Posted by AGORACOM-JC
at 12:28 PM on Monday, January 14th, 2019
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In Europe, Programmatic Ad Spending Grows by Double Digits
Estimated that programmatic ad spending in France reached €1.04 billion ($1.18 billion) in 2018.
In 2019, investment in programmatic ads is predicted to approach €1.22 billion ($1.38 billion).
Programmatic advertising—defined as the use of automation in the
buying, selling or fulfillment of digital display advertising—now
accounts for the majority of digital display spending in France, Germany
and the UK, following the trend that we’ve seen in the US.
Here’s what programmatic ad spending looks like in each country, with forecasts through 2020.
France
We estimate that programmatic ad spending in France reached €1.04
billion ($1.18 billion) in 2018. In 2019, investment in programmatic ads
is predicted to approach €1.22 billion ($1.38 billion).
Historically, real-time bidding (RTB) has dominated France’s
programmatic market, but it is gradually losing share. Together, open
auctions and private marketplace (PMP) deals made up 51.0% of all
programmatic spending in 2018, but RTB will account for just 48.5% in
2019. The rise of social media display advertising, typically bought via
programmatic direct deals, will remain a key factor.
Germany
In 2018, programmatic advertising accounted for 70.0% of digital
display ad spending in Germany, and outlays on programmatic ads will
rise more than 15% in 2019. The advent of the EU’s General Data
Protection Regulation (GDPR) somewhat depressed spend in mid-2018, but
may not have long-term negative effects.
RTB in Germany (again, including open auctions and PMP deals) will
account for 51.0% of the programmatic total in 2019, compared with
programmatic direct’s 49.0%. Spending on social media advertising will
continue to boost outlays in direct here as well.
UK
Nearly nine in 10 digital display ad dollars will be spent on
programmatic inventory in the UK this year. Despite uncertainties around
the effects of GDPR and Brexit, programmatic’s march continues
unabated.
In the UK, RTB is losing share as a desire for greater control over
programmatic spending has led to a skew toward programmatic direct
trades. And within RTB spending, PMP trades are gaining ground. Open
exchanges will persist and register growth, but not as quickly as those
more controlled environments. Indeed, in 2020, we’ll see PMP spend
overtake open exchange spend for the first time.
For an in-depth look at programmatic buying in France, Germany and
the UK, eMarketer subscribers can access each country’s report now.
Posted by AGORACOM-JC
at 11:05 AM on Monday, January 14th, 2019
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Posted by AGORACOM-JC
at 10:12 AM on Monday, January 14th, 2019
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———————
Investors bet on nickel prices and nickel stocks to rally in 2019
Class 1 nickel demand forecast to increase 17 fold from 2017 to 2025 due to the EV boom
According to McKinsey research if annual electric vehicle (EV) production reaches 31 million vehicles by 2025 as expected then demand for high-purity class 1 nickel is likely to increase significantly from 33 Kt in 2017 to 570 Kt in 2025
Use of nickel has been traced as far back as 3,500 BC. In more recent
times nickel has been used in coins (a nickel), but is best known for
its use in stainless steel driven mostly by Chinese construction. With
the current negative sentiment due to the US-China trade war and some
mild slowdown in China, nickel prices have fallen to a low level, as
have the nickel miners. Provided we don’t head into a significant China
or global slowdown, any resolution in the trade war with China should
lead to some recovery in nickel prices and the nickel miner’s stock
prices.
Class 1 nickel demand forecast to increase 17 fold from 2017 to 2025 due to the EV boom
According to McKinsey research if annual electric vehicle (EV)
production reaches 31 million vehicles by 2025 as expected then demand
for high-purity class 1 nickel is likely to increase significantly from
33 Kt in 2017 to 570 Kt in 2025. Class 1 nickel is the “high purityâ€
nickel that is used in electric vehicle lithium ion batteries. The
stainless steel industry uses both class 1 and class 2 nickel (lower
purity) and is the main driver of overall nickel demand.
McKinsey also states that “a shortfall in class 1 nickel production
seems increasingly likely as current low nickel prices do not support
class 1 nickel capacity expansions and alternative strategies, as a
result, not only will nickel prices likely need to move towards
incentive pricing but the future pricing mechanism is likely to reflect
two distinct nickel products: class 1 and class 2. At the same time we
expect to see two distinct nickel price mechanisms emerge reflecting two
distinct commodities: class 2 nickel, primarily for use in stainless
steel production, trading at a lower price that reflects its abundant
supply; and class 1 nickel trading at LME prices – or above for high-end
nickel powders and pellets used to make nickel sulfates – reflecting
required incentive prices.â€
The key to understand here is that the nickel sulfide ore miners have
a distinct cost advantage when producing the nickel sulfate required
for EV batteries, and demand for class 1 (high purity) nickel is set to
skyrocket.
Posted by AGORACOM-JC
at 9:07 AM on Monday, January 14th, 2019
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Blockchain: New Frontiers
Blockchain is a technology that offers reliable transactions thanks to decentralized record-keeping.
The best-known applications of “blockchain” technology are still the alternative currencies, of which Bitcoin remains the most prominent.
But it looks more and more as if the main near-term expansions of the blockchain technology are not going to be about currencies, but instead relate to other kinds of ownership, transactions, and record-keeping.
Both papers offer a verbal and intuitive sketch of how the
blockchain technology works. Here’s a taste of the explanation from
Boucher, Nascimento and Kritikos:
“Blockchain offers the same record-keeping functionality but
without a centralised architecture. The question is how it can be
certain that a transaction is legitimate when there is no central
authority to check it. Blockchains solve this problem by decentralising
the ledger, so that each user holds a copy of it. Anyone can request
that any transaction be added to the blockchain, but transactions are
only accepted if all the users agree that it is legitimate, e.g. that
the request comes from the authorised person, that the house seller has
not already sold the house, and the buyer has not already spent the
money. This checking is done reliably and automatically on behalf of
each user, creating a very fast and secure ledger system that is
remarkably tamper-proof. Each new transaction to be recorded is bundled
together with other new transactions into a ‘block’, which is added as
the latest link on a long ‘chain’ of historic transactions. This chain
forms the blockchain ledger that is held by all users. …”
Thus, anyone can download the blockchain of all transactions.
But who has an incentive to update and check the blockchain? Blockchain
technology relies on “miners” to do this job. Miners need to spend
computing resources to solve a complicated algorithm before they can add
a block of transactions to the blockchain, and they are paid either by
users of blockchain services or by the system itself. Again, Boucher,
Nascimento and Kritikos explain:
“This work is called ‘mining’.
Anybody can become a miner and compete to be the first to solve the
complex mathematical problem of creating a valid encrypted block of
transactions to add to the blockchain. There are various means of
incentivising people to do this work. Most often, the first miner to
create a valid block and add it to the chain is rewarded with the sum of
fees for its transactions. Fees are currently around €0.10 per
transaction, but blocks are added regularly and contain thousands of
transactions. Miners may also receive new currency that is created and
put into circulation as an inflation mechanism.
“Adding a new block to the chain
means updating the ledger that is held by all users. Users only accept a
new block when it has been verified that all of its transactions are
valid. If a discrepancy is found, the block is rejected. Otherwise, the
block is added and will remain there as a permanent public record. No
user can remove it. While destroying or corrupting a traditional ledger
requires an attack on the middleman, doing so with a blockchain requires
an attack on every copy of the ledger simultaneously. There can be no
‘fake ledger’ because all users have their own genuine version to check
against. Trust and control in blockchain-based transactions is not
centralised and black-boxed, but decentralised and transparent. These
blockchains are described as ‘permissionless’, because there is no
special authority that can deny permission to participate in the
checking and adding of transactions.”
When blockchain is used for Bitcoin, the blockchain records the
ownership of each bitcoin, and when each bitcoin is transferred to
another user. But the users themselves remain (although sufficiently
motivated law enforcement can sometimes find a way in). Bitcoin has been
in the news lately because it has been experiencing a price spike.
This recent spike, while it certainly gladdens the heart of
those who already hold bitcoins, is actually part of the reason why
bitcoin is not an especially good currency. Useful currencies are
relatively stable in value! In most modern economies, traditional
currencies typically allow transactions that are already relatively
fast, secure, and cheap. For most people, it’s not clear how they would
benefit from using bitcoin for transaction purposes. Pisa and Juden
explain (footnotes and citations omitted):
To usurp the role of national currencies, bitcoin would first
need to fulfill some (though perhaps not all) of the core functions that
money provides, including serving as a medium of exchange, a unit of
account, and a store of value. Currently, bitcoin does none of these
things very well: its extreme volatility prevents it from being a good
store of value and unit of account, and retailers and consumers—who
appear satisfied with the cost/benefit tradeoffs associated with using
credit cards—have not accepted the currency widely enough to consider it
a reliable medium of exchange. National governments also present an
obstacle: currently, no government allows taxes to be paid with
bitcoin, which reduces the incentives for individuals and companies to
use it.
“Even if national governments choose
not to resist broader usage of bitcoin, there are questions about the
technology’s ability to scale due to the speed of the network.
Currently, the Bitcoin blockchain can process a maximum of seven
transactions per second. To put this in context, Visa processes an
average of 2,000 transactions per second and has a peak capacity of
56,000 transactions per second. Increasing the speed of the Bitcoin
network could be accomplished through increasing block size. This is
technically feasible, but some network participants have resisted it,
since it would increase the cost of mining bitcoin and give more control
to larger entities, leading to greater centralization of the network.
Finally, there are concerns about the energy intensity of mining.
Although estimates vary widely, some indicate that bitcoin mining could
consume 14,000 megawatts of electricity by 2020, which is comparable to
Denmark’s total energy consumption.”
But although bitcoin and virtual currencies may not be likely
to take over the money supply anytime soon, the blockchain technology
can be adapted for a considerable array of other purposes. Here are some
suggestions about these other purposes.
Ownership of Digital Media (as explained by Boucher, Nascimento, and Kritikos)
“When consumers purchase books and
discs, they come to own physical artefacts that they can later sell,
give away or leave as part of their inheritance. There are limitations
to their rights, for example they should not distribute copies, and
should pay royalties if they broadcast the content. In buying the
digital equivalent of this same media, consumers know they will not gain
ownership of a physical artefact, but many do not realise that they do
not gain ownership of any content either. Rather, they enter into a
licensing agreement which is valid for either a period of time or a
fixed number of plays. These licences cannot be sold, given away or even
left as part of an inheritance. Building a collection of
legitimately-owned digital music, literature, games and films often
comes at a cost similar to that of a collection of various discs and
books with the same content. It is a substantial lifelong investment but
one that cannot be transferred and that expires on death. While older
generations might take pleasure in reliving the tastes and experiences
of loved ones via the boxes of vinyl, books and games they left behind,
today’s children may not enjoy the same access to their parent’s digital
content. Could blockchain technology help resolve these and other
problems with digital media? …
“The blockchain could be used to
register all sales, loans, donations and other such transfers of
individual digital artefacts. All transactions are witnessed and agreed
by all users. Just like transactions in a bank account or land registry,
artefacts cannot be transferred unless they are legitimately owned.
Buyers can verify that they are purchasing legitimate copies of MP3s and
video files. Indeed, the transaction history allows anyone to verify
that the various transfers of ownership lead all the way back to the
original owner, that is, the creator of the work. The concept could be
combined with smart contracts so that access to content can be lent to
others for fixed periods before being automatically returned, or so that
inheritance wishes could be implemented automatically upon registration
of a death certificate. … Using blockchain technology in this way
could for the first time enable consumers to buy and sell digital copies
second hand, give them away or donate them to charity shops, lend them
to friends temporarily or leave them as part of an inheritance – just as
they used to with vinyl and books – while ensuring that they are not
propagating multiple unlicensed copies.”
Management of Global Supply Chains (as explained by Boucher, Nascimento, and Kritikos)
“Blockchain-based applications have
the potential to improve supply chains by providing infrastructure for
registering, certifying and tracking at a low cost goods being
transferred between often distant parties, who are connected via a
supply chain but do not necessarily trust each other. All goods are
uniquely identified via ‘tokens’ and can then be transferred via the
blockchain, with each transaction verified and time-stamped in an
encrypted but transparent process. This gives the relevant parties
access whether they are suppliers, vendors, transporters or buyers. The
terms of every transaction remain irrevocable and immutable, open to
inspection to everyone or to authorised auditors. Smart contracts could
also be deployed to automatically execute payments and other procedures.
“Several companies, innovators and
incumbents are already testing blockchain for record-keeping in their
supply chains. Everledger enables companies and buyers to track the
provenance of diamonds from mines to jewellery stores and to combat
insurance or documentation fraud. For each diamond, Everledger measures
40 attributes such as cut and clarity, the number of degrees in pavilion
angles and place of origin. They generate a serial number for each
diamond, inscribed microscopically, and then they add this digital ID to
Everledger’s blockchain (currently numbering 280 000 diamonds). This
makes it possible to establish and maintain complete ownership
histories, which can help counteract fraud and support police and
insurance investigators tracking stolen gems. It also allows consumers
to make more informed purchasing decisions, e.g. to limit their search
to diamonds with a ‘clean’ history that is free from fraud, theft,
forced labour and the intervention of dubious vendors who are linked to
violence, drugs or arms trafficking. …
Wal-Mart, the world’s largest retailer, is trialling Blockchain
for food safety. It is expected that a Blockchain-based accurate and
updated record can help to identify the product, shipment and vendor,
for instance when an outbreak happens, and in this way get the details
on how and where food was grown and who inspected it. An accurate record
could also make their supply chain more efficient when it comes to
delivering food to stores faster and reducing spoilage and waste.
International Financial Transactions (as explained by Pisa and Juden)
“The cost and inefficiency associated with making international
payments across certain corridors present a barrier to economic
development. Whether it is a business making an investment in a
developing country, an emigrant sending money back home, or an aid
organization funding a project abroad, moving resources from rich to
poorer countries ultimately requires money to be sent across borders.
… [C]onducting these transactions through the formal financial system
can involve considerable cost and delay. Cross-border payments are
inefficient because there is no single global payment infrastructure
through which they can travel. Instead, international payments must
pass through a series of bilateral correspondent bank
relationships, in which banks hold accounts at other banks in other
countries. The number of such relationships that a bank is willing to
maintain is limited by the cost of funding these accounts as well as the
risk of conducting financial transactions with banks who lack strong
controls to prevent illicit transactions …
“One consequence of the fragmented
global payments system is the high cost of remittances, which are an
enormously important source of development financing. Roughly $430
billion of remittances were sent to developing countries in 2016, nearly
three times as much as official aid. The global average cost of
sending remittances worth $200 is 7.4 percent but varies greatly across
corridors: for example, the average cost of sending $200 from a
developed country to South Asia is 5.4 percent, while the cost of
sending the same value to sub-Saharan Africa is 9.8 percent (World Bank
2017). …
Small and medium-sized businesses face similar costs when
conducting cross-border payments. Industry surveys suggest that
approximately two-thirds of cross-border businesses are unhappy with the
delays and fees associated with using traditional bank transfers for
sending international payments …
“Using a bitcoin-based company to
send remittances to countries that have deep bitcoin exchange markets
can be cheaper than using traditional MTOs. For example, sending a $200
remittance from the United States to the Philippines with Rebit.ph
currently costs 3 percent, while World Remit, an established MTO that
relies on the traditional system of bank wires, charges 3.5 percent.
However, in most corridors, bitcoin-based remittance companies have not
been able to offer fees that are substantially lower than traditional
players. As a result, many have closed, while others have shifted to
emphasizing business-to-business payments …”
Public record-keeping and land registries (from both sets of authors)
Boucher, Nascimento, and Kritikos write:
“The most immediate applications of
blockchain technology in public administrations are in record keeping.
The combination of time-stamping with digital signatures on an
accessible ledger is expected to deliver benefits for all users,
enabling them to conduct transactions and create records (e.g. for land
registries, birth certificates and business licences) with less
dependence upon lawyers, notaries, government officials and other third
parties. …
“The Estonian government has
experimented with blockchain implementations enabling citizens to use
their ID cards to order medical prescriptions, vote, bank, apply for
benefits, register their businesses, pay taxes and access approximately 3
000 other digital services. The approach also enables civil servants to
encrypt documents, review and approve permits, contracts and
applications and submit information requests to other services. This is
an example of a permissioned blockchain, where some access is restricted
in order to secure data and protect users’ privacy. …
“Several countries including Ghana,
Kenya and Nigeria have begun to use blockchains to manage land
registries. Their aim is to create a clear and trustworthy record of
ownership, in response to problems with registration, corruption and
poor levels of public access to records. Sweden is also conducting tests
to put real estate transactions on blockchain, in this case to allow
all parties (banks, government, brokers, buyers and sellers) to track
the progress of the transaction deal in all its stages and to guarantee
the authenticity and transparency of the process while making
considerable time and cost savings.
“The Department for Work and
Pensions in the UK have also trialled the use of blockchain technology
for welfare payments. Here, citizens use their phones to receive and
spend their benefit payments and, with their consent, their transactions
are recorded on a distributed ledger. The aim of the initiative is to
help people manage their finances and create a more secure and efficient
welfare system, preventing fraud and enhancing trust between claimants
and the government. The UK government is also considering how blockchain
technology could enable citizens to track the allocation and spending
of funds from the government, donors or aid organisations to the actual
recipients, in the form of grants, loans and scholarships.”
Pisa and Juden write:
“The idea of storing land titles on a
blockchain has obvious appeal. Most importantly, sharing a land
registry across a distributed network greatly enhances its security by
eliminating “single point of failure†risk and making it more difficult
to tamper with records. It could also increase transparency by allowing
certified actors (including, potentially, auditors or mon-profit
organizations) to monitor changes made to the registry on a near
real-time basis, and enhance efficiency by reducing the time and money
associated with registering property. …
“A blockchain cannot, however,
address problems related to the reliability of records. This is an
obvious point but one that is often overlooked. As noted earlier, the
blockchain is a “garbage in, garbage out†system: if a government
uploads a false deed to a blockchain (either out of carelessness or
deceit), it will remain false. This suggests that using the technology
to store land records works best in places where the existing system for
recording land titles is already strong. This was certainly the case in
Georgia, which initiated a project with The Bitfury Group and the
Blockchain Trust Accelerator in 2016 to register land titles on a
blockchain. … Bitfury’s pilot project in Georgia has reportedly been a
success. By February 2017, NAPR had registered more than 100,000
documents and the Georgian government announced a new agreement with
Bitfury to expand the use of blockchain technology to other government
departments. The question now is whether this success can be replicated
in less favorable environments. Bitfury will face this challenge in
Ukraine where it recently reached agreement with the Ukrainian
government to put all its electronic records (not just land titles) onto
a blockchain.”
Private and Validated Proof of Identity (as explained by Pisa and Juden, citations and footnotes omitted)
A number of countries have recently enacted digital
identification systems for their citizens, including most notably India,
but also Estonia, Pakistan, Peru, and Thailand. However, these are not
blockchain systems, but rather a combination of ID numbers, biometric
markers (like fingerprints or iris scans), and cryptography (where a
person needs to know a private code). Governments are not likely to
outsource the identification of their citizens to blockchain technology.
The question is whether it might be useful to use blockchain to provide
a private proof of identification that people might use for other
purposes, alongside their government ID, while having greater control
over their private information. The authors explain:
“Because of the weaknesses of
centralized and federated ID solutions, and the belief that people
should have greater control over their own personal data and the value
derived from it, some ID experts have turned their focus to developing
“user-centric†or “self-sovereign†systems. These systems aim to shift
control to individuals by allowing them to “store their own identity
data on their own devices, and provide it efficiently to those who need
to validate it, without relying on a central repository of identity
data.†Until recently such a solution seemed technically infeasible, but
blockchain technology appears to make it possible.
“Several benefits arise from storing
certified attributes on a blockchain. The first is privacy: Alice can
control both who she shares her personal information with and how much
information she shares. The second is security, as the absence of a
centralized database eliminates single point of failure risk. The system
is also more convenient, since it allows users to provide verified
information with the touch of a button rather than having to access and
submit a wide variety of documents. Finally, a blockchain provides an
easy and accurate way to trace the evolution of ID attributes since each
change is time-stamped and appended to the record preceding it.
“The idea of a self-sovereign ID
system based on blockchain is close to becoming a reality. For example,
SecureKey and IBM are now piloting a digital ID system in Canada using
the Linux Foundation’s open-source Hyperledger Fabric blockchain. The
project connects the Canadian government (including national and
provincial government agencies) with the country’s largest banks and
telecoms on a permissioned blockchain network. These participating
companies and agencies play a dual role of certifying users’ attributes
and providing digital services. The project is expected to go live in
late 2017, at which time Canadian consumers will be able to opt into
the network to access a variety of egovernment and financial services by
sharing verified attributes stored on a mobile phone.”
Transparency and Coordination of Financial Aid (as described by Pisa and Juden)
“An example of the first model is an
application called Stoneblock developed by the company Neocapita. Still
in an early stage of development, the platform will allow actors along
the development supply chain (including donors, recipients, implementing
partners, and auditors) to simultaneously track information about how a
project is progressing and the flow of funding. The company is also
exploring the use of smart contracts that would trigger disbursement of
funds tied to performance metrics. In most cases, human observers would
report metrics onto a blockchain (e.g., reporting the number of children
attending a school) but in others, electronic meters could play the
same role (e.g., measuring the amount of water produced by a well). By
allowing all participants on the network to view the same information at
the same time, using a blockchain to share project data could
dramatically reduce administrative overhead. Storing records on a
blockchain would also make them essentially tamper-proof, thereby
reducing the potential for misappropriation.”
These papers include other possible applications:
blockchain-enabled records of when a patent application occurred;
blockchain-enabled voting; “smart contracts,” which might involve
provisions for payments related to in loans, insurance payments, or
wills that can be automatically carried out when prespecified dates or
conditions occur; and even talk of setting up “decentralized autonomous
organizations” on blockchain that would own assets and could carry out a
set of contractual commitments with humans, firms, and other autonomous
organizations. The alternative currencies like bitcoin get the
headlines, but my guess is that these alternative frontiers for the
application of blockchain technology are going to be considerably more
important very soon — if they aren’t more important already.
Posted by AGORACOM-JC
at 8:39 AM on Monday, January 14th, 2019
Announced that Mr. Derek Theriault has been hired as National Sales Director and Michael Olders has been hired as Director Operations and Logistics.
Derek Theriault, National Sales Director Michael Olders, Director Operations and Logistics
ORLEANS, Ontario, Jan. 14, 2019 — Tetra Natural Health, a subsidiary of Tetra Bio-Pharma Inc., a leader in cannabinoid-based drug discovery and development (TSX VENTURE:TBP) (OTCQB:TBPMF), is pleased to announce that Mr. Derek Theriault has been hired as National Sales Director and Michael Olders has been hired as Director Operations and Logistics.
Derek Theriault, National Sales Director – has 20
years’ experience within the pharmaceutical industry and has held
various sales and leadership roles during this time. He was pivotal to
the launch of several companies including the development of their sales
forces and penetration of the Canadian market. Derek has a proven track
record for strategically building market-share for several brand name
medications, over-the-counter (OTC) drugs and natural products. Derek is
recognized for his ability to lead sales teams as well as to help grow
the talent base within the organization while reaching and surpassing
the milestones that were set forth. He is also known for his passion for
coaching, his strong ethical standards and his ability to respond to
seize opportunities.
“I am very proud to add Derek Theriault and Michael Olders to the
Tetra Natural Health management team. Their combined solid experience
and track records with OTC drugs and natural health products will enable
us to grow our portfolio of products and our commercial results
significantly over the coming year and contribute to the consolidated
results of Tetra Bio-Pharma,†says Richard Giguere, Chief Executive
Officer of Tetra Natural Health.
About Tetra Natural Health: Tetra Natural Health
inc. is a subsidiary of Tetra Bio-Pharma inc. that focuses on
identification, development and marketing of hemp or cannabis-based
natural health products, or cannabinoids-based products authorized for
sale by Health Canada.
About Tetra Bio-Pharma: Tetra Bio-Pharma (TSX-V: TBP) (OTCQB: TBPMF) a biopharmaceutical leader in cannabinoid-based drug discovery and development with a Health Canada approved and FDA reviewed clinical program aimed at bringing novel prescription drugs and treatments to patients and their healthcare providers. Tetra Bio-Pharma has subsidiaries engaged in the development of an advanced and growing pipeline of Bio Pharmaceuticals, Natural Health and Veterinary Products containing cannabis and other medicinal plant-based elements. With patients at the core of its mission, Tetra Bio-Pharma is focused on providing rigorous scientific validation and safety data required for inclusion into the existing bio pharma industry by regulators, physicians and insurance companies. For more information visit: www.tetrabiopharma.com
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of this
release.
Forward-looking statements Some statements in
this release may contain forward-looking information. All statements,
other than of historical fact, that address activities, events or
developments that the Company believes, expects or anticipates will or
may occur in the future (including, without limitation, statements
regarding potential acquisitions and financings) are forward-looking
statements. Forward-looking statements are generally identifiable by use
of the words “may”, “will”, “should”, “continue”, “expect”,
“anticipate”, “estimate”, “believe”, “intend”, “plan” or “project” or
the negative of these words or other variations on these words or
comparable terminology. Forward-looking statements are subject to a
number of risks and uncertainties, many of which are beyond the
Company’s ability to control or predict, that may cause the actual
results of the Company to differ materially from those discussed in the
forward-looking statements. Factors that could cause actual results or
events to differ materially from current expectations include, among
other things, without limitation, the inability of the Company to obtain
sufficient financing to execute the Company’s business plan;
competition; regulation and anticipated and unanticipated costs and
delays, the success of the Company’s research and development
strategies, the applicability of the discoveries made therein, the
successful and timely completion and uncertainties related to the
regulatory process, the timing of clinical trials, the timing and
outcomes of regulatory or intellectual property decisions and other
risks disclosed in the Company’s public disclosure record on file with
the relevant securities regulatory authorities. Although the Company has
attempted to identify important factors that could cause actual results
or events to differ materially from those described in forward-looking
statements, there may be other factors that cause results or events not
to be as anticipated, estimated or intended. Readers should not place
undue reliance on forward-looking statements. While no definitive
documentation has yet been signed by the parties and there is no
certainty that such documentation will be signed The forward-looking
statements included in this news release are made as of the date of this
news release and the Company does not undertake an obligation to
publicly update such forward-looking statements to reflect new
information, subsequent events or otherwise unless required by
applicable securities legislation.
Posted by AGORACOM-JC
at 8:31 AM on Monday, January 14th, 2019
Announced an exclusive online wagering partnership with Epsilon eSports, a well established organization in the world of online competitive multiplayer games, in support of VIE.gg, the world’s first and most transparent esports betting exchange.
Epsilon is a multi-champion esports organization headquartered in Belgium, with teams based across Europe and North America competing in Counter-Strike: Global Offensive; Gears Call of Duty; FIFA; and H1Z1 KoH
BIRKIRKARA, MALTA (January 14, 2019) – Esports Entertainment Group, Inc. (GMBL:OTCQB) (or the “Company”), a licensed online gambling company with a specific focus on esports wagering and 18+ gaming, is pleased to announce an exclusive online wagering partnership with Epsilon eSports (“Epsilonâ€), a well established organization in the world of online competitive multiplayer games, in support of VIE.gg, the world’s first and most transparent esports betting exchange.
MULTI-CHAMPION INTERNATIONAL ESPORTS ORGANIZATION
Founded
in 2008 with the goal of becoming a symbol in the world of esports,
Epsilon is a multi-champion esports organization headquartered in
Belgium, with teams based across Europe and North America competing in
Counter-Strike: Global Offensive; Gears Call of Duty; FIFA; and H1Z1
KoH. Epsilon is a leader in console esports, with multiple Call of Duty
European Championships, as well as, a Smite World Championship.
Epsilon
is recognized as one of the most important talent-producing eSports
team organizations, with player transfers to NIP, AS Monaco, Fnatic, PSG
and, most recently, a collaboration with English Premier League club
Manchester City to combine their FIFA 19 rosters for the upcoming season
of the Gfinity Elite Series.
Epsilon is a highly international esports organization, with players and members from over 20 different nations.
FIRST TIER-1 ESPORTS PARTNERSHIP FOR VIE.GG SETS NEW BENCHMARK
As
one of the original big names in esports, with a successful history
spanning more than 10 years, Epsilon represents the first Tier-1 esports
organization to partner with the Company’s VIE.gg esports betting
platform. Moreover, Epsilon is working with VIE.gg on an exclusive basis
for the following reasons:
The
VIE.gg P2P model is much more attractive to Epsilon because an esports
fan (an Epsilon fan) always wins, as opposed to a “house” model where
odds are heavily stacked against fans.
VIE.gg
is the first and most transparent esports bet exchange as a result of
Esports Entertainment Group being a fully reporting SEC issuer in the
United States.
Player
safety features built into VIE.gg create a fun but responsible esports
betting experience for fans. For example, players must choose their
maximum bet amounts when they initially sign up with VIE.gg. Any
subsequent increase to those levels requires a 30 day cooling off period
to make sure players do not get carried away.
The
recent addition of pool betting is a further extension of the P2P
model, which allows groups of opposing fans to wager against each other
when their teams go head to head.
Given
the fact some esports fans bet on esports, Epsilon fans may as well bet
on a safe platform that also supports the organization.
Gregory
Champagne, Chief Executive Officer at Epsilon eSports, stated “It is
with great pride that today Epsilon partners with VIE.gg. This is a
whole different ball game, the first betting exchange platform
where players challenge other players. VIE.GG understands
the community needs, and we are happy to have found the right partner
that understands and supports players. Extremely excited to begin this
new venture and I can see nothing but big things to come from Epsilon /
VIE.gg partnership during 2019.â€
Grant
Johnson, CEO of Esports Entertainment Group, stated, “We are extremely
honored to welcome Epsilon eSports to the VIE family. As
one of the first true esports organizations, Epsilon has a long and
successful history of esports championships that has earned them a world
class reputation and fan base. As our first
Tier-1 esports team partnership, today marks a significant milestone for
VIE and we look forward to great success together.â€
ABOUT VIE.GG
VIE.gg offers
bet exchange style wagering on esports events in a licensed, regulated
and secured platform to the global esports audience, excluding
jurisdictions that prohibit online gambling. VIE.gg features wagering on the following esports games:
· Counter-Strike: Global Offensive (CSGO)
· League of Legends
· Dota 2
· Call of Duty
· Overwatch
· PUBG
· Hearthstone
· StarCraft II
In
2018, VIE.gg announced affiliate marketing partnerships with 190
esports teams from around the world and expects that number to increase
in 2019.
This
press release is available on our Online Investor Relations Community
for shareholders and potential shareholders to ask questions, receive
answers and collaborate with management in a fully moderated forum at https://agoracom.com/ir/EsportsEntertainmentGroup
Redchip investor relations Esports Entertainment Group Investor Page: http://www.gmblinfo.com
Esports Entertainment Group, Inc. is a licensed online gambling company with a specific focus on esports wagering and 18+ gaming. Esports Entertainment offers bet exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at vie.gg. In addition, Esports Entertainment intends to offer users from around the world the ability to participate in multi-player mobile and PC video game tournaments for cash prizes. Esports Entertainment is led by a team of industry professionals and technical experts from the online gambling and the video game industries, and esports. The Company holds licenses to conduct online gambling and 18+ gaming on a global basis in Curacao, Kingdom of the Netherlands and the Kahnawake Gaming Commission in Canada. The Company maintains offices in Malta, Curacao and Warsaw, Poland. Esports Entertainment common stock is listed on the OTCQB under the symbol GMBL. For more information visit www.esportsentertainmentgroup.com
FORWARD-LOOKING STATEMENTS
The
information contained herein includes forward-looking statements. These
statements relate to future events or to our future financial
performance, and involve known and unknown risks, uncertainties and
other factors that may cause our actual results, levels of activity,
performance, or achievements to be materially different from any future
results, levels of activity, performance or achievements expressed or
implied by these forward-looking statements. You should not place undue
reliance on forward-looking statements since they involve known and
unknown risks, uncertainties and other factors which are, in some cases,
beyond our control and which could, and likely will, materially affect
actual results, levels of activity, performance or achievements. Any
forward-looking statement reflects our current views with respect to
future events and is subject to these and other risks, uncertainties and
assumptions relating to our operations, results of operations, growth
strategy and liquidity. We assume no obligation to publicly update or
revise these forward-looking statements for any reason, or to update the
reasons actual results could differ materially from those anticipated
in these forward-looking statements, even if new information becomes
available in the future. The safe harbor for forward-looking statements
contained in the Securities Litigation Reform Act of 1995 protects
companies from liability for their forward-looking statements if they
comply with the requirements of the Act.
Posted by AGORACOM-JC
at 5:42 PM on Sunday, January 13th, 2019
It is undeniable. It is here and we haven’t seen anything yet.
The world of online gaming and esports is no longer the domain of basement dwellers – and it hasn’t been in years – but mainstream finance people are only now coming to that realization.
Posted by AGORACOM-JC
at 4:03 PM on Friday, January 11th, 2019
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The New York City Economic Development Corporation’s (EDC) new Blockchain Center opened Thursday, and intends to begin testing the tech’s use cases next fall, Bloomberg reported Thursday.Â
The center is part of a partnership with the venture capital fund Future\Perfect Ventures and the Global Blockchain Business Council trade organization.
New York City may begin testing blockchain technology for various use cases later this year.
The New York City Economic Development Corporation’s (EDC) new
Blockchain Center opened Thursday, and intends to begin testing the
tech’s use cases next fall, Bloomberg reported Thursday. The
center is part of a partnership with the venture capital fund
Future\Perfect Ventures and the Global Blockchain Business Council trade
organization.
It is unclear at this time which areas these use cases may cover. The EDC
is a non-profit corporation which aims to support economic growth
within the city. It acts as New York’s official economic development
corporation.
New York City itself has contributed $100,000 to the new Blockchain
Center, and the facility will continue to raise funds through corporate
partnerships and membership dues.
Microsoft Corporation and IBM have already partnered with the center,
Future\Perfect Ventures managing partner Jalak Jobanputra told
Bloomberg.
The new center, based in the Flatiron District, will offer classes on
coding and host lectures aimed at both developers in the space and the
general public.
The move comes as a number of crypto startups began laying off
employees due to an ongoing bear market, but this is not necessarily a
concern for the center.
Ana Arino, chief strategy officer with the EDC, told Bloomberg that the center was “playing the long game,†adding:
“It’s a nascent technology, so there’s bound to be uncertainty around
this evolution from year to year. While we don’t know what the future
holds, we want to make sure we have a seat at the table shaping it.â€
A number of companies are beginning to set up shop within New York, including Coinbase, which opened a new office in the city last fall. Canaan, a maker of bitcoin mining hardware, is also reportedly considering launching an initial public offering in the city.
The EDC did not respond to a request for comment by press time.
Posted by AGORACOM-JC
at 11:02 AM on Friday, January 11th, 2019
SPONSOR: Good Life Networks (GOOD:TSX-V)
Video advertising is the future! Company’s A.I. makes 80,000
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prices and volume. Revenue was $10,000,650 for the nine months ended
September 30th, 2018, a 142% increase from $4,133,231 reported for the
six months ended September 30th, 2017. Click here for more information.
GOOD: TSX-V
————————————–
2018 was a big year in the advertising tech and marketing tech arenas, filled with blockbuster acquisitions and rising new technologies, such as programmatic mobile buying which became mainstream.
So, what will be the big industry-defining trends in 2019? What trends will continue and what will drop off in the new year?
2018 was a big year in the advertising tech and marketing tech
arenas, filled with blockbuster acquisitions and rising new
technologies, such as programmatic mobile buying which became
mainstream.
So, what will be the big industry-defining trends in 2019? What trends will continue and what will drop off in the new year?
Here are my top predictions for 2019:
OTT/connected TV will come into its own
Over-the-top television (OTT) and video streaming units (think Roku
and Chromecast, for starters), along with connected TV apps such as
Netflix, Amazon and Hulu have dramatically reshaped the television and
video landscape. Once upon a time, software was eating the world. Now, it’s video’s turn.
Despite the incredible growth so far of OTT and connected TV, this is only the beginning. In 2019, expect both video outlets to be even more pervasive.
So, what does this mean for advertisers and marketers? Certainly,
paid channels such as Netflix, HBO Now, etc. will continue to do well,
but the majority of consumers are not willing to pay for more than two
outlets/channels at a time. As such, I predict that both advertisers and
OTT app publishers will invest further in seamless, effective
advertising options in the next year.
“Ad-supported OTT will prove to be a strong contender for television
advertising dollars as more and more viewers shift away from traditional
television,†says Kedar Gavane, Vice President at Comscore. “Today, OTT
delivers the best of TV with the capability to precisely target viewers
down to the zip code level, and use factors like demographics,
lifestyle and interests. More advanced analytics tools are enabling
advertisers to target the right audience, buy the highest quality
inventory and measure OTT campaign results more effectively.â€
There will be greater accountability in advertising and adtech
In Gartner’s “2018 Hype Cycle for Digital Marketing and Advertising”,
we see mobile marketing analytics, ad verification and multitouch
attribution as past the peak of inflated expectations and nearing the
trough of disillusionment. Why is that?
To me, this all points to how everyone in the adtech space is looking
for greater accountability, transparency and insights in regard to
their spending and actions. According to Yory Wurmser, eMarketer’s principal retail analyst, this will be one of the biggest issues marketers must face head-on in 2019.
This is also why more brands will bring their efforts in-house in
2019, along with a greater focus more on cross-device and multitouch
attribution. It also helps to explain why adtech that increases reach
and revenue alongside transparency, like programmatic ad buying and
unified ad auctions, will be increasingly prevalent in the new year too.
“The biggest issue in mobile marketing today is trust. As more and
more companies enter the fray, with varying levels of technology and
frankly, legitimacy, it becomes increasingly difficult for buyers to
ascertain what is real and what isn’t,†says Mike Brooks, SVP of Revenue
at WeatherBug. “That said, as more and more advanced types of fraud are
being uncovered and taught to even the most basic buyers, the
advertisers in the mobile space are going to optimize their spends
toward partners they can trust to not perpetrate these schemes. I think
this is finally the year where advertisers start talking with their
money and moving it to people they trust and business models they
understand.â€
5G will lead to unforeseen advances
For both adtech and martech specifically, and really for the world at
large, 5G has the potential to be immensely disruptive. Autonomous
vehicles and drones could be the tip of the iceberg as far as potential
applications are concerned. Its effects on society could defy
imagination!
Think for a moment, about all the changes that came about as a result
of 4G and LTE. Without it, there’s no Uber, no WeChat and no Facebook
— at least, not in the way we consume them now. Truthfully, the entire
app economy may not have taken off if we were all still relying on 3G.
I believe a similar shift will occur with a wider 5G rollout.
Everyone — including advertisers and marketers — should prepare now
for our upcoming digital out-of-home lives.
Tech will increasingly work the way we do, not the other way around
Perhaps the most revolutionary feature of the iPhone was its
touchscreen display. Simply by poking and tapping the screen, we can now
do just about everything. It’s so easy and intuitive to use, even for
the less technologically savvy.
Unlike laptops and desktops, mobile devices cater to how we work
naturally, as opposed to typing or using a mouse. Going into 2019, and
beyond, expect more technology to cater to and center around how humans
naturally interact with the world.
Voice is a prime example of this. Why type something out when you can
speak it in less time? Voice communication is far more natural to us,
and technology is really beginning to catch up. The same concept applies
to computer vision and visual search, which Yory Wurmser thinks will
really take off in 2019.
This is also why I think VR has a way to go. The headsets are currently too clunky and not as seamless as they need to be.
So, what does all this mean for adtech and martech specifically? One
of the main reasons why we’ve seen so much consolidation in our space
over the past few years is because companies realize they need greater
resources and long-term support in order to fully develop these kinds of
future-focused endeavors.
Data will become an even more valuable asset to marketers
Data may have been the new oil
since 2017, but that doesn’t mean advertisers and marketers have yet to
fully grasp its true value. Expect that to change though in 2019, as
data-led initiatives become the norm.
Gartner thinks
Data-Driven Marketing is five to 10 years away, but I predict it will
arrive in force sooner than that. Laws such as GDPR in the EU and the
California Consumer Privacy Act that took effect in 2018 show that
governments are valuing advertising and marketing data just as much.
This will especially be true in the realm of artificial intelligence
and machine learning. Through AI, brands will be able to better find the
right audiences and offer them more effective ads, among many other use
cases. Marketing will be propelled forward by AI in 2019.
Will I Be Proven Right?
Of course, with any prediction, there’s always a chance I will be
wrong. However, regardless of what actually occurs in 2019, it’s safe to
say that disruptive change is afoot for the adtech and the martech
space. Exactly how much and in what ways, only time will tell.
Abhay Singhal is the co-founder and President of Advertising Cloud at InMobi.
Sequoia India Led $40 Mn Series C Funding Round In Edtech Company Eruditus
Existing investor Bertelsmann India Investments also participated in the round
The funding will be used to increase its course offerings in technical subjects
It also plans to expand its multilingual offerings
Edtech company the Eruditus group
which runs Eruditus Executive Education and its online division Emeritus
has raised $40Mn (INR 281 Cr) in a Series C funding round which was led
by Sequoia India. The round also saw participation from existing
investor Bertelsmann India Investments.
The company will use this funding to
increase its course offerings in technical subjects such as data
science, machine learning, blockchain and cybersecurity. It also plans
to expand its language offerings to include Portuguese and Mandarin, in
addition to English and Spanish.
“We will use the proceeds of this
latest fundraise to create a more immersive and adaptive learning
platform, to expand our multilingual capabilities, and to ensure that
our omnichannel offerings are readily available to our students
on-the-go,†said Ashwin Damera, cofounder of Eruditus and director at
Emeritus.
Eruditus: Targeting A 10X Hike In Student Enrollment
Eruditus, founded in 2010 by Chaitanya Kalipatnapu and Ashwin Damera,
provides executive education programmes in association with global
business schools such as MIT, Columbia, Harvard Business School, INSEAD,
Tuck at Dartmouth, Wharton, UC Berkeley and London Business School.
These programs are held for six to eight months and can be available via on campus, off campus and online modes.
The company is looking to enroll 30K
students from more than 80 countries in the current financial year. It
also aims to increase its enrollment by more than 10 times within the
next five years across certificate courses and online degrees.
Eruditus had earlier raised $8.16 Mn (INR 57.4 Cr) in a Series B funding round led by Bertelsmann India Investments in 2017. Earlier in July, it had raised $2.2 Mn (INR 16 Cr) in a debt financing round from Innoven Capital.
Edtech Funding In India
The edtech sector has been recently
gaining popularity among the investors. In 2017, edtech witnessed a 30%
hike in terms of investments with international funding touching a new record of $9.52 Bn (INR 67,010 Cr).
Last month, Hyderabad-based edtech startup Toppr has raised funding
of $35 Mn (INR 246.13 Cr) from Kaizen Private Equity and existing
investors SAIF Partners, Helion Ventures, Kaizen PE and Eight Roads
Ventures.
Edtech unicorn BYJU’S raised $540 Mn
(INR 3,800 Cr) in Series F funding from Canada Pension board’s
investment arm CPPIB Investment Board Private Holdings, Naspers Ventures
BV and General Atlantic Singapore TL Pvt Ltd, boosting its valuation to
$4 Bn (INR 28,155 Cr).
According to a report
by the India Didactics Association, the online education industry in
India is projected to grow almost eight times to hit $1.96 Bn (INR
13,795 Cr) by 2021. It also added that the number of paid users in the
segment is expected to grow six-fold to reach 9.6 Bn by 2021.
A report
by Google-KPMG said that reskilling and online certification courses
accounted for about 38% of the total online education market as of 2017.