CONNECTING GLOBAL EDUCATION WITH THE INDIAN MARKETPLACE
WHY BETTERU EDUCATION?
- The ONLY Global Education Marketplace Serving India
- Capitalizing On Mobile Payments Structure Others Unable To Provide
- Unique Ability To Collect From 200 Different Payment Methods in India
- As A Result, Leading Global Online Education Providers Use BetterU
- BetterU Receives 20 – 50% Of All Revenues Generated
- Indian Government Mandate To Educate 500 million by 2022
- India Expecting To Double Online Education From $20B to $40B In 2017
“There are many significant barriers for doing business in India and it took betterU over 3.5 years to put in place all the pillars required to support the world’s online educators. These barriers are making it difficult for other online educators to do business in India.”
TIMES OF INDIA PARTNERSHIP – $30 MILLION MARKETING INVESTMENT
- BetterU signed a $30 million marketing investment deal with Bennett Coleman Company Ltd. (Times Group)
- Provides A Daily Full Page Ad In Times Of India
- Provides BetterU With Significant Market Visibility & Call To Action
- Enables betterU To Reach 80% Of The Country
- Newsprint, Radio, Digital, TV, OHH and Medianet
- Education Programs Marketed Directly To Indian Population
“The World’s Largest Online Education Mass Marketing Deal For India”
THE MODEL
- Students / Learners Review and Select Courses Best Suited For Them
- BetterU Collects All Registrations and Payments
- BetterU Marketplace Connects Students To The Content Partner’s Course
- BetterU Retains 20% to 50% of revenues collected as their fee
WHY INDIA
- Indian Government Mandate To Educate & Skill 500 million People By 2022
- Traditional Infrastructure (Schools, Teachers, etc) Not An Option
- Online Education Is The Only Solution
- Traditional Education Marketplaces Can Only Receive Credit Cards
- India Payments Are Overwhelmingly Via Mobile
- BetterU Recognized This Problem and Solved It
- Traditional Education Providers Partnering With BetterU Makes Sense
- India Expecting To Double Online Education From $20B to $40B In 2017
Investment Highlights
Developed Product: GENERATING REVENUE!
Defensible Market: BetterU Has Solved And Now Leading The ‘High-Barrier Entry’ To Indian Market
First Mover: Positioned To Become India’s Leading “Global Education Marketplaceâ€
Unmatched Variety: Over 6,500 Courses Available.
Wide Audience: K-12, Exam Preparation, Skills Development, Higher-Ed +
Product Expansion Opportunities: B2B, B2C Learning and Employment Solutions Would Create “Lifetime Cycle” Operations
“Four years invested in the building of betterU’s India infrastructure, set up global operations, assembled core leadership team, secured the world’s largest online education mass marketing deal for India, enlisted leading content partners, and built credibility, trust and awareness across India.  They are the largest global education marketplace that has been built.”
INFRUSTRUCTUREÂ
- Established Indian Entity To Effectively Conduct Business In India
- Ability To Collect From 200 Different Payment Methods in India
- People on the ground in India
- Established Strong Relationships With Institutions, Training Partners and Leaders Across Multiple Sectors.
STOCK CHART
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