
Kidoz Inc. (TSXV: KDOZ), a global leader in kid-safe mobile advertising, continues to separate itself from the pack, posting record Q1 2025 results and reinforcing its position as the trusted solution for brands navigating increasingly strict digital privacy laws. With nearly 5,000 apps powered by its platform and a reach of over 500 million children globally across more than 60 countries, Kidoz is not just participating in the kid-focused ad market—it’s shaping it.
In an exclusive interview, Kidoz CEO Jason Williams outlined the company’s remarkable growth trajectory, its expanding reputation among global brands, and why the company is perfectly positioned for continued success in a rapidly changing digital environment.
Breaking Records: Q1 2025 Marks a Milestone
Despite Q1 typically being Kidoz’s slowest season, the company delivered a record-breaking $3.9 million CAD (approximately $2.7 million USD) in revenue, representing 54% year-over-year growth. This performance is even more impressive considering the cyclical nature of advertising to kids, where spending typically accelerates later in the year.
Williams attributes this success to surging demand from major global brands, who are increasingly prioritizing digital safety, privacy, and performance. “We’ve built a product that ticks every box: value, scale, trust, and zero compliance risk,” said Williams. “There’s no other platform that can offer what we can at this level of scale in the in-app gaming space.”
The Competitive Advantage: Direct Brand Relationships
One of Kidoz’s key strategic shifts over the past two years has been the move to direct in-house ad sales, especially in the U.S. market. By reducing reliance on agencies and building direct relationships with brands like LEGO, Mattel, and McDonald’s, Kidoz has gained greater control over campaign execution, pricing, and customer feedback.
Williams emphasized that these direct conversations are not only happening more frequently but have also grown more meaningful:
- Brands are proactively seeking Kidoz for trusted, fully compliant solutions.
- Compliance is no longer a “nice-to-have” but an essential requirement in the face of evolving privacy laws.
- The company’s reputation is solidifying, with brand partners now eager to explore what Kidoz can deliver.
Privacy and Compliance: Kidoz’s Core Strength
As new privacy regulations like COPPA 2.0 and age-gating requirements for mixed-audience apps begin to reshape the landscape, Kidoz’s long-standing commitment to compliance is proving invaluable. The company’s technology was built from the ground up to be fully privacy-safe, requiring no tracking or data collection—a critical differentiator as regulators worldwide increase scrutiny and fines for violations.
Key Compliance Advantages:
- Fully COPPA and GDPR-K compliant.
- Strategic partnership with Safe Harbor certification partner Privo.
- Zero data tracking—completely privacy-by-design.
- Reduced brand risk, enabling marketing managers to “sleep easy” knowing their campaigns are compliant.
Williams summed it up: “There’s no sales pitch here. It’s just a fact. The macro environment says you can’t afford to break the rules. We’re the safest path forward—and we don’t sacrifice performance.”
Profitability with Purpose
Unlike many fast-growing tech companies that prioritize top-line growth at the expense of profitability, Kidoz is delivering both.
- Q1 2025 marked the company’s second consecutive profitable quarter.
- Net income, gross income, EBITDA, and free cash flow all grew alongside revenue.
- The company continues to invest in innovation while driving operational efficiency.
Kidoz’s ability to grow profitably without sacrificing quality, scale, or compliance is rare in the digital advertising sector and speaks to its disciplined management approach.
Riding Tailwinds, Not Facing Headwinds: The AI Advantage
While artificial intelligence (AI) is disrupting traditional digital advertising—particularly click-based web advertising—Kidoz’s business model is largely insulated. Unlike Google’s ad platform, which faces AI-driven search disruption, Kidoz’s core is in entertainment and in-app gaming.
“Gaming is one of the world’s most popular entertainment forms,” Williams explained. “AI isn’t replacing entertainment. In fact, AI is helping us improve our monetization tools, targeting, and operations. AI is wind behind us, not in front of us.”
The company is also benefiting from a broader media shift toward gaming as an advertising channel, which Williams noted is now capturing more attention—and more ad budgets—from major brands and media planners.
Looking Ahead: Sustaining Growth Through Innovation
While Q2 and Q3 are traditionally softer quarters due to the seasonal nature of kid-focused advertising, Kidoz is proactively working to mitigate these lulls:
- New products are in development to create more year-round revenue opportunities.
- Direct sales strategies continue to expand.
- The company is investing heavily in building the most competitive, privacy-first tools in the market.
Williams made it clear: Kidoz is not standing still. The company is committed to continuous improvement, aiming to flatten seasonal dips and push toward consistent, year-round growth.
Conclusion: The Trusted Leader in Kid-Safe Mobile Advertising
Kidoz has firmly established itself as the go-to solution for privacy-first, kid-safe mobile advertising.
- Trusted by the biggest brands.
- Compliant with the world’s strictest privacy laws.
- Profitable, scalable, and growing.
In a market where brand safety, privacy, and trust are more valuable than ever, Kidoz stands alone in its ability to deliver results at scale—without sacrificing compliance or performance.
For investors looking for a small-cap tech company with a proven growth story, real profitability, and a strong strategic moat, Kidoz may be one of the most compelling opportunities in the market today.
“This isn’t just a growth story,” Williams said. “It’s a growth story with purpose, with discipline, and with the trust of the world’s most respected brands.”
Watch the interview here: https://agoracom.com/ir/Kidoz/forums/discussion/topics/810855-VIDEO—Kidoz-Approaches-%2456M-In-Revenue-Last-3-Years-As-Leader-In-Kid-Safe-Mobile-Advertising/messages/2437958