- According to a new market research report published by Credence Research “Programmatic Advertising Market is set to expand with promising CAGR throughout the forecast period to cross US$ 90 Bn by 2026.
- Overall programmatic advertising market is set to continue promising growth through the forecasted period, majorly due to significantly growing automation in online advertisement sector.
Credence Research lately added a new report titled “Programmatic Advertising Market – Industry Size, Global Trends, Growth, Opportunities, Market Share and Market Forecast – 2018 to 2026†to its repository. This latest research study investigates the Programmatic Advertising market through different segments primarily based on type, application and end-use, market participants, areas and presents country-level evaluation over the forecast period from 2018 to 2026.
Market Insights:
The overall programmatic advertising market is set to continue promising growth through the forecasted period, majorly due to significantly growing automation in online advertisement sector. More than half of European display advertisements are now traded programmatically. Programmatic advertising gives an organization easier access to advertising based on target audience data as well as reduces labor cost in overall trading process. In wake of functional benefits offered by programmatic algorithm to bring down customer acquisition costs, advertising agencies have concentrated their efforts on this automated advertising technology.
Source: http://www.tampabayreview.com/news/programmatic-advertising-market-key-trends-market-size-industry-share-market-players-forecast-2026/20988/
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