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Good Life Networks $GOOD.ca – In Europe, Programmatic Ad Spending Grows by Double Digits $TTD $RUBI $AT.ca $TRMR $FUEL

Posted by AGORACOM-JC at 12:28 PM on Monday, January 14th, 2019
SPONSOR: Good Life Networks (GOOD:TSX-V) Video advertising is the future! Company’s A.I. makes 80,000 calculations / second, targeting 750 million users to deliver higher prices and volume. Revenue was $10,000,650 for the nine months ended September 30th, 2018, a 142% increase from $4,133,231 reported for the six months ended September 30th, 2017.  Click here for more information.
GOOD: TSX-V

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In Europe, Programmatic Ad Spending Grows by Double Digits

  • Estimated that programmatic ad spending in France reached €1.04 billion ($1.18 billion) in 2018.
  • In 2019, investment in programmatic ads is predicted to approach €1.22 billion ($1.38 billion).

Article by eMarketer Editors

Programmatic advertising—defined as the use of automation in the buying, selling or fulfillment of digital display advertising—now accounts for the majority of digital display spending in France, Germany and the UK, following the trend that we’ve seen in the US.

Here’s what programmatic ad spending looks like in each country, with forecasts through 2020.

France

We estimate that programmatic ad spending in France reached €1.04 billion ($1.18 billion) in 2018. In 2019, investment in programmatic ads is predicted to approach €1.22 billion ($1.38 billion).

Historically, real-time bidding (RTB) has dominated France’s programmatic market, but it is gradually losing share. Together, open auctions and private marketplace (PMP) deals made up 51.0% of all programmatic spending in 2018, but RTB will account for just 48.5% in 2019. The rise of social media display advertising, typically bought via programmatic direct deals, will remain a key factor.

Germany

In 2018, programmatic advertising accounted for 70.0% of digital display ad spending in Germany, and outlays on programmatic ads will rise more than 15% in 2019. The advent of the EU’s General Data Protection Regulation (GDPR) somewhat depressed spend in mid-2018, but may not have long-term negative effects.

RTB in Germany (again, including open auctions and PMP deals) will account for 51.0% of the programmatic total in 2019, compared with programmatic direct’s 49.0%. Spending on social media advertising will continue to boost outlays in direct here as well.

UK

Nearly nine in 10 digital display ad dollars will be spent on programmatic inventory in the UK this year. Despite uncertainties around the effects of GDPR and Brexit, programmatic’s march continues unabated.

In the UK, RTB is losing share as a desire for greater control over programmatic spending has led to a skew toward programmatic direct trades. And within RTB spending, PMP trades are gaining ground. Open exchanges will persist and register growth, but not as quickly as those more controlled environments. Indeed, in 2020, we’ll see PMP spend overtake open exchange spend for the first time.

For an in-depth look at programmatic buying in France, Germany and the UK, eMarketer subscribers can access each country’s report now.

Source: https://www.emarketer.com/content/in-europe-programmatic-ad-spending-is-growing-by-double-digits

CLIENT FEATURE: Star Navigation $SNA.ca Real-Time Flight Tracking and Monitoring Technology

Posted by AGORACOM-JC at 11:05 AM on Monday, January 14th, 2019

RECENT HIGHLIGHTS

COMPLETED SALE OF FIVE STAR-A.D.S SYSTEMS TO ALMASRIA UNIVERSAL AIRLINES

  • Announced that AlMasria Universal Airlines of Egypt has decided to proceed with the installation and activation of the STAR-A.D.S.® System across all five (5) of its current aircraft fleet, which includes A-320, A-321, A330 and B737 aircraft.

BOMBARDER JOINT RESEARCH AND DEVELOPMENT PROGRAM

  • Joint research and development program with Bombardier and other industrials and universities of Canada is progressing very positively.
  • The STAR-A.D.S. ® system which is at the heart of the program, after having been validated and extensively used by the aircraft manufacturer, has now been transferred to another flight test vehicle to complete the flight testing and the data collection.

EMERGENCY MEDICAL SERVICES APPLICATIONS

  • Star’s Land System Aided Medical Monitoring system for ground ambulance applications has undergone a series of demonstrations by a care organization in North America.
  • Its airborne parent system, the In-Flight System Aided Medical Monitoring system (STAR-ISAMM™â€), has now been demonstrated to several stakeholders of the commercial and civil air ambulance market.

CHECK OUT OUR RECENT INTERVIEW


FULL DISCLOSURE: Star Navigation Systems Group Ltd. is an advertising client of AGORA Internet Relations Corp.

Tartisan Nickel Corp. $TN.ca – Investors bet on #nickel prices and nickel stocks to rally in 2019 $ROX.ca $FF.ca $EDG.ca $AGL.ca $ANZ.ca

Posted by AGORACOM-JC at 10:12 AM on Monday, January 14th, 2019

SPONSOR: Tartisan Nickel (TN:CSE) The company’s Kenbridge Property has a measured and indicated resource of 7.14 million tonnes at 0.62% nickel, 0.33% copper. Tartisan also has interests in Peru, including a 20 percent equity stake in Eloro Resources and 2 percent NSR in their La Victoria property. Click her for more information

TN:CSE

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Investors bet on nickel prices and nickel stocks to rally in 2019

  • Class 1 nickel demand forecast to increase 17 fold from 2017 to 2025 due to the EV boom
  • According to McKinsey research if annual electric vehicle (EV) production reaches 31 million vehicles by 2025 as expected then demand for high-purity class 1 nickel is likely to increase significantly from 33 Kt in 2017 to 570 Kt in 2025

Matthew Bohlsen

Use of nickel has been traced as far back as 3,500 BC. In more recent times nickel has been used in coins (a nickel), but is best known for its use in stainless steel driven mostly by Chinese construction. With the current negative sentiment due to the US-China trade war and some mild slowdown in China, nickel prices have fallen to a low level, as have the nickel miners. Provided we don’t head into a significant China or global slowdown, any resolution in the trade war with China should lead to some recovery in nickel prices and the nickel miner’s stock prices.

Class 1 nickel demand forecast to increase 17 fold from 2017 to 2025 due to the EV boom

According to McKinsey research if annual electric vehicle (EV) production reaches 31 million vehicles by 2025 as expected then demand for high-purity class 1 nickel is likely to increase significantly from 33 Kt in 2017 to 570 Kt in 2025. Class 1 nickel is the “high purity” nickel that is used in electric vehicle lithium ion batteries. The stainless steel industry uses both class 1 and class 2 nickel (lower purity) and is the main driver of overall nickel demand.

McKinsey also states that “a shortfall in class 1 nickel production seems increasingly likely as current low nickel prices do not support class 1 nickel capacity expansions and alternative strategies, as a result, not only will nickel prices likely need to move towards incentive pricing but the future pricing mechanism is likely to reflect two distinct nickel products: class 1 and class 2. At the same time we expect to see two distinct nickel price mechanisms emerge reflecting two distinct commodities: class 2 nickel, primarily for use in stainless steel production, trading at a lower price that reflects its abundant supply; and class 1 nickel trading at LME prices – or above for high-end nickel powders and pellets used to make nickel sulfates – reflecting required incentive prices.”

The key to understand here is that the nickel sulfide ore miners have a distinct cost advantage when producing the nickel sulfate required for EV batteries, and demand for class 1 (high purity) nickel is set to skyrocket.

Source: https://investorintel.com/market-analysis/market-analysis-intel/nickel-is-very-oversold-and-should-rally-in-2019-provided-a-significant-china-slowdown-does-not-occur/

ThreeD Capital Inc. $IDK.ca – Blockchain: New Frontiers $HIVE.ca $BLOC.ca $CODE.ca

Posted by AGORACOM-JC at 9:07 AM on Monday, January 14th, 2019

SPONSOR: ThreeD Capital Inc. (IDK:CSE) Led by legendary financier, Sheldon Inwentash, ThreeD is a Canadian-based venture capital firm that only invests in best of breed small-cap companies which are both defensible and mass scalable. More than just lip service, Inwentash has financed many of Canada’s biggest small-cap exits. Click Here For More Information.

Idk large
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Blockchain: New Frontiers

  • Blockchain is a technology that offers reliable transactions thanks to decentralized record-keeping.
  • The best-known applications of “blockchain” technology are still the alternative currencies, of which Bitcoin remains the most prominent.
  • But it looks more and more as if the main near-term expansions of the blockchain technology are not going to be about currencies, but instead relate to other kinds of ownership, transactions, and record-keeping.

Timothy Taylor

Blockchain is a technology that offers reliable transactions thanks to decentralized record-keeping. The best-known applications of “blockchain” technology are still the alternative currencies, of which Bitcoin remains the most prominent. But it looks more and more as if the main near-term expansions of the blockchain technology are not going to be about currencies, but instead relate to other kinds of ownership, transactions, and record-keeping. A couple of recent studies emphasizing this theme are “How blockchain technology could change our lives,” written by Philip Boucher, Susana Nascimento, and Mihalis Kritikos for the European Parliamentary Research Service (February 2017), and “Blockchain and Economic Development: Hype vs. Reality,” written by Michael Pisa and Matt Juden for the Center for Global Development (CGD Policy Paper #107, July 2017).

Both papers offer a verbal and intuitive sketch of how the blockchain technology works. Here’s a taste of the explanation from Boucher, Nascimento and Kritikos:

“Blockchain offers the same record-keeping functionality but without a centralised architecture. The question is how it can be certain that a transaction is legitimate when there is no central authority to check it. Blockchains solve this problem by decentralising the ledger, so that each user holds a copy of it. Anyone can request that any transaction be added to the blockchain, but transactions are only accepted if all the users agree that it is legitimate, e.g. that the request comes from the authorised person, that the house seller has not already sold the house, and the buyer has not already spent the money. This checking is done reliably and automatically on behalf of each user, creating a very fast and secure ledger system that is remarkably tamper-proof. Each new transaction to be recorded is bundled together with other new transactions into a ‘block’, which is added as the latest link on a long ‘chain’ of historic transactions. This chain forms the blockchain ledger that is held by all users. …”

Thus, anyone can download the blockchain of all transactions. But who has an incentive to update and check the blockchain? Blockchain technology relies on “miners” to do this job. Miners need to spend computing resources to solve a complicated algorithm before they can add a block of transactions to the blockchain, and they are paid either by users of blockchain services or by the system itself. Again, Boucher, Nascimento and Kritikos explain:

“This work is called ‘mining’. Anybody can become a miner and compete to be the first to solve the complex mathematical problem of creating a valid encrypted block of transactions to add to the blockchain. There are various means of incentivising people to do this work. Most often, the first miner to create a valid block and add it to the chain is rewarded with the sum of fees for its transactions. Fees are currently around €0.10 per transaction, but blocks are added regularly and contain thousands of transactions. Miners may also receive new currency that is created and put into circulation as an inflation mechanism.

“Adding a new block to the chain means updating the ledger that is held by all users. Users only accept a new block when it has been verified that all of its transactions are valid. If a discrepancy is found, the block is rejected. Otherwise, the block is added and will remain there as a permanent public record. No user can remove it. While destroying or corrupting a traditional ledger requires an attack on the middleman, doing so with a blockchain requires an attack on every copy of the ledger simultaneously. There can be no ‘fake ledger’ because all users have their own genuine version to check against. Trust and control in blockchain-based transactions is not centralised and black-boxed, but decentralised and transparent. These blockchains are described as ‘permissionless’, because there is no special authority that can deny permission to participate in the checking and adding of transactions.” 

When blockchain is used for Bitcoin, the blockchain records the ownership of each bitcoin, and when each bitcoin is transferred to another user. But the users themselves remain (although sufficiently motivated law enforcement can sometimes find a way in). Bitcoin has been in the news lately because it has been experiencing a price spike. 

This recent spike, while it certainly gladdens the heart of those who already hold bitcoins, is actually part of the reason why bitcoin is not an especially good currency. Useful currencies are relatively stable in value! In most modern economies, traditional currencies typically allow transactions that are already relatively fast, secure, and cheap. For most people, it’s not clear how they would benefit from using bitcoin for transaction purposes. Pisa and Juden explain (footnotes and citations omitted):

To usurp the role of national currencies, bitcoin would first need to fulfill some (though perhaps not all) of the core functions that money provides, including serving as a medium of exchange, a unit of account, and a store of value. Currently, bitcoin does none of these things very well: its extreme volatility prevents it from being a good store of value and unit of account, and retailers and consumers—who appear satisfied with the cost/benefit tradeoffs associated with using credit cards—have not accepted the currency widely enough to consider it a reliable medium of exchange. National governments also present an obstacle:  currently, no government allows taxes to be paid with bitcoin, which reduces the incentives for individuals and companies to use it.

“Even if national governments choose not to resist broader usage of bitcoin, there are questions about the technology’s ability to scale due to the speed of the network. Currently, the Bitcoin blockchain can process a maximum of seven transactions per second. To put this in context, Visa processes an average of 2,000 transactions per second and has a peak capacity of 56,000 transactions per second. Increasing the speed of the Bitcoin network could be accomplished through increasing block size. This is technically feasible, but some network participants have resisted it, since it would increase the cost of mining bitcoin and give more control to larger entities, leading to greater centralization of the network. Finally, there are concerns about the energy intensity of mining. Although estimates vary widely, some indicate that bitcoin mining could consume 14,000 megawatts of electricity by 2020, which is comparable to Denmark’s total energy consumption.”

But although bitcoin and virtual currencies may not be likely to take over the money supply anytime soon, the blockchain technology can be adapted for a considerable array of other purposes. Here are some suggestions about these other purposes.

Ownership of Digital Media (as explained by Boucher, Nascimento, and Kritikos)

“When consumers purchase books and discs, they come to own physical artefacts that they can later sell, give away or leave as part of their inheritance. There are limitations to their rights, for example they should not distribute copies, and should pay royalties if they broadcast the content. In buying the digital equivalent of this same media, consumers know they will not gain ownership of a physical artefact, but many do not realise that they do not gain ownership of any content either. Rather, they enter into a licensing agreement which is valid for either a period of time or a fixed number of plays. These licences cannot be sold, given away or even left as part of an inheritance. Building a collection of legitimately-owned digital music, literature, games and films often comes at a cost similar to that of a collection of various discs and books with the same content. It is a substantial lifelong investment but one that cannot be transferred and that expires on death. While older generations might take pleasure in reliving the tastes and experiences of loved ones via the boxes of vinyl, books and games they left behind, today’s children may not enjoy the same access to their parent’s digital content. Could blockchain technology help resolve these and other problems with digital media? … 

“The blockchain could be used to register all sales, loans, donations and other such transfers of individual digital artefacts. All transactions are witnessed and agreed by all users. Just like transactions in a bank account or land registry, artefacts cannot be transferred unless they are legitimately owned. Buyers can verify that they are purchasing legitimate copies of MP3s and video files. Indeed, the transaction history allows anyone to verify that the various transfers of ownership lead all the way back to the original owner, that is, the creator of the work. The concept could be combined with smart contracts so that access to content can be lent to others for fixed periods before being automatically returned, or so that inheritance wishes could be implemented automatically upon registration of a death certificate. … Using blockchain technology in this way could for the first time enable consumers to buy and sell digital copies second hand, give them away or donate them to charity shops, lend them to friends temporarily or leave them as part of an inheritance – just as they used to with vinyl and books – while ensuring that they are not propagating multiple unlicensed copies.”

Management of Global Supply Chains (as explained by Boucher, Nascimento, and Kritikos)

“Blockchain-based applications have the potential to improve supply chains by providing infrastructure for registering, certifying and tracking at a low cost goods being transferred between often distant parties, who are connected via a supply chain but do not necessarily trust each other. All goods are uniquely identified via ‘tokens’ and can then be transferred via the blockchain, with each transaction verified and time-stamped in an encrypted but transparent process. This gives the relevant parties access whether they are suppliers, vendors, transporters or buyers. The terms of every transaction remain irrevocable and immutable, open to inspection to everyone or to authorised auditors. Smart contracts could also be deployed to automatically execute payments and other procedures.

“Several companies, innovators and incumbents are already testing blockchain for record-keeping in their supply chains. Everledger enables companies and buyers to track the provenance of diamonds from mines to jewellery stores and to combat insurance or documentation fraud. For each diamond, Everledger measures 40 attributes such as cut and clarity, the number of degrees in pavilion angles and place of origin. They generate a serial number for each diamond, inscribed microscopically, and then they add this digital ID to Everledger’s blockchain (currently numbering 280 000 diamonds). This makes it possible to establish and maintain complete ownership histories, which can help counteract fraud and support police and insurance investigators tracking stolen gems. It also allows consumers to make more informed purchasing decisions, e.g. to limit their search to diamonds with a ‘clean’ history that is free from fraud, theft, forced labour and the intervention of dubious vendors who are linked to violence, drugs or arms trafficking. …

Wal-Mart, the world’s largest retailer, is trialling Blockchain for food safety. It is expected that a Blockchain-based accurate and updated record can help to identify the product, shipment and vendor, for instance when an outbreak happens, and in this way get the details on how and where food was grown and who inspected it. An accurate record could also make their supply chain more efficient when it comes to delivering food to stores faster and reducing spoilage and waste.

International Financial Transactions (as explained by Pisa and Juden)

“The cost and inefficiency associated with making international payments across certain corridors present a barrier to economic development. Whether it is a business making an investment in a developing country, an emigrant sending money back home, or an aid organization funding a project abroad, moving resources from rich to poorer countries ultimately requires money to be sent across borders. … [C]onducting  these transactions through the formal financial system can involve considerable cost and delay. Cross-border payments are inefficient because there is no single global payment infrastructure through which they can travel. Instead, international payments must pass through a series of bilateral correspondent bank relationships, in which banks hold accounts at other banks in other countries. The number of such relationships that a bank is willing to maintain is limited by the cost of funding these accounts as well as the risk of conducting financial transactions with banks who lack strong controls to prevent illicit transactions … 

“One consequence of the fragmented global payments system is the high cost of remittances, which are an enormously important source of development financing. Roughly $430 billion of remittances were sent to developing countries in 2016, nearly three times as much as  official aid. The global average cost of sending remittances worth $200 is 7.4 percent but varies greatly  across corridors: for example, the average cost of sending $200 from a developed country to South Asia is 5.4 percent, while the cost of sending the same value to sub-Saharan Africa is 9.8 percent (World Bank 2017).  …

Small and medium-sized businesses face similar costs when conducting cross-border payments. Industry surveys suggest that approximately two-thirds of cross-border businesses are unhappy with the delays and fees associated with using traditional bank transfers for sending international payments …

“Using a bitcoin-based company to send remittances to countries that have deep bitcoin exchange markets can be cheaper than using traditional MTOs. For example, sending a $200 remittance from the United States to the Philippines with Rebit.ph currently costs 3 percent, while World Remit, an established MTO that relies on the traditional system of bank wires, charges 3.5 percent. However, in most corridors, bitcoin-based remittance companies have not been able to offer fees that are substantially lower than traditional players. As a result, many have closed, while others have shifted to emphasizing business-to-business payments …”  

Public record-keeping and land registries (from both sets of authors)

Boucher, Nascimento, and Kritikos write:

“The most immediate applications of blockchain technology in public administrations are in record keeping. The combination of time-stamping with digital signatures on an accessible ledger is expected to deliver benefits for all users, enabling them to conduct transactions and create records (e.g. for land registries, birth certificates and business licences) with less dependence upon lawyers, notaries, government officials and other third parties. …

“The Estonian government has experimented with blockchain implementations enabling citizens to use their ID cards to order medical prescriptions, vote, bank, apply for benefits, register their businesses, pay taxes and access approximately 3 000 other digital services. The approach also enables civil servants to encrypt documents, review and approve permits, contracts and applications and submit information requests to other services. This is an example of a permissioned blockchain, where some access is restricted in order to secure data and protect users’ privacy. … 

“Several countries including Ghana, Kenya and Nigeria have begun to use blockchains to manage land registries. Their aim is to create a clear and trustworthy record of ownership, in response to problems with registration, corruption and poor levels of public access to records. Sweden is also conducting tests to put real estate transactions on blockchain, in this case to allow all parties (banks, government, brokers, buyers and sellers) to track the progress of the transaction deal in all its stages and to guarantee the authenticity and transparency of the process while making considerable time and cost savings.

“The Department for Work and Pensions in the UK have also trialled the use of blockchain technology for welfare payments. Here, citizens use their phones to receive and spend their benefit payments and, with their consent, their transactions are recorded on a distributed ledger. The aim of the initiative is to help people manage their finances and create a more secure and efficient welfare system, preventing fraud and enhancing trust between claimants and the government. The UK government is also considering how blockchain technology could enable citizens to track the allocation and spending of funds from the government, donors or aid organisations to the actual recipients, in the form of grants, loans and scholarships.”

Pisa and Juden write:

“The idea of storing land titles on a blockchain has obvious appeal. Most importantly, sharing a land registry across a distributed network greatly enhances its security by eliminating “single point of failure” risk and making it more difficult to tamper with records. It could also increase transparency by allowing certified actors (including, potentially, auditors or mon-profit organizations) to monitor changes made to the registry on a near real-time basis, and enhance efficiency by reducing the time and money associated with registering property. …

“A blockchain cannot, however, address problems related to the reliability of records. This is an obvious point but one that is often overlooked. As noted earlier, the blockchain is a “garbage in, garbage out” system: if a government uploads a false deed to a blockchain (either out of carelessness or deceit), it will remain false. This suggests that using the technology to store land records works best in places where the existing system for recording land titles is already strong. This was certainly the case in Georgia, which initiated a project with The Bitfury Group and the Blockchain Trust Accelerator in 2016 to register land titles on a blockchain. … Bitfury’s pilot project in Georgia has reportedly been a success. By February 2017, NAPR had registered more than 100,000 documents and the Georgian government announced a new agreement with Bitfury to expand the use of blockchain technology to other government departments. The question now is whether this success can be replicated in less favorable environments. Bitfury will face this challenge in Ukraine where it recently reached agreement with the Ukrainian government to put all its electronic records (not just land titles) onto a blockchain.”

Private and Validated Proof of Identity (as explained by Pisa and Juden, citations and footnotes omitted)

A number of countries have recently enacted digital identification systems for their citizens, including most notably India, but also Estonia, Pakistan, Peru, and Thailand. However, these are not blockchain systems, but rather a combination of ID numbers, biometric markers (like fingerprints or iris scans), and cryptography (where a person needs to know a private code). Governments are not likely to outsource the identification of their citizens to blockchain technology. The question is whether it might be useful to use blockchain to provide a private proof of identification that people might use for other purposes, alongside their government ID, while having greater control over their private information. The authors explain:

“Because of the weaknesses of centralized and federated ID solutions, and the belief that people should have greater control over their own personal data and the value derived from it, some ID experts have turned their focus to developing “user-centric” or “self-sovereign” systems. These systems aim to shift control to individuals by allowing them to “store their own identity data on their own devices, and provide it efficiently to those who need to validate it, without relying on a central repository of identity data.” Until recently such a solution seemed technically infeasible, but blockchain technology appears to make it possible.

“Several benefits arise from storing certified attributes on a blockchain. The first is privacy: Alice can control both who she shares her personal information with and how much information she shares. The second is security, as the absence of a centralized database eliminates single point of failure risk. The system is also more convenient, since it allows users to provide verified information with the touch of a button rather than having to access and submit a wide variety of documents. Finally, a blockchain provides an easy and accurate way to trace the evolution of ID attributes since each change is time-stamped and appended to the record preceding it.

“The idea of a self-sovereign ID system based on blockchain is close to becoming a reality. For example, SecureKey and IBM are now piloting a digital ID system in Canada using the Linux Foundation’s open-source Hyperledger Fabric blockchain. The project connects the Canadian government (including national and provincial government agencies) with the country’s largest banks and telecoms on a permissioned blockchain network. These participating companies and agencies play a dual role of certifying users’ attributes and providing digital services. The project is expected to go live in late 2017, at  which time Canadian consumers will be able to opt into the network to access a variety of egovernment and financial services by sharing verified attributes stored on a mobile phone.”

Transparency and Coordination of Financial Aid (as described by Pisa and Juden)

“An example of the first model is an application called Stoneblock developed by the company Neocapita. Still in an early stage of development, the platform will allow actors along the development supply chain (including donors, recipients, implementing partners, and auditors) to simultaneously track information about how a project is progressing and the flow of funding. The company is also exploring the use of smart contracts that would trigger disbursement of funds tied to performance metrics. In most cases, human observers would report metrics onto a blockchain (e.g., reporting the number of children attending a school) but in others, electronic meters could play the same role (e.g., measuring the amount of water produced by a well). By allowing all participants on the network to view the same information at the same time, using a blockchain to share project data could dramatically reduce administrative overhead. Storing records on a blockchain would also make them essentially tamper-proof, thereby reducing the potential for misappropriation.”

These papers include other possible applications: blockchain-enabled records of when a patent application occurred; blockchain-enabled voting; “smart contracts,” which might involve provisions for payments related to in loans, insurance payments, or wills that can be automatically carried out when prespecified dates or conditions occur; and even talk of setting up “decentralized autonomous organizations” on blockchain that would own assets and could carry out a set of contractual commitments with humans, firms, and other autonomous organizations. The alternative currencies like bitcoin get the headlines, but my guess is that these alternative frontiers for the application of blockchain technology are going to be considerably more important very soon — if they aren’t more important already.

Source: https://www.bbntimes.com/en/global-economy/blockchain-new-frontiers

Tetra $TBP.ca Natural Health Adds New Leaders to its Commercial Operations

Posted by AGORACOM-JC at 8:39 AM on Monday, January 14th, 2019

  • Announced that Mr. Derek Theriault has been hired as National Sales Director and Michael Olders has been hired as Director Operations and Logistics.

Derek Theriault, National Sales Director
Michael Olders, Director Operations and Logistics

ORLEANS, Ontario, Jan. 14, 2019 — Tetra Natural Health, a subsidiary of Tetra Bio-Pharma Inc., a leader in cannabinoid-based drug discovery and development (TSX VENTURE:TBP) (OTCQB:TBPMF), is pleased to announce that Mr. Derek Theriault has been hired as National Sales Director and Michael Olders has been hired as Director Operations and Logistics.

Derek Theriault, National Sales Director – has 20 years’ experience within the pharmaceutical industry and has held various sales and leadership roles during this time. He was pivotal to the launch of several companies including the development of their sales forces and penetration of the Canadian market. Derek has a proven track record for strategically building market-share for several brand name medications, over-the-counter (OTC) drugs and natural products. Derek is recognized for his ability to lead sales teams as well as to help grow the talent base within the organization while reaching and surpassing the milestones that were set forth. He is also known for his passion for coaching, his strong ethical standards and his ability to respond to seize opportunities.

Michael Olders, Director Operations and Logistics – With more than two decades of experience, Michael has held several leadership positions in Operations and Logistics in a variety of industries. Having worked for small privately-owned businesses as well as large multinational corporations, he is known for finding ways to increase efficiencies while lowering costs, often using technology to achieve significant positive results. Teamwork, communication and integrity are hallmarks of Michael’s approach to growing business and profits and exceeding goals. He studied at Selwyn House School, Collège Brébeuf and McGill University, and is passionate about continuous learning, technology, his family and the Montreal Canadiens.

“I am very proud to add Derek Theriault and Michael Olders to the Tetra Natural Health management team. Their combined solid experience and track records with OTC drugs and natural health products will enable us to grow our portfolio of products and our commercial results significantly over the coming year and contribute to the consolidated results of Tetra Bio-Pharma,” says Richard Giguere, Chief Executive Officer of Tetra Natural Health.

About Tetra Natural Health:
Tetra Natural Health inc. is a subsidiary of Tetra Bio-Pharma inc. that focuses on identification, development and marketing of hemp or cannabis-based natural health products, or cannabinoids-based products authorized for sale by Health Canada.

About Tetra Bio-Pharma:
Tetra Bio-Pharma (TSX-V: TBP) (OTCQB: TBPMF) a biopharmaceutical leader in cannabinoid-based drug discovery and development with a Health Canada approved and FDA reviewed clinical program aimed at bringing novel prescription drugs and treatments to patients and their healthcare providers. Tetra Bio-Pharma has subsidiaries engaged in the development of an advanced and growing pipeline of Bio Pharmaceuticals, Natural Health and Veterinary Products containing cannabis and other medicinal plant-based elements. With patients at the core of its mission, Tetra Bio-Pharma is focused on providing rigorous scientific validation and safety data required for inclusion into the existing bio pharma industry by regulators, physicians and insurance companies. For more information visit: www.tetrabiopharma.com

More information at: www.tetrabiopharma.com
Source: Tetra Bio-Pharma

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward-looking statements
Some statements in this release may contain forward-looking information. All statements, other than of historical fact, that address activities, events or developments that the Company believes, expects or anticipates will or may occur in the future (including, without limitation, statements regarding potential acquisitions and financings) are forward-looking statements. Forward-looking statements are generally identifiable by use of the words “may”, “will”, “should”, “continue”, “expect”, “anticipate”, “estimate”, “believe”, “intend”, “plan” or “project” or the negative of these words or other variations on these words or comparable terminology. Forward-looking statements are subject to a number of risks and uncertainties, many of which are beyond the Company’s ability to control or predict, that may cause the actual results of the Company to differ materially from those discussed in the forward-looking statements. Factors that could cause actual results or events to differ materially from current expectations include, among other things, without limitation, the inability of the Company to obtain sufficient financing to execute the Company’s business plan; competition; regulation and anticipated and unanticipated costs and delays, the success of the Company’s research and development strategies, the applicability of the discoveries made therein, the successful and timely completion and uncertainties related to the regulatory process, the timing of clinical trials, the timing and outcomes of regulatory or intellectual property decisions and other risks disclosed in the Company’s public disclosure record on file with the relevant securities regulatory authorities. Although the Company has attempted to identify important factors that could cause actual results or events to differ materially from those described in forward-looking statements, there may be other factors that cause results or events not to be as anticipated, estimated or intended. Readers should not place undue reliance on forward-looking statements. While no definitive documentation has yet been signed by the parties and there is no certainty that such documentation will be signed The forward-looking statements included in this news release are made as of the date of this news release and the Company does not undertake an obligation to publicly update such forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities legislation.

More information at: www.tetrabiopharma.com

For further information, please contact:
Richard Giguère
Chief Executive Officer
Tetra Natural Health
[email protected]

For investors information, please contact:
[email protected]
(438) 504-5784

Media Contact:
Daniel Granger, C.M.
ACJ Communication
T. 514 840-7990
M. 514 232 1556
[email protected]

Charlotte Blanche
T. 514 840-1235 ext. 7772
M. 514 914-0593
[email protected]

Two photos accompanying this announcement are available at: 
http://www.globenewswire.com/NewsRoom/AttachmentNg/7d0b2157-04d4-4cf9-9c4e-1321278ae8d5http://www.globenewswire.com/NewsRoom/AttachmentNg/6d9ea9f6-9ca3-4f8d-b8f1-ffbf17bff3d6

Esports Entertainment Group $GMBL Signs Exclusive Online Wagering Partnership With #Epsilon eSports, A Tier-1 Multi-Champion #Esports Organization $ATVI $TTWO $GAME $EPY.ca $TCEHF

Posted by AGORACOM-JC at 8:31 AM on Monday, January 14th, 2019
  • Announced an exclusive online wagering partnership with Epsilon eSports, a well established organization in the world of online competitive multiplayer games, in support of VIE.gg, the world’s first and most transparent esports betting exchange.
  • Epsilon is a multi-champion esports organization headquartered in Belgium, with teams based across Europe and North America competing in Counter-Strike: Global Offensive; Gears Call of Duty; FIFA; and H1Z1 KoH

BIRKIRKARA, MALTA (January 14, 2019) – Esports Entertainment Group, Inc. (GMBL:OTCQB) (or the “Company”), a licensed online gambling company with a specific focus on esports wagering and 18+ gaming, is pleased to announce an exclusive online wagering partnership with Epsilon eSports (“Epsilon”), a well established organization in the world of online competitive multiplayer games, in support of VIE.gg, the world’s first and most transparent esports betting exchange.

MULTI-CHAMPION INTERNATIONAL ESPORTS ORGANIZATION

Founded in 2008 with the goal of becoming a symbol in the world of esports, Epsilon is a multi-champion esports organization headquartered in Belgium, with teams based across Europe and North America competing in Counter-Strike: Global Offensive; Gears Call of Duty; FIFA; and H1Z1 KoH. Epsilon is a leader in console esports, with multiple Call of Duty European Championships, as well as, a Smite World Championship.

Epsilon is recognized as one of the most important talent-producing eSports team organizations, with player transfers to NIP, AS Monaco, Fnatic, PSG and, most recently, a collaboration with English Premier League club Manchester City to combine their FIFA 19 rosters for the upcoming season of the Gfinity Elite Series.

Epsilon is a highly international esports organization, with players and members from over 20 different nations.

FIRST TIER-1 ESPORTS PARTNERSHIP FOR VIE.GG SETS NEW BENCHMARK

As one of the original big names in esports, with a successful history spanning more than 10 years, Epsilon represents the first Tier-1 esports organization to partner with the Company’s VIE.gg esports betting platform. Moreover, Epsilon is working with VIE.gg on an exclusive basis for the following reasons:

  1. The VIE.gg P2P model is much more attractive to Epsilon because an esports fan (an Epsilon fan) always wins, as opposed to a “house” model where odds are heavily stacked against fans.
  2. VIE.gg is the first and most transparent esports bet exchange as a result of Esports Entertainment Group being a fully reporting SEC issuer in the United States. 
  3. Player safety features built into VIE.gg create a fun but responsible esports betting experience for fans. For example, players must choose their maximum bet amounts when they initially sign up with VIE.gg. Any subsequent increase to those levels requires a 30 day cooling off period to make sure players do not get carried away.
  4. The recent addition of pool betting is a further extension of the P2P model, which allows groups of opposing fans to wager against each other when their teams go head to head.
  5. Given the fact some esports fans bet on esports, Epsilon fans may as well bet on a safe platform that also supports the organization.

Gregory Champagne, Chief Executive Officer at Epsilon eSports, stated “It is with great pride that today Epsilon partners with VIE.gg.  This is a whole different ball game, the first betting exchange platform where players challenge other players.  VIE.GG understands the community needs, and we are happy to have found the right partner that understands and supports players.  Extremely excited to begin this new venture and I can see nothing but big things to come from Epsilon / VIE.gg partnership during 2019.”

Grant Johnson, CEO of Esports Entertainment Group, stated, “We are extremely honored to welcome Epsilon eSports to the VIE family.  As one of the first true esports organizations, Epsilon has a long and successful history of esports championships that has earned them a world class reputation and fan base.  As our first Tier-1 esports team partnership, today marks a significant milestone for VIE and we look forward to great success together.”

ABOUT VIE.GG

VIE.gg offers bet exchange style wagering on esports events in a licensed, regulated and secured platform to the global esports audience, excluding jurisdictions that prohibit online gambling. VIE.gg features wagering on the following esports games:

·         Counter-Strike: Global Offensive (CSGO)

·         League of Legends

·         Dota 2

·         Call of Duty

·         Overwatch

·         PUBG

·         Hearthstone

·         StarCraft II 

In 2018, VIE.gg announced affiliate marketing partnerships with 190 esports teams from around the world and expects that number to increase in 2019.

This press release is available on our Online Investor Relations Community for shareholders and potential shareholders to ask questions, receive answers and collaborate with management in a fully moderated forum at https://agoracom.com/ir/EsportsEntertainmentGroup

Redchip investor relations Esports Entertainment Group Investor Page: 
http://www.gmblinfo.com

About Esports Entertainment Group

Esports Entertainment Group, Inc. is a licensed online gambling company with a specific focus on esports wagering and 18+ gaming. Esports Entertainment offers bet exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at vie.gg.  In addition, Esports Entertainment intends to offer users from around the world the ability to participate in multi-player mobile and PC video game tournaments for cash prizes. Esports Entertainment is led by a team of industry professionals and technical experts from the online gambling and the video game industries, and esports. The Company holds licenses to conduct online gambling and 18+ gaming on a global basis in Curacao, Kingdom of the Netherlands and the Kahnawake Gaming Commission in Canada. The Company maintains offices in Malta, Curacao and Warsaw, Poland. Esports Entertainment common stock is listed on the OTCQB under the symbol GMBL.  For more information visit www.esportsentertainmentgroup.com

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:

Corporate Finance

1-268-562-9111

[email protected]

Media & Investor Relations Inquiries
AGORACOM 
[email protected]
http://agoracom.com/ir/eSportsEntertainmentGroup

U.S. Investor Relations 

RedChip 

Dave Gentry

407-491-4498

[email protected] 

INTERVIEW: Enthusiast Gaming $EGLX.ca Discusses Acquisition of “The Sims Resource”, the World’s Largest Female Video Gaming Website $ATVI $TTWO $GAME $EPY.ca $TCEHF

Posted by AGORACOM-JC at 5:42 PM on Sunday, January 13th, 2019


It is undeniable. It is here and we haven’t seen anything yet.

The world of online gaming and esports is no longer the domain of basement dwellers – and it hasn’t been in years – but mainstream finance people are only now coming to that realization.

Nowhere is that more evident than in the Enthusiast Gaming acquisition of The Sims Resource, the world’s largest female video gaming website.  How big?

  • 2.5 Billion Page Views Per Year
  • $7M Annual Revenues
  • $4.5M Net Income
  • It generates more than 10% of the total views of Twitch

Now, it is owned by Enthusiast Gaming, which is no slouch either:

  • Q3 Revenue $2.8M (record quarter)
  • 9 Month Revenue $7.4M (625% increase)
  • 75M Active Monthly Users
  • Owners of Canada’s Largest Gaming Expo Where 30,000 Attended In OCT 2018

We sat down with CEO Menashe Kestenbaum to discuss the acquisition and the future of Enthusiast in much further detail.

Grab a coffee or your favourite beverage and start taking notes.

ThreeD Capital Inc. $IDK.ca – New York City Economic Corp Launches Blockchain Education Center $HIVE.ca $BLOC.ca $CODE.ca

Posted by AGORACOM-JC at 4:03 PM on Friday, January 11th, 2019

SPONSOR: ThreeD Capital Inc. (IDK:CSE) Led by legendary financier, Sheldon Inwentash, ThreeD is a Canadian-based venture capital firm that only invests in best of breed small-cap companies which are both defensible and mass scalable. More than just lip service, Inwentash has financed many of Canada’s biggest small-cap exits. Click Here For More Information.

Idk large
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  • The New York City Economic Development Corporation’s (EDC) new Blockchain Center opened Thursday, and intends to begin testing the tech’s use cases next fall, Bloomberg reported Thursday. 
  • The center is part of a partnership with the venture capital fund Future\Perfect Ventures and the Global Blockchain Business Council trade organization.

Nikhilesh De

New York City may begin testing blockchain technology for various use cases later this year.

The New York City Economic Development Corporation’s (EDC) new Blockchain Center opened Thursday, and intends to begin testing the tech’s use cases next fall, Bloomberg reported Thursday. The center is part of a partnership with the venture capital fund Future\Perfect Ventures and the Global Blockchain Business Council trade organization.

It is unclear at this time which areas these use cases may cover. The EDC is a non-profit corporation which aims to support economic growth within the city. It acts as New York’s official economic development corporation.

New York City itself has contributed $100,000 to the new Blockchain Center, and the facility will continue to raise funds through corporate partnerships and membership dues.

Microsoft Corporation and IBM have already partnered with the center, Future\Perfect Ventures managing partner Jalak Jobanputra told Bloomberg.

The new center, based in the Flatiron District, will offer classes on coding and host lectures aimed at both developers in the space and the general public.

The move comes as a number of crypto startups began laying off employees due to an ongoing bear market, but this is not necessarily a concern for the center.

Ana Arino, chief strategy officer with the EDC, told Bloomberg that the center was “playing the long game,” adding:

“It’s a nascent technology, so there’s bound to be uncertainty around this evolution from year to year. While we don’t know what the future holds, we want to make sure we have a seat at the table shaping it.”

A number of companies are beginning to set up shop within New York, including Coinbase, which opened a new office in the city last fall. Canaan, a maker of bitcoin mining hardware, is also reportedly considering launching an initial public offering in the city.

The EDC did not respond to a request for comment by press time.

Source: https://www.coindesk.com/new-york-city-economic-corp-launches-blockchain-education-center

Good Life Networks $GOOD.ca – What’s on the adtech and martech horizon in 2019? $TTD $RUBI $AT.ca $TRMR $FUEL

Posted by AGORACOM-JC at 11:02 AM on Friday, January 11th, 2019
SPONSOR: Good Life Networks (GOOD:TSX-V) Video advertising is the future! Company’s A.I. makes 80,000 calculations / second, targeting 750 million users to deliver higher prices and volume. Revenue was $10,000,650 for the nine months ended September 30th, 2018, a 142% increase from $4,133,231 reported for the six months ended September 30th, 2017.  Click here for more information.
GOOD: TSX-V

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  • 2018 was a big year in the advertising tech and marketing tech arenas, filled with blockbuster acquisitions and rising new technologies, such as programmatic mobile buying which became mainstream.
  • So, what will be the big industry-defining trends in 2019? What trends will continue and what will drop off in the new year?

Abhay Singhal January 11, 2019  

Pixabay

2018 was a big year in the advertising tech and marketing tech arenas, filled with blockbuster acquisitions and rising new technologies, such as programmatic mobile buying which became mainstream.

So, what will be the big industry-defining trends in 2019? What trends will continue and what will drop off in the new year?

Here are my top predictions for 2019:

OTT/connected TV will come into its own

Over-the-top television (OTT) and video streaming units (think Roku and Chromecast, for starters), along with connected TV apps such as Netflix, Amazon and Hulu have dramatically reshaped the television and video landscape. Once upon a time, software was eating the world. Now, it’s video’s turn.

Despite the incredible growth so far of OTT and connected TV, this is only the beginning. In 2019, expect both video outlets to be even more pervasive.

So, what does this mean for advertisers and marketers? Certainly, paid channels such as Netflix, HBO Now, etc. will continue to do well, but the majority of consumers are not willing to pay for more than two outlets/channels at a time. As such, I predict that both advertisers and OTT app publishers will invest further in seamless, effective advertising options in the next year.

“Ad-supported OTT will prove to be a strong contender for television advertising dollars as more and more viewers shift away from traditional television,” says Kedar Gavane, Vice President at Comscore. “Today, OTT delivers the best of TV with the capability to precisely target viewers down to the zip code level, and use factors like demographics, lifestyle and interests. More advanced analytics tools are enabling advertisers to target the right audience, buy the highest quality inventory and measure OTT campaign results more effectively.”

There will be greater accountability in advertising and adtech

In Gartner’s “2018 Hype Cycle for Digital Marketing and Advertising”, we see mobile marketing analytics, ad verification and multitouch attribution as past the peak of inflated expectations and nearing the trough of disillusionment. Why is that?

To me, this all points to how everyone in the adtech space is looking for greater accountability, transparency and insights in regard to their spending and actions. According to Yory Wurmser, eMarketer’s principal retail analyst, this will be one of the biggest issues marketers must face head-on in 2019.

This is also why more brands will bring their efforts in-house in 2019, along with a greater focus more on cross-device and multitouch attribution. It also helps to explain why adtech that increases reach and revenue alongside transparency, like programmatic ad buying and unified ad auctions, will be increasingly prevalent in the new year too.

“The biggest issue in mobile marketing today is trust. As more and more companies enter the fray, with varying levels of technology and frankly, legitimacy, it becomes increasingly difficult for buyers to ascertain what is real and what isn’t,” says Mike Brooks, SVP of Revenue at WeatherBug. “That said, as more and more advanced types of fraud are being uncovered and taught to even the most basic buyers, the advertisers in the mobile space are going to optimize their spends toward partners they can trust to not perpetrate these schemes. I think this is finally the year where advertisers start talking with their money and moving it to people they trust and business models they understand.”

5G will lead to unforeseen advances

For both adtech and martech specifically, and really for the world at large, 5G has the potential to be immensely disruptive. Autonomous vehicles and drones could be the tip of the iceberg as far as potential applications are concerned. Its effects on society could defy imagination!

Think for a moment, about all the changes that came about as a result of 4G and LTE. Without it, there’s no Uber, no WeChat and no Facebook — at least, not in the way we consume them now. Truthfully, the entire app economy may not have taken off if we were all still relying on 3G.

I believe a similar shift will occur with a wider 5G rollout. Everyone — including advertisers and marketers — should prepare now for our upcoming digital out-of-home lives.

Tech will increasingly work the way we do, not the other way around

Perhaps the most revolutionary feature of the iPhone was its touchscreen display. Simply by poking and tapping the screen, we can now do just about everything. It’s so easy and intuitive to use, even for the less technologically savvy.

Unlike laptops and desktops, mobile devices cater to how we work naturally, as opposed to typing or using a mouse. Going into 2019, and beyond, expect more technology to cater to and center around how humans naturally interact with the world.

Voice is a prime example of this. Why type something out when you can speak it in less time? Voice communication is far more natural to us, and technology is really beginning to catch up. The same concept applies to computer vision and visual search, which Yory Wurmser thinks will really take off in 2019.

This is also why I think VR has a way to go. The headsets are currently too clunky and not as seamless as they need to be.

So, what does all this mean for adtech and martech specifically? One of the main reasons why we’ve seen so much consolidation in our space over the past few years is because companies realize they need greater resources and long-term support in order to fully develop these kinds of future-focused endeavors.

Data will become an even more valuable asset to marketers

Data may have been the new oil since 2017, but that doesn’t mean advertisers and marketers have yet to fully grasp its true value. Expect that to change though in 2019, as data-led initiatives become the norm.

Gartner thinks Data-Driven Marketing is five to 10 years away, but I predict it will arrive in force sooner than that. Laws such as GDPR in the EU and the California Consumer Privacy Act that took effect in 2018 show that governments are valuing advertising and marketing data just as much.

This will especially be true in the realm of artificial intelligence and machine learning. Through AI, brands will be able to better find the right audiences and offer them more effective ads, among many other use cases. Marketing will be propelled forward by AI in 2019.

Will I Be Proven Right?

Of course, with any prediction, there’s always a chance I will be wrong. However, regardless of what actually occurs in 2019, it’s safe to say that disruptive change is afoot for the adtech and the martech space. Exactly how much and in what ways, only time will tell.

Abhay Singhal is the co-founder and President of Advertising Cloud at InMobi.

If you enjoyed this article, sign up for SmartBrief’s free e-mail from the Mobile Marketing Association, among SmartBrief’s more than 200 industry-focused newsletters.

Source: https://www.smartbrief.com/original/2019/01/whats-adtech-and-martech-horizon-2019

Betteru Education Corp. $BTRU.ca – Sequoia India Led $40 Mn Series C Funding Round In #Edtech Company Eruditus $ARCL $CPLA $BPI $FC.ca

Posted by AGORACOM-JC at 8:52 AM on Friday, January 11th, 2019
SPONSOR:  Betteru Education Corp. Connecting global leading educators to the mass population of India. BetterU Education has ability to reach 100 MILLION potential learners each week. Click here for more information.
BTRU: TSX-V

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Sequoia India Led $40 Mn Series C Funding Round In Edtech Company Eruditus

  • Existing investor Bertelsmann India Investments also participated in the round
  • The funding will be used to increase its course offerings in technical subjects
  • It also plans to expand its multilingual offerings

Edtech company the Eruditus group which runs Eruditus Executive Education and its online division Emeritus has raised $40Mn (INR 281 Cr) in a Series C funding round which was led by Sequoia India. The round also saw participation from existing investor Bertelsmann India Investments.

The company will use this funding to increase its course offerings in technical subjects such as data science, machine learning, blockchain and cybersecurity. It also plans to expand its language offerings to include Portuguese and Mandarin, in addition to English and Spanish.

“We will use the proceeds of this latest fundraise to create a more immersive and adaptive learning platform, to expand our multilingual capabilities, and to ensure that our omnichannel offerings are readily available to our students on-the-go,” said Ashwin Damera, cofounder of Eruditus and director at Emeritus.

Eruditus: Targeting A 10X Hike In Student Enrollment

Eruditus, founded in 2010 by Chaitanya Kalipatnapu and Ashwin Damera, provides executive education programmes in association with global business schools such as MIT, Columbia, Harvard Business School, INSEAD, Tuck at Dartmouth, Wharton, UC Berkeley and London Business School.

These programs are held for six to eight months and can be available via on campus, off campus and online modes.

Related Article: Edtech Startup Eruditus Secures $8.16 Mn Series B From Bertelsmann India Investments

The company is looking to enroll 30K students from more than 80 countries in the current financial year. It also aims to increase its enrollment by more than 10 times within the next five years across certificate courses and online degrees.

Eruditus had earlier raised $8.16 Mn (INR 57.4 Cr) in a Series B funding round led by Bertelsmann India Investments in 2017. Earlier in July, it had raised $2.2 Mn (INR 16 Cr) in a debt financing round from Innoven Capital.

Edtech Funding In India

The edtech sector has been recently gaining popularity among the investors. In 2017, edtech witnessed a 30% hike in terms of investments with international funding touching a new record of $9.52 Bn (INR 67,010 Cr).

Last month, Hyderabad-based edtech startup Toppr has raised funding of $35 Mn (INR 246.13 Cr) from Kaizen Private Equity and existing investors SAIF Partners, Helion Ventures, Kaizen PE and Eight Roads Ventures.

Edtech unicorn BYJU’S raised $540 Mn (INR 3,800 Cr) in Series F funding from Canada Pension board’s investment arm CPPIB Investment Board Private Holdings, Naspers Ventures BV and General Atlantic Singapore TL Pvt Ltd, boosting its valuation to $4 Bn (INR 28,155 Cr).

According to a report by the India Didactics Association, the online education industry in India is projected to grow almost eight times to hit $1.96 Bn (INR 13,795 Cr) by 2021. It also added that the number of paid users in the segment is expected to grow six-fold to reach 9.6 Bn by 2021.

A report by Google-KPMG said that reskilling and online certification courses accounted for about 38% of the total online education market as of 2017.

Source: https://inc42.com/buzz/sequoia-india-led-40-mn-series-c-funding-round-in-edtech-company-eruditus/