Market Growth Projected to Reach $2.9 Trillion by 2031

Posted by Brittany McNabb at 2:01 PM on Thursday, September 19th, 2024

Introduction: The global AdTech (advertising technology) market is on a rapid growth trajectory, with a projected compound annual growth rate (CAGR) of 14.7% from 2023 to 2031. By the end of this period, the market size is expected to reach an impressive $2.9 trillion, reflecting the increasing importance of digital advertising solutions across industries. Companies in the AdTech space are leveraging this momentum, and Kidoz Inc. stands out as a key player, particularly in the niche market of child-safe advertising. As the demand for targeted and privacy-compliant digital ads intensifies, Kidoz is well-positioned to lead this specialized sector within the broader AdTech industry.

Global AdTech Market Growth: A Reflection of the Digital Shift The acceleration of digital transformation, fueled by increasing internet penetration, the rise of mobile devices, and the shift towards e-commerce, has created fertile ground for the growth of AdTech. The projected $2.9 trillion market size underscores the importance of technology-driven advertising solutions that can cater to a wide array of audiences, from consumers on mobile apps to users across social media platforms.

A key driver of this growth is the demand for programmatic advertising, where automated systems allow advertisers to target specific demographics with precision. Additionally, advancements in artificial intelligence (AI), machine learning, and data analytics have revolutionized the way advertisers interact with consumers. With real-time bidding (RTB), advertisers can bid for digital ad space more efficiently, ensuring their messages reach the right audience at the right time.

Kidoz: A Leader in Child-Safe Mobile Advertising While the broader AdTech market expands, Kidoz Inc. has carved out a distinct position by focusing on the child-safe digital advertising sector. Kidoz’s platform reaches over 400 million children, teens, and families each month through its extensive network of nearly 5,000 apps. The company has established itself as the go-to solution for brands looking to engage with younger audiences while adhering to strict privacy regulations and ensuring a safe online environment for children.

As regulators across the globe increasingly prioritize data privacy and child protection, Kidoz’s commitment to providing compliant and kid-friendly advertising solutions gives it a significant competitive advantage. Kidoz works closely with app developers, brands, and advertisers to create engaging yet responsible advertising experiences tailored for younger audiences, ensuring that its platform is free of inappropriate content and adheres to the stringent requirements of the Children’s Online Privacy Protection Act (COPPA) and other similar regulations.

Leveraging Programmatic Advertising for Effective Campaigns One of the main pillars of AdTech’s explosive growth is programmatic advertising, and Kidoz is well-aligned with this trend. Programmatic advertising allows for the automated buying and selling of ad spaces, enabling advertisers to efficiently reach their target audience. Kidoz leverages programmatic technology to help advertisers connect with children and families in a way that is both effective and compliant with privacy laws.

By using AI-powered algorithms, Kidoz ensures that advertisers can deliver personalized content to younger audiences without violating any privacy concerns. This balance of personalization and protection is critical in the child-centric advertising space, and Kidoz’s success in maintaining this equilibrium has been a key factor in its growth and reputation.

Expanding Opportunities in Mobile Advertising Mobile advertising has emerged as a critical component of the global AdTech industry, given the increasing use of smartphones and tablets across all demographics. For younger users, mobile devices have become the primary means of accessing digital content, making mobile advertising a lucrative avenue for brands targeting children and teens.

Kidoz’s integration across nearly 5,000 apps is a testament to its ability to capitalize on the mobile advertising boom. The company’s ad network is designed to fit seamlessly within kid-friendly apps, offering advertisers unparalleled reach to this demographic. As mobile usage among children and families continues to rise, Kidoz is well-positioned to drive further growth through its scalable and secure advertising platform.

Navigating the AdTech Ecosystem with Strategic Partnerships To stay competitive in the rapidly evolving AdTech industry, Kidoz has forged strategic partnerships with some of the biggest names in the digital ecosystem. By collaborating with leading app developers and technology providers, Kidoz has expanded its reach and strengthened its ability to offer innovative solutions to brands.

These partnerships also enable Kidoz to continuously enhance its platform, integrating new technologies and features that improve campaign performance for advertisers while maintaining a high level of safety and compliance. This adaptability is key in a market where consumer behaviors and regulatory landscapes are constantly shifting.

Future Growth: Kidoz and the $2.9 Trillion AdTech Market As the global AdTech market accelerates towards a projected value of $2.9 trillion by 2031, Kidoz is uniquely positioned to benefit from this growth. The company’s focus on child-safe, mobile-first advertising aligns with several key trends in the AdTech space, including the shift to mobile devices, the rise of programmatic advertising, and the increasing importance of privacy compliance.

With its expansive reach, cutting-edge technology, and commitment to providing a safe digital environment for young audiences, Kidoz has set itself apart in a competitive landscape. As digital advertising continues to evolve, Kidoz is poised to remain at the forefront, offering advertisers effective and responsible solutions that tap into the enormous potential of the child and family market.

Conclusion: Kidoz at the Forefront of AdTech’s Next Frontier Kidoz’s strong position in the child-safe advertising sector, its focus on mobile-first solutions, and its integration of programmatic technology place it at the leading edge of the global AdTech market’s next phase of growth. As the AdTech industry approaches a market size of $2.9 trillion by 2031, Kidoz’s unique offerings and strategic initiatives are likely to drive continued success, cementing its role as a leader in the space.

Source: https://www.einnews.com/pr_news/744857215/growing-cagr-of-14-7-the-global-adtech-market-size-projected-to-reach-usd-2-9-trillion-by-2031

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE 

 This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

Mobile Advertising’s Billion-Dollar Boom: Kidoz Inc. at the Forefront of a Rapidly Expanding Market

Posted by Brittany McNabb at 1:32 PM on Monday, September 9th, 2024

Introduction:

As the mobile advertising market is projected to surge from $269.93 billion in 2024 to a staggering $663.09 billion by 2032, growth opportunities abound for companies strategically positioned in this dynamic industry. Amidst this landscape of expansion, Kidoz Inc. is emerging as a key player, demonstrating alignment with these upward trends through its innovative approach to child-safe mobile advertising. Leveraging significant achievements and ‘FLASH’ milestones, Kidoz Inc. is poised to capitalize on the industry’s momentum, presenting an appealing case for investors looking to tap into this burgeoning market.

Industry Outlook and Kidoz Inc.’s Trajectory

The mobile advertising market is on a trajectory of robust growth, driven by increased smartphone adoption, rising internet penetration, and evolving consumer behavior. With mobile advertising expected to grow at a compound annual growth rate (CAGR) of 11.88% from 2024 to 2032, there are clear opportunities for growth-oriented companies. Kidoz Inc., with its strong foothold in child-safe mobile advertising, is well-positioned to benefit from these trends. The company is integrated into nearly 5,000 apps globally & reaches over 400 million children, teens, and families every month—reflecting its strategic placement within the market’s growth path.

Voices of Authority

Industry leaders recognize the importance of mobile advertising in reaching a diverse audience. For example, industry analyst groups highlight that “the shift from traditional to mobile advertising methods offers a competitive edge, improves brand-customer communications, and helps build strong brand identities.” This perspective aligns with Kidoz Inc.’s strategy of leveraging its proprietary technology to create a safe, engaging, and targeted advertising environment for younger audiences, meeting the demand for more personalized and effective ad solutions.

Kidoz Inc.’s Highlights

Kidoz Inc. has made notable strides, underscoring its potential in the rapidly growing mobile advertising sector:

  • Revenue Growth: Kidoz has demonstrated impressive financial growth, with revenue climbing from $1.9 million in 2017 to $13.3 million in 2023. This growth illustrates the company’s ability to scale its operations and capture significant market share.
  • Global Reach and Integration: By integrating its technology into nearly 5,000 apps worldwide, Kidoz ensures its advertising solutions reach a vast audience, maximizing its impact in the sector.
  • Strategic Partnerships: Collaborations with major players in the digital advertising ecosystem enable Kidoz to leverage new technologies and platforms, further enhancing its growth prospects.

These achievements showcase Kidoz Inc.’s solid foundation and strategic alignment with industry growth trends.

Real-world Relevance

Kidoz Inc.’s approach to mobile advertising provides a real-world solution for brands looking to engage with younger audiences in a responsible and impactful way. Just as traditional advertising found its footing in radio and television, Kidoz is capitalizing on the shift towards digital, in-app, and mobile advertising to reach a tech-savvy, mobile-first generation. This relevance is further underscored by Kidoz’s commitment to creating a child-safe digital environment, which not only aligns with regulatory expectations but also builds trust with brands and consumers alike.

Looking Ahead with Kidoz Inc.

Looking forward, Kidoz Inc. aims to expand its global footprint and enhance its technological capabilities to stay ahead of industry trends. With the mobile advertising market expected to continue its robust growth, Kidoz is well-positioned to capture new opportunities, particularly in emerging markets and new digital channels. The company’s forward-looking strategies are designed to align with the projected market expansion, making Kidoz Inc. a compelling investment opportunity for those looking to participate in the industry’s growth.

Conclusion:

Kidoz Inc. is poised to be a significant participant in the burgeoning mobile advertising industry. With a strong growth record, strategic positioning, and a commitment to innovation and safety, Kidoz is effectively capturing the opportunities presented by the market’s expansion.

Source: https://www.marketresearchfuture.com/reports/mobile-advertising-market-4012

 

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE 

 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

 

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

Harnessing Mobile Marketing’s Evolution: Kidoz Inc.’s Strategic Advantage in a Dynamic Landscape

Posted by Brittany McNabb at 1:48 PM on Thursday, August 22nd, 2024

Introduction:

The mobile marketing landscape is evolving at a remarkable pace, with advancements in AI-driven personalization and engaging content formats shaping the future of digital advertising. As mobile devices become integral to daily life, Kidoz Inc. is strategically positioned to leverage these industry trends. The company’s alignment with current advancements underscores its role in driving innovative solutions within this rapidly changing environment.

Industry Outlook and Kidoz Inc.’s Trajectory:

The mobile marketing sector is characterized by transformative trends such as AI-driven hyper-personalization and the dominance of short-form video content. These trends are reshaping how businesses engage with consumers, offering unprecedented opportunities for personalized and impactful interactions. Kidoz Inc. is at the forefront of these developments, utilizing cutting-edge technology to enhance user engagement and drive growth.

Voices of Authority:

Industry experts emphasize the importance of AI and personalized content in modern mobile marketing strategies. For instance, analysts highlight that “AI-driven algorithms are crucial for delivering targeted and relevant content, which significantly boosts engagement and brand loyalty.” This perspective aligns with Kidoz Inc.’s strategic focus on leveraging AI to refine its mobile advertising solutions.

Kidoz Inc.’s Highlights:

  • Technological Advancements: The company’s commitment to integrating advanced AI and mobile ad technologies positions it favorably within the industry.
  • Strategic Partnerships: Collaborations with key industry players enhance Kidoz Inc.’s market presence and technological capabilities.
  • Product Innovations: Recent product developments demonstrate Kidoz Inc.’s dedication to advancing mobile marketing solutions.
  • Market Expansion: The company’s ongoing expansion into new markets strengthens its industry position and growth potential.
  • Revenue Growth: Kidoz reported $2.48 million in Q2 2024 revenue, a 38% increase from Q1.
  • Ad Tech Gains: Direct Ad Tech revenue rose 38% to $2.34 million; Programmatic revenue jumped 56%.
  • R&D Investment: R&D spending increased by 8% to $817,956, highlighting ongoing innovation.
  • Strong Outlook: Kidoz expects a strong H2 2024, boosted by demand for child-safe ads and COPPA 2.0 approval.

Real-world Relevance:

Kidoz Inc.’s innovations in mobile marketing provide businesses with practical tools for effective consumer engagement. By leveraging AI and mobile features, the company enables brands to deliver highly personalized and relevant advertising, thus enhancing consumer interactions and driving business results.

Looking Ahead with Kidoz Inc.:

As the mobile marketing industry continues to grow, Kidoz Inc. is well-positioned to lead in this evolving landscape. The company’s forward-looking strategies and technological advancements align with optimistic industry forecasts, promising continued success and impact in the mobile marketing sector.

Conclusion:

Kidoz Inc. stands out as a key player in the mobile marketing industry, leveraging current trends and technological advancements to drive growth and innovation. For investors, Kidoz Inc. represents a compelling opportunity within a dynamic and expanding market. Exploring further into the company’s offerings reveals its potential for significant impact and success in the future.

Source: https://www.exchange4media.com/e4m-blogs-news/mobile-marketing-the-key-driver-of-modern-digital-strategies-136557.html

 

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE 

 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

 

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

 

NO INVESTMENT ADVICE

 

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

 

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

 

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions

 

Kidoz Inc. Applauds US Senate’s COPPA 2.0 Approval: Revolutionizing Child-Safe Mobile Advertising

Posted by Brittany McNabb at 10:19 AM on Thursday, August 1st, 2024

Introduction: A Major Milestone for Online Child Safety

Kidoz Inc. (TSXV: KIDZ), a leading mobile AdTech developer and owner of the market-leading Kidoz Contextual Ad Network, is poised for significant growth following the US Senate’s overwhelming bipartisan approval of COPPA 2.0. The updated Children’s Online Privacy Protection Act represents a landmark shift in online child safety regulations, ensuring a safer digital environment for users under 17. This development presents substantial opportunities for Kidoz, a company already at the forefront of child-safe mobile advertising.

Background and Context: Kidoz’s Commitment to Child Safety

Founded with the mission to safeguard children in the complex digital advertising ecosystem, Kidoz has built a reputation as a leader in COPPA and GDPR-compliant contextual mobile advertising. The company’s innovative technology reaches hundreds of millions of kids, teens, and families monthly, providing a secure and engaging advertising environment. By focusing on contextual advertising, Kidoz delivers ads based on the content of the app or website rather than personal data, ensuring privacy and safety for young users.

Key Highlights and Advantages: Embracing COPPA 2.0

The US Senate’s approval of COPPA 2.0 marks a significant advancement in protecting children’s online privacy. This updated legislation prohibits targeted advertising for users under 17, creating a level playing field for child-friendly ad platforms like Kidoz.

Jason Williams, CEO of Kidoz, expressed strong support for the new regulations, stating, “We applaud the US government’s efforts to protect children online. COPPA 2.0 reinforces our commitment to providing a safe and engaging advertising environment for kids. As a leader in contextual advertising, Kidoz is uniquely positioned to help app developers and publishers navigate the new regulatory landscape while continuing to generate revenue.”

Potential Impact and Significance: A Bright Future for Kidoz

The implementation of COPPA 2.0 significantly limits the ability of social media platforms like TikTok and Instagram to target ads at teenagers, compelling advertisers to seek alternative, compliant platforms. Kidoz stands out as a proven solution, offering a safe and effective advertising platform for this valuable demographic.

Kidoz’s advanced technology and deep understanding of child-friendly content enable the company to deliver highly relevant and age-appropriate ads without compromising children’s privacy. This strategic positioning ensures that Kidoz can capitalize on the shifting landscape, attracting advertisers who are eager to comply with the new regulations.

Expert Opinions and Analysis: Industry Validation

Industry experts and analysts recognize the importance of COPPA 2.0 and its potential to reshape the digital advertising landscape. The shift towards safer, contextual advertising is seen as a necessary evolution to protect young users and maintain advertiser trust.

Jason Williams emphasized, “With COPPA 2.0, advertisers will find it increasingly challenging to reach and effectively engage teenagers through traditional social media platforms. Kidoz offers a robust solution by providing a compliant, high-performance advertising platform that meets the needs of both advertisers and young audiences.”

Challenges and Considerations: Navigating the New Regulatory Landscape

While COPPA 2.0 presents significant opportunities, it also introduces challenges for companies unprepared for the stringent regulations. Kidoz’s long-standing commitment to child safety and privacy positions it advantageously, but the company must continue to innovate and adapt to maintain its leadership in the evolving AdTech industry.

Kidoz’s strategy involves ongoing investments in technology and partnerships with app developers and publishers to ensure seamless compliance with COPPA 2.0. By staying ahead of regulatory changes and industry trends, Kidoz aims to sustain its growth and strengthen its market position.

Conclusion: Kidoz Leading the Way in Child-Safe Advertising

The US Senate’s approval of COPPA 2.0 is a pivotal moment for online child safety, and Kidoz Inc. is well-prepared to leverage this opportunity. With its market-leading contextual ad network, commitment to privacy, and trusted partnerships with major brands like Disney, LEGO, and Mattel, Kidoz is set to thrive in the new regulatory environment.

As the digital advertising landscape evolves, Kidoz’s dedication to providing a safe and engaging platform for young users positions it as a leader in the industry. The company’s proactive approach to compliance and innovation ensures that it will continue to drive results for advertisers and maintain the trust of families worldwide.

YOUR NEXT STEPS 

Visit $KIDZ HUB On AGORACOM: https://agoracom.com/ir/Kidoz

Visit $KIDZ 5 Minute Research Profile On AGORACOM: https://agoracom.com/ir/Kidoz/profile

Visit $KIDZ Official Verified Discussion Forum On AGORACOM: https://agoracom.com/ir/Kidoz/forums/discussion

Watch $KIDZ Videos On AGORACOM YouTube Channel:

https://www.youtube.com/feed/library

DISCLAIMER AND DISCLOSURE 

 

This record is published on behalf of the featured company or companies mentioned (Collectively “Clients”), which are paid clients of Agora Internet Relations Corp or AGORACOM Investor Relations Corp. (Collectively “AGORACOM”)

AGORACOM.com is a platform. AGORACOM is an online marketing agency that is compensated by public companies to provide online marketing, branding and awareness through Advertising in the form of content on AGORACOM.com, its related websites (smallcapepicenter.com; smallcappodcast.com; smallcapagora.com) and all of their social media sites (Collectively “AGORACOM Network”) .  As such please assume any of the companies mentioned above have paid for the creation, publication and dissemination of this article / post.

You understand that AGORACOM receives either monetary or securities compensation for our services, including creating, publishing and distributing content on behalf of Clients, which includes but is not limited to articles, press releases, videos, interview transcripts, industry bulletins, reports, GIFs, JPEGs, (Collectively “Records”) and other records by or on behalf of clients. Although AGORACOM compensation is not tied to the sale or appreciation of any securities, we stand to benefit from any volume or stock appreciation of our Clients.  In exchange for publishing services rendered by AGORACOM on behalf of Clients, AGORACOM receives annual cash and/or securities compensation of typically up to $125,000.

Facts relied upon by AGORACOM are generally provided by clients or gathered by AGORACOM from other public sources including press releases, SEDAR and/or EDGAR filings, website, powerpoint presentations.  These facts may be in error and if so, Records created by AGORACOM may be materially different. In our video interviews or video content, opinions are those of our guests or interviewees and do not necessarily reflect the opinion of AGORACOM.

From time to time, reference may be made in our marketing materials to prior Records we have published. These references may be selective, may reference only a portion of an article or recommendation, and are likely not to be current. As markets change continuously, previously published information and data may not be current and should not be relied upon.

NO INVESTMENT ADVICE

This record, and any record we publish by or on behalf of our clients, should not be construed as an offer or solicitation to buy or sell products or securities.

You understand and agree that no content in this record or published by AGORACOM constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is suitable or advisable for any specific person and that no such content is tailored to any specific person’s needs. We will never advise you personally concerning the nature, potential, advisability, value or suitability of any particular security, portfolio of securities, transaction, investment strategy, or other matter.

Neither the writer of this record nor AGORACOM is an investment advisor.  Both are neither licensed to provide nor are making any buy or sell recommendations. For more information about this or any other company, please review their public documents to conduct your own due diligence.

If you have any questions, please direct them to [email protected] 

For our full website disclaimer, please visit  https://agoracom.com/terms-and-conditions