Agoracom Blog

VSBLTY Revolutionizes NBA Season with Digital Cooler Screen Technology

Posted by Brittany McNabb at 8:53 AM on Tuesday, October 24th, 2023

VSBLTY Groupe Technologies Corp. (OTCQB: VSBGF) (CSE: VSBY) (Frankfurt 5VS), the eminent AI-driven security and retail analytics technology provider, is set to unveil its cutting-edge digital cooler screen technology at a major sports and entertainment arena for the upcoming NBA season.

VSBLTY’s Co-founder & CEO, Jay Hutton, expressed his elation at the continued adoption of this technology by globally acclaimed beverage brands. Demonstrating outstanding performance, this technology has led soft drink bottlers and retailers to witness an impressive 100% surge in cases sold through VSBLTY’s digital cooler screens.

This deployment represents a significant milestone for VSBLTY, solidifying its reputation as the preeminent turnkey solution provider for brands looking to leverage this highly effective point-of-sale advertising platform.

The proprietary digital panels, seamlessly integrated into cooler doors, offer dynamic, computer vision-driven graphics designed to captivate shoppers. Real-time shopper analytics provide invaluable insights for both brands and retailers, all while ensuring complete viewer anonymity. The screens boast a patented feature allowing brand messages to be displayed in opaque, translucent, and crucially, transparent screen mode, ensuring visibility of the cooler’s contents.

This innovative approach, preferred by brands and retailers, surpasses other contentious applications that are being phased out by major retailers. Brands are now capitalizing on the opportunity to incorporate these digital coolers into a comprehensive, monthly service-as-a-fee model.

Headquartered in Philadelphia, VSBLTY leads the global landscape in Artificial Intelligence and real-time CCTV interpretation. Their technology leverages facial recognition, age, gender, and other matrices to deliver customized, real-time ads, enhancing retail brand visibility and driving sales. Additionally, the company plays a pivotal role in the burgeoning “Store as a Medium” movement, providing brands with a platform to connect with customers at the point of purchase, creating a new revenue stream for retailers.

In the realm of security, VSBLTY’s proprietary AI software offers a suite of products encompassing facial and weapon recognition, transforming traditional CCTV systems into proactive early warning security solutions, potentially saving lives.

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