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Reverse Merger 2009 Presentation – Now Live!

Posted by AGORACOM at 10:44 AM on Friday, June 26th, 2009

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AGORACOM was once again a proud sponsor of the Reverse Merger Conference held this year at the Mandalay Bay Resort & Casino in Las Vegas, June 11 & 12. I presented the Web / Online Investor Relations Speaker Workshop called, “Using Web 2.0 To Conduct Investor Relations and Gather Intelligence through Blogs, Twitter, iGoogle and RSS Feeds…But What Are They?”

The workshop was the initial step in teaching bankers, fund managers and public companies about the advantages of  incorporating social media into their intelligence gathering to cut through clutter, get the information they need and connect with the smartest people on the planet.

Despite the fact it was the last presentation before lunch, the room was pretty full and – more importantly – alive with audience participation.  In order to avoid the “he’s the internet guy and I could never do what he does” syndrome,  I brought industry stalwart and early Web 2.0 adopter David Feldman of the Reverse Merger & SPAC Blog.  David discussed his overwhelmingly positive blogging experience, which opened up the floor to some great questions from the audience.

I am happy to announce the presentation (audio and power point slides) has now been webcast for everyone to listen to and benefit from.  If you couldn’t make it to Las Vegas, or were at the Conference but need a refresher, here it is.  For your convenience, I have broken it down into 2 parts:

  • My presentation
  • The Q&A with David Feldman

You can watch the presentations below and then ask any questions by posting them to the comments section.  I hope you find the presentation and Q&A as valuable as the audience members at the Reverse Mergers Conference.

As promised, I will follow this up with 5-minute presentations on how to use Twitter, iGoogle and Blogging.  Look for them to begin in a few days.

PART 1 – MY PRESENTATION

PART 2 – THE Q&A WITH DAVID FELDMAN

PREVIOUS KEYNOTE PRESENTATIONS

If you enjoyed these presentations and want to watch other keynote presentations I have made at DealFlow Media Conferences in the past 3 years, please have a look at the following:

PIPEs Conference 2008 – Best IR Practices During Market Turmoil

PIPEs Conference 2007 – How To Use The Web To Find New Investors And Turn Them Into An IR Machine

PIPEs Conference 2006 – E-Mail Is Dead. How To Conduct Great IR In A Web 2.0 World

Regards,
George

AGORACOM Content On The New GlobeInvestor Beta Site (Part 2)

Posted by AGORACOM - Mitch at 3:55 PM on Wednesday, June 24th, 2009

Last month we announced GlobeInvestor.com was undergoing a major site redesign.  Well, we’re happy to announce that more of our content found its way onto the pages of the new GlobeInvestor beta site!  This time, on a new section called  “Commodities”.

You can see our horizontal content brick as you scroll down the page.

I’ve also included an image of it below:

GlobeInvestor Commodities

GlobeInvestor Commodities

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Stay tuned!  Our content partnership with GlobeInvestor will be expanding even further and you can expect to see a few more changes in the next 30 days.  In fact, that’s where I am today!

We’ll update you as they go live.

SIGNIFICANCE TO THE SMALL-CAP INDUSTRY

As mentioned previously, this development is significant to both our clients and the small-cap industry in general.

Why?

GlobeInvestor.com and ReportOnBusiness.com are the online business and investing arm of the Globe & Mail, Canada’s national newspaper.  This is the Wall Street Journal of Canada.

It is where all investors, both retail and institutional, go to find investment ideas. How many investors? 3rd party traffic services say the number is approximately 950,000 unique visitors per month, though we’ve heard the number is bigger.

Add this all up and you have the small-cap industry coming out of the shadows and into the mainstream. The web now provides quality small-caps and mid-caps with a chance to finally be judged on meritocracy, while pushing scam stocks further into oblivion. This represents a major shift in market efficiency, which was once significantly out of balance by choosing to simply ignore all emerging companies.

Good news for investors. Good news for quality companies. Good news for content providers such as GlobeInvestor.com. Win-Win-Win.

Regards,
George


Small-Cap CEO Lesson: “Fast Beats Big” – Rupert Murdoch

Posted by AGORACOM at 4:04 AM on Sunday, June 21st, 2009

I was going to get all deep, philosophical and Web 2.0 on you – but its too early on a Sunday morning.  Besides, Rupert Murdoch sums it up pretty good below.  Remember, this is a “big” guy telling you that “fast” is better.  If I had to apply it to your investor relations, I would say:

  • Communicate Fast – Don’t rely on press releases. Start blogging, tweeting, etc.
  • React Fast – Listen to your investors today. This minute. Not at your AGM.
  • Respond Fast – Once you’ve listened, respond and engage.
  • Adopt Web 2.0 Fast – You can’t do all this via phone and e-mail. Think 1:Many, not 1:1.
  • Adopt Mobile Fast – No point in delaying the inevitable.

rupert-murdoch-view-on-world

Regards,
George

Small Cap CEO Lesson: Is Mobile Important To Investor Relations? Yes, US Mobile Internet Users To Reach 134 Million

Posted by AGORACOM at 10:43 AM on Thursday, June 18th, 2009

The idea that investors will remain tethered to their desktops and laptops is long gone.  Accessing e-mail from your mobile is already status quo and thanks to smartphones such as the iPhone, Blackberry line and others, people are are significantly increasing their mobile surfing.

More than just lip service, I posted a story on April 13th titled Mobile Internet trading and Research Skyrockets 188%.

Today, I provide you with further evidence.  According to eMarketer, the number of people surfing the web from their mobiles is going to skyrocket.  The graph to the left shows us that 59.5 million Americans were mobile surfing at the end of 2008, 73.7 million will be mobile surfing by the end of 2009 and 134.3 million will be doing so by the end of 2013.  We don’t have numbers for Canada but I think it is safe to use the same percentages.  Europe and Asia on the other hand are probably substantially higher due to mobile penetration and dependence in those regions.

UPDATE: Phil Barrett, vice-president of digital and mobile at B Street, noted that mobile devices have a 72% penetration rate in Canada and about four million Canadians are accessing the mobile web through their mobile device. (marketingmag.ca)

CONCLUSION

A mobile investor relations strategy is a must.  Having a website accessible via mobile phones is not enough.  Sending out IR communications via e-mail is not enough.  Why?  You aren’t reaching anybody new, you’re simply preaching to the converted.

You have to find a way to publish information into the web stream (if you don’t know what this means, stay tuned for webcasts of my presentations at the Cambridge and Reverse Merger Conferences).  Getting your information into the stream makes your IR communications more easily accessible to mobile investors.  There are a number of ways to accomplish it.  If you are an AGORACOM client, you will have a free mobile strategy by September.  If you are not an AGORACOM client, then your options are as follows:

  1. Build an application for iPhone and Blackberry that targets small-cap investors and your industry. A lot of expense for just one company’s IR stream.
  2. Start blogging.  Blogs are search engine friendly and allow you to tag your information for targeting mobile investors (and all investors) that are specifically interested in your industry.  Blogs also allow you to distribute your content via RSS Feeds.
  3. Start Twittering.  Twitter is extremely search engine friendly, including its own search engine that mobile investors (and all investors) are using to discover investments related to their specific fields of interest.

Admittedly, these are not easy things to accomplish for 95% of  small-cap companies.  You can bring in a local consultant – but make sure they understand both your business and the stock market.  Most tech geeks don’t understand both and could end up creating something that does not fit your goals.

On the other hand, you can contact us and have a turnkey online and mobile investor relations strategy created for you.

Regards,
George

Small Cap CEO Lesson: Is Search Important To Investor Relations? Yes, Total Searches Hit An All-Time High

Posted by AGORACOM at 8:05 AM on Thursday, June 18th, 2009

If you are a CEO of a small-cap company and don’t have a search engine strategy to target and attract new investors to your story, then are seriously hampering your company.  In fact, you are probably guilty of being downright incompetent.  (If you are an AGORACOM client, then you are a search engine wizard :-) )

If it’s empirical evidence that you are after (like there isn’t enough already), then you’ll be very interested to read the following quote from JP Morgan in reference to Comscore’s May search engine report:

“Total US core search volume increased 32.9% Y/Y in May. The total growth in the first two months of 2Q accelerated to 36.1% Y/Y.”

Translation?  People are using search more and more everyday.  Investors are people.  As a CEO, I guarantee you are using search engines to find information everyday.  If so, getting you to incorporate search engine marketing into your investor relations should not be difficult. Why? If you use search engines to find information, then simply start using search engines to be found.

Regards,
George

Summary Of Reverse Merger Conference

Posted by AGORACOM at 9:09 PM on Tuesday, June 16th, 2009

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AGORACOM was once again a proud sponsor of the Reverse Merger Conference held this year at the Mandalay Bay Resort & Casino in Las Vegas, June 11 & 12.  I didn’t have time to blog from the conference but I did manage to post some useful information via Twitter that you can see here.

Perhaps the most important tweet was my very first one where I stated as follows:

reverse-merger-09-tweet

It signaled to me that Web 2.0 had finally begun its penetration into the world of Reverse Mergers and small-cap investment banking.  It was also quite timely given the fact I was presenting the Web / Online Investor Relations Speaker Workshop called, “SEC Greenlights Blogs, Twitter and RSS Feeds For Investor Relations…But What Are They?”

The workshop was the initial step in teaching bankers, fund managers and public companies about the advantages of  incorporating social media into their intelligence gathering to cut through clutter, get the information they need and connect with the smartest people on the planet.

Despite the fact it was the last presentation before lunch, the room was pretty full and – more importantly – alive with audience participation.  In order to avoid the “he’s the internet guy and I could never do what he does” syndrome,  I brought industry stalwart and early Web 2.0 adopter David Feldman of the Reverse Merger & SPAC Blog.  David discussed his overwhelmingly positive blogging experience, which opened up the floor to some great questions from the audience.

It was so well received that I am going to publish a webcast of the keynote and re-broadcast it here as soon as the good people from DealFlow Media send over the audio files.  In addition, I am also going to produce a series of short videos on iGoogle, Twitter, Blogs and RSS Feeds.

THE CONFERENCE

Overall it was an excellent conference despite the fact attendance was down due to market conditions.  Personally I didn’t mind it because it served to eliminate the weak players in the space and gave everyone in attendance more time to network with the best of the best.  Naturally, I’d prefer a bigger, more robust audience as a result of a healthy marketplace but the occasional quality over quantity dynamic does not hurt.

Look for those videos to begin in the next 10 days or so.  In the meantime, for those of you that have not seen my previous keynotes at DealFlow Media events over the past 3 years, you can watch my previous presentations using the following links:

PIPEs Conference 2006 – E-Mail Is Dead. How To Conduct Great IR In A Web 2.0 World

PIPEs Conference 2007 – How To Use The Web To Find New Investors And Turn Them Into An IR Machine

PIPEs Conference 2008 – Best IR Practices During Market Turmoil

Regards,
George

Small Cap CEO Lesson: Is YouTube Important To Investor Relations? Yes, Video Views Hit An All-Time High

Posted by AGORACOM at 1:06 PM on Monday, June 15th, 2009

If you needed more evidence as to the importance of integrating YouTube into your investor relations programs, then look no further than this recent report issued by NewTeeVee.   The report states that “Americans streamed 16,785,432,000 videos in April, according to comScore. That’s up 16 percent from March to what we believe is a new all-time record.”

Interestingly enough the number of online video viewers remains constant at about 78% of internet users – but that is still a huge number and we now know they are watching more video than ever.  A further note of interest comes from the fact much of the increased video comes from watching actual TV programs over the web, which further serves to support the fact that people/investors want to consume content at their convenience, not yours.

If ABC, CBS, NBC and Cable TV can’t get people to tune in to great content on a set schedule, what chance does your small-cap company have?

You either begin distributing information through the online stream, or get left behind.  Simple as that.

Regards,
George

Brief Summary From 2009 Cambridge Conference In Vancouver

Posted by AGORACOM at 11:37 AM on Tuesday, June 9th, 2009

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I’ve got a full day of meetings today after 2 days of exhibiting/sponsoring the 2009 World Resource Investment Conference on at the Vancouver Convention Centre in Vancouver.  However, I’d like to give you a very brief summary of events:

1.  ATTENDANCE

The Conference was very well attended by investors that were still looking for their next great investment.  The AGORACOM booth was busy throughout the entire 2 days, as were the booths of quality exhibiting companies.

2.  EXHIBITING COMPANIES

Unlike attendees, the number of exhibiting companies was WAY down.  Something to the tune of 400 last year to 125 this year.  Personally, I don’t mind this because I’ve been preaching for a year that we had too much garbage in the space.  Now, we have quality of over quantity, which is the very reason behind The AGORACOM 100.

3.  SPEAKER WORKSHOP

My Speaker Workshop on Sunday along with Peter Grandich called, “Learn To Use Blogs, Twitter and RSS Feeds To Make You A Power Investor” was packed.  Standing room only.  What was it about?  For years, CEOs and IROs have ignored them as irrelevant and having quirky names, but with tens of millions of investors using them, public companies incorporating them and even the SEC green lighting them for investor relations, you now need to understand how social media tools can supercharge your market knowledge. The workshop was the initial step in teaching investors how how to use social media to cut through clutter, get the information you need directly to you and connect with the smartest people on the planet.

It was so well received that I am going to create a webcast out of the event and re-broadcast it here, along with a series of short videos on iGoogle, Twitter, Blogs and RSS Feeds.

That’s it for now.  Catch you later.

Regards,
George

AGORACOM Sponsors 2009 Reverse Merger Conference

Posted by AGORACOM - Mitch at 3:05 PM on Tuesday, June 2nd, 2009

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AGORACOM is proud to announce we will once again be sponsoring the Reverse Merger Conference being held this year at the Mandalay Bay Resort & Casino in Las Vegas, June 11 & 12.

 This conference is for serious professionals in the business of alternative IPO transactions. The two-day event covers all of the technical issues relating to reverse mergers, self-underwriting, and other alternative routes to the public market.

I will once again be providing the Investor Relations keynote speech.  This year, my speech will be called, “SEC Greenlights Blogs, Twitter and RSS Feeds For Investor Relations…But What Are They?” 

This speech is a ‘must attend’ if you are:
 
1. Public Companies and IRO’s:  You’ve ignored them as irrelevant and for having quirky names – but with tens of millions of investors using them and the SEC green lighting them for investor relations, you now need to understand how social media tools such as Twitter, Blogs and RSS Feeds can supercharge your investor relations.
 
2. Fund Managers and Investors:  Learn how to use social media to cut through clutter, connect with the smartest people around the world and create an international business network never before possible.

You can also watch my previous presentations using the following links:

PIPEs Conference 2006 – E-Mail Is Dead. How To Conduct Great IR In A Web 2.0 World

PIPEs Conference 2007 – How To Use The Web To Find New Investors And Turn Them Into An IR Machine

PIPEs Conference 2008 – Best IR Practices During Market Turmoil

Once again, we are very proud to be a part of these great Deal Flow Media Events and encourage you to participate if you fall into one of the following categories:

·       Structured Finance and PIPE Investors

·       Investment Bankers

·       Investor Relations Professionals

·       Private Company Management Teams

·       Accountants

·       Attorneys

·       Equity Analysts

·       Venture Capitalists

See you in Las Vegas!

Regards,

George

AGORACOM Sponsors 2009 Vancouver Cambridge Conference

Posted by AGORACOM - Mitch at 2:55 PM on Tuesday, June 2nd, 2009

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AGORACOM is very proud to announce that we are once again sponsoring a Cambridge Conference. This time, we are sponsoring the 2009 World Resource Investment Conference on at the Vancouver Convention Centre in Vancouver, BC on June 7th and 8th.

The 2009 event promises to be an incredible conference for both investors and public companies as it features an world class line-up of speakers, covering all types of direct investments in resource public companies, speculative investing, resource exploration, oil & gas, world outlook, investment strategies and more.

AGORACOM is ideally situated in the middle of all the action at booth #131 so if you plan to attend please stop by.

SPEAKER WORKSHOP

In addition, I will also be conducting a Speaker Workshop on Sunday, June 7th at 12:30 PST called, “Learn To Use Blogs, Twitter and RSS Feeds To Make You A Power Investor”. For years, CEOs and IROs have ignored them as irrelevant and having quirky names, but with tens of millions of investors using them, public companies incorporating them and even the SEC green lighting them for investor relations, you now need to understand how social media tools can supercharge your market knowledge.
This workshop will teach you how to use social media to cut through clutter, get the information you need directly to you and connect with the smartest people on the planet.

Hosted by: George Tsiolis, Founder of AGORACOM.com

Panelist: Peter Grandich, Chief Commentator of AGORACOM.com

See you in Vancouver!

Regards,
George