I love Facebook. I am on Facebook. It has done wonders for helping me maintain relationships with the hundreds of people in my life that I don’t have time to see and speak to on a regular basis. AGORACOM is on Facebook. We have 488 fans and it is a great way for our members or other investors on Facebook to get our info into their feed.
Facebook is a phenomenon unlike any other I have seen – and I look forward to being a part of it for years to come.
But relying on Facebook as your primary online investor relations destination is a recipe for disaster. Contrary to what Social Media IR Experts (aka “Pretenders”) will tell you, Facebook IR will fail you.
To find out the many reasons why – and how I put my money where my mouth is – watch the presentation I gave at IR Conference 2011 in Vancouver on January 21. It was the anchor presentation and feedback from the audience of small-cap public companies was tremendous. I opened their eyes and know it will do the same for you.
The good news is that Facebook done correctly can be a big boost to your online investor relations campaign. Look for that presentation to come out in about a month, or feel free to contact me at [email protected] to discuss sooner.
Regards,
George